---
title: "Reviews — door key - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/door-key/reviews"
last_updated: "2026-08-09T02:26:03.112Z"
locale: en
meta:
  description: "Niche score 34/100 · $122K/yr market · 157K searches/yr · $4.94 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 34/100 · $122K/yr market · 157K searches/yr · $4.94 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Reviews — door key - Flapen"
---

# **door key**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 28Growth 25Conversion 97Competition 11Returns 96Price range 0Avg price 14Brand share 0Review moat 45Quality gap 19

**Conversion**

**Incredible****15.7%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Review moat**

**Okay****2,016.14**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****$122K**

$122K/yr · 157K searches

**Growth**

**Bad****-0.1%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Bad****$4.94**

avg listing price — sweet spot $15–$100

**Competition**

**Bad****87%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Price range**

**Bad****$3.98–$6.04**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## Reviews