---
title: "Deck Lights — $457K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/deck-lights"
last_updated: "2026-08-06T16:08:56.029Z"
locale: en
meta:
description: "Niche score 60/100 · $457K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 60/100 · $457K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Deck Lights — $457K/yr Amazon US Niche (2026) - Flapen"
---
# **deck lights**
**Worth a look**
Shows a sweet-spot price point ($28.23 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 58Growth 85Conversion 32Competition 66Returns 37Price range 95Avg price 95Brand share 66Review moat 23Quality gap 45
**Avg price**
**Incredible****$28.23**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$15.27–$66.11**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Great****+85.2%**
90-day search growth — must beat 0% to launch
**Competition**
**Good****45%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****65%**
top-5 brand share — brands hold most of the demand
**Market size**
**Good****$457K**
$457K/yr · 635K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****4.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Okay****2.5%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Bad****7,580.84**
avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, deck lights is a $457K/yr Amazon United States market (635K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in May–Jun–Dec. Verdict: Worth a look — 60/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **deck lights market data**
- **Units sold / yr**
- **15K–20K**
- avg 500–750/product
- **Revenue / yr**
- **$423K–$565K**
- units × avg price
- **Conversion rate**
- **2.5%**
- **Avg BSR**
- **#38**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **167 days**
## **Competition & brand share**
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**22 **▼falling
**Sellers**
**38**
**Top-5 brand share**
**65%**
Top 20: 98%
**Top-5 click share**
**45%**
Top 20: 85%
**Open market**
**31%**
- SOLPEX24% - addlon15% - Brightown11% - GIGALUMI8% - BKBB PPBB8% - PATIOWIN4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +85.2% search growth over the last 90 days.
300K200KSpike '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Dec · busiest ÷ quietest = 4.2×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/deck-lights/trend)
## **Top deck lights search terms**
- **deck lights**470K/yr+93.3%1.1% conv. - **addlon outdoor string lights**28K/yr+77.2%4.3% conv. - **outdoor string lights 50 ft**15K/yr+116.2%4.5% conv. - **gazebo lighting**16K/yr+66.8%0.3% conv. - **50 ft outdoor string lights**9K/yr+110.0%4.8% conv. - **balcony lighting**11K/yr+36.6%0.3% conv. - **patio deck lights**9K/yr+55.8%0.8% conv. - **48 ft outdoor string lights**8K/yr+89.2%2.8% conv. - **patio lights 50 ft**6K/yr+109.9%3.6% conv. - **string lights for outside 50 ft**7K/yr+96.0%5.1% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/deck-lights/search-terms)
## **Top deck lights products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$23K10%$46K15%$69K20%$91K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**SOLPEX Solar Deck Lights Outdoor 16 Pack Step Light Waterproof Warm White**SOLPEX**$25.95**4.3★16,453 rev](https://www.amazon.com/dp/B07YC8PVF1) [2**GIGALUMI Led Solar Deck Lights 16 PackWaterproof Warm White**GIGALUMI**$21.73**4.3★4,070 rev](https://www.amazon.com/dp/B08H5DDY9Z) [3**Brightown Outdoor String Lights 50+5FT 25 G40 Bulbs Shatterproof Patio Lights IP65 Waterproof Dimmable Hanging Connectable Globe LED Outdoor Lights for Christmas Backyard Bistro Porch**Brightown**$20.06**4.7★4,767 rev](https://www.amazon.com/dp/B09TGSQKRF) [4**BKBB PPBB Solar Deck Lights Outdoor 20 Pcs Solar Step Lights Waterproof LED Solar Lights for Outdoor Stairs Step Fence Yard Patio Railing Garden and Pathway**BKBB PPBB**$19.30**4.0★1,844 rev](https://www.amazon.com/dp/B0D64C6R4M) [5**addlon 50FT LED Outdoor String Lights Waterproof Dimmable Bulbs for Patio**addlon**$21.28**4.6★7,051 rev](https://www.amazon.com/dp/B09NCTZHC3)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Skoiuc 50ft-LED-Lights-Outdoor-Waterproof-String Lights-Patio-Outside-Porch-Backyard-Garden-Gazebo-Yard-Deck-Balcony-Party-Camping-House-Hanging-Lighting-Bulb-Remote-Bluetooth-Hanging-Edison-ST38**Skoiuc**$18.43**170 rev4mo ago](https://www.amazon.com/dp/B0GSQHMM3P) [**50(40+10)FT Outdoor String Lights 15m Waterproof Remote LED Patio Lights with 19+1 S11 Bulbs 10FT Extension Cable Dimmable Outside Hanging Lights for House Porch Yard Garden Bistro Gazebo lighting**AODLEDY**$19.57**118 rev6mo ago](https://www.amazon.com/dp/B0GJZL95Z8) [**SOLPEX Solar Deck Lights Outdoor Fence Lights Waterproof 16 Pack Warm White**SOLPEX**$42.40**167 rev7mo ago](https://www.amazon.com/dp/B0G4QCJRWV) [**Solar Deck Lights Outdoor Solar Step Lights Waterproof 16 Pack Warm White**COOZAMING**$22.87**140 rev8mo ago](https://www.amazon.com/dp/B0G13BW7T8) [**addlon Outdoor String Lights 100FT G40 with Remote 54 LED Shatterproof Bulb**addlon**$31.61**24,038 rev10mo ago](https://www.amazon.com/dp/B0FPQZZD3Y)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Skoiuc 50ft-LED-Lights-Outdoor-Waterproof-String Lights-Patio-Outside-Porch-Backyard-Garden-Gazebo-Yard-Deck-Balcony-Party-Camping-House-Hanging-Lighting-Bulb-Remote-Bluetooth-Hanging-Edison-ST38**Skoiuc**$18.43**4.6★**▲ 138%**](https://www.amazon.com/dp/B0GSQHMM3P) [**50(40+10)FT Outdoor String Lights 15m Waterproof Remote LED Patio Lights with 19+1 S11 Bulbs 10FT Extension Cable Dimmable Outside Hanging Lights for House Porch Yard Garden Bistro Gazebo lighting**AODLEDY**$19.57**4.5★**▲ 128%**](https://www.amazon.com/dp/B0GJZL95Z8) [**VOLISUN 4x4 Solar Post Cap Light 12pack Solar Fence - Post Lights Outdoor Waterproof for Wooden/Vinyl Post Black Deck Post Cap Light Solar Powered with Warm White for Garden/Patio/Porch**VOLISUN**$53.22**4.5★**▲ 72%**](https://www.amazon.com/dp/B0CP395TS3) [**addlon Outdoor String Lights 100FT G40 with Remote 54 LED Shatterproof Bulb**addlon**$31.61**4.6★**▲ 66%**](https://www.amazon.com/dp/B0FPQZZD3Y) [**SOLPEX Solar Deck Lights Outdoor Fence Lights Waterproof 16 Pack Warm White**SOLPEX**$42.40**4.6★**▲ 59%**](https://www.amazon.com/dp/B0G4QCJRWV)
**~~View all trending →~~**
## **What buyers say about deck lights**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**36%
*“BRIGHT LIGHTS”*
**Quality-Overall**10%
*“The quality seems solid”*
**Assembly/Installation**8%
*“Easy to assemble”*
**Value For Money**7%
*“They are affordable”*
**Remote Control**5%
*“Great Remote”*
**Durability**4%
*“Beautiful and durable”*
**Advertised Vs Actual Product**4%
*“As Advertised”*
**Design-Overall**2%
*“durable design”*
**Ease Of Use**2%
*“Easy to put on”*
**Efficiency**1%
*“Workable”*
### **What buyers complain about **
**Durability**24%
*“Did not last”*
**Brightness/Shine/Glow**13%
*“Not very bright”*
**Functionality-Overall**8%
*“did not work as described”*
**Quality-Overall**8%
*“Bad Quality”*
**Bulb Flicker/Dimming/Color**5%
*“Very dim”*
**Size-Overall**5%
*“Not a Great Fit”*
**Water Resistance**4%
*“Not water proof”*
**Advertised Vs Actual Product**3%
*“Description is incorrect”*
**Charging**2%
*“they will not charge at all”*
**Value For Money**2%
*“should have known better at this price”*
### **Top return reasons **
**Size-Overall**26%
**Brightness/Shine/Glow**13%
**Advertised Vs Actual Product**12%
**Bulb Flicker/Dimming/Color**9%
**Functionality-Overall**7%
**Color**6%
**Value For Money**5%
**Quality-Overall**4%
**Defective Material/Parts**3%
**Compatibility-Overall**2%
## **Common questions**
- **Is deck lights profitable to sell on Amazon United States?**
- The niche generates $457K/yr across 32 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is +85.2%. Flapen's verdict: Worth a look (60/100).
- **How competitive is the deck lights niche?**
- 22 brands and 38 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 65% of demand.
- **What do buyers complain about in deck lights?**
- Top complaints mined from reviews: Durability, Brightness/Shine/Glow, Functionality-Overall. The return rate is 4.0%.
- **When does demand for deck lights peak?**
- Demand peaks in May–Jun–Dec; the busiest month runs 4.2× the quietest.
- **What does it cost to enter the deck lights niche?**
- Listings span $15.27–$66.11; the average listing price is $28.23 (sweet spot $15–$100). The average incumbent carries 7,581 reviews — the moat a new listing must climb.
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