---
title: "Craftsman Drill Bit Set — $192K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/craftsman-drill-bit-set"
last_updated: "2026-08-08T22:39:13.816Z"
locale: en
meta:
  description: "Niche score 47/100 · $192K/yr market · 104K searches/yr · $21.20 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · $192K/yr market · 104K searches/yr · $21.20 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Craftsman Drill Bit Set — $192K/yr Amazon US Niche (2026) - Flapen"
---

# **craftsman drill bit set**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 38Growth 54Conversion 82Competition 13Returns 93Price range 76Avg price 91Brand share 0Review moat 64Quality gap 19

**Returns**

**Great****1.1%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$21.20**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****8.7%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****$6.88–$40.64**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****941.56**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Good****+27.1%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$192K**

$192K/yr · 104K searches

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****85%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, craftsman drill bit set is a $192K/yr Amazon United States market (104K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 47/100.

Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **craftsman drill bit set market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**5K–6K**</dd><dd>avg 250–500/product</dd>

<dt>**Revenue / yr**</dt><dd>**$106K–$127K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**8.7%**</dd>

<dt>**Avg BSR**</dt><dd>**#114**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**33%**</dd>

<dt>**Out of stock**</dt><dd>**3.5%**</dd>

<dt>**Avg brand age**</dt><dd>**43 months**</dd>

<dt>**Avg seller age**</dt><dd>**148 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**3 **▼falling

**Sellers**

**28**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**85%**

Top 20: 100%

**Open market**

**0%**

- CRAFTSMAN84% - YOSIGHT12% - SEDY4%

## **Demand & seasonality**

Weekly Amazon search volume, last 73 weeks — +27.1% search growth over the last 90 days.

4K3KSpike '25Prime Day '25Holiday '25Spike '26 seasonMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 2.4×

[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/craftsman-drill-bit-set/trend)

## **Top craftsman drill bit set search terms**

- **craftsman drill bit set**49K/yr+30.9%7.3% conv. - **craftsman bit set**20K/yr+20.8%2.4% conv. - **craftsman drill bits**9K/yr+29.6%6.9% conv. - **craftsman impact driver bit set**8K/yr+38.8%3.1% conv. - **craftsman screwdriver bit set**9K/yr+13.7%2.0% conv. - **drill bit set craftsman**5K/yr+17.3%8.8% conv. - **craftman drill bit set**3K/yr+30.5%5.5% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/craftsman-drill-bit-set/search-terms)

## **Top craftsman drill bit set products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$19K20%$38K30%$58K40%$77K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![CRAFTSMAN 140 Pc Impact Driver Bit Set Steel Black Oxide Coated Impact Drill Bit Set Precision Machined Tips (CMAF140SET)](https://m.media-amazon.com/images/I/514PLqbIKNL.jpg)**CRAFTSMAN 140 Pc Impact Driver Bit Set Steel Black Oxide Coated Impact Drill Bit Set Precision Machined Tips (CMAF140SET)**CRAFTSMAN**$40.64**4.8★115 rev](https://www.amazon.com/dp/B0CQWV8YZK) [2![CRAFTSMAN Drill Bit Set 60 Pieces Impact Driver and Screwdriver Bit Set  Includes Nut Drivers (CMAF1260)](https://m.media-amazon.com/images/I/51vXNkVF2RL.jpg)**CRAFTSMAN Drill Bit Set 60 Pieces Impact Driver and Screwdriver Bit Set Includes Nut Drivers (CMAF1260)**CRAFTSMAN**$23.26**4.8★1,697 rev](https://www.amazon.com/dp/B07KKGSNZH) [3![CRAFTSMAN 14-Piece Gold Oxide Drill Bit Set for Wood Plastic or Metal (CMAM2214)](https://m.media-amazon.com/images/I/41Gt9wto0WL.jpg)**CRAFTSMAN 14-Piece Gold Oxide Drill Bit Set for Wood Plastic or Metal (CMAM2214)**CRAFTSMAN**$11.17**4.7★2,936 rev](https://www.amazon.com/dp/B07KHG79Z8) [4![YOSIGHT 30Pcs Screwdriver Bit Set S2 Steel Impact Bits](https://m.media-amazon.com/images/I/516x-txH7AL.jpg)**YOSIGHT 30Pcs Screwdriver Bit Set S2 Steel Impact Bits**YOSIGHT**$15.24**4.6★623 rev](https://www.amazon.com/dp/B0FP4VC9WZ) [5![CRAFTSMAN Drill Bit Set/Screwdriver Set Titanium Nitride Coated 21pc (CMAM3211)](https://m.media-amazon.com/images/I/51QivFbPKXS.jpg)**CRAFTSMAN Drill Bit Set/Screwdriver Set Titanium Nitride Coated 21pc (CMAM3211)**CRAFTSMAN**$23.41**4.6★1,517 rev](https://www.amazon.com/dp/B07QFSWCGY)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![CRAFTSMAN 35 Piece Screwdriver Bit Set Durable Shock-Resistant Steel (CMAF35SET)](https://m.media-amazon.com/images/I/51IAysR-wmL.jpg)**CRAFTSMAN 35 Piece Screwdriver Bit Set Durable Shock-Resistant Steel (CMAF35SET)**CRAFTSMAN**$14.71**11 rev10mo ago](https://www.amazon.com/dp/B0FPYPJL2S) [![YOSIGHT 30Pcs Screwdriver Bit Set S2 Steel Impact Bits](https://m.media-amazon.com/images/I/516x-txH7AL.jpg)**YOSIGHT 30Pcs Screwdriver Bit Set S2 Steel Impact Bits**YOSIGHT**$15.24**623 rev11mo ago](https://www.amazon.com/dp/B0FP4VC9WZ) [![YOSIGHT 35Pcs Screwdriver Bits Set S2 Steel Screwdriver Impact Kit](https://m.media-amazon.com/images/I/516VhbDPdnL.jpg)**YOSIGHT 35Pcs Screwdriver Bits Set S2 Steel Screwdriver Impact Kit**YOSIGHT**$18.15**623 rev2y ago](https://www.amazon.com/dp/B0CRXTLYQH) [![CRAFTSMAN 140 Pc Impact Driver Bit Set Steel Black Oxide Coated Impact Drill Bit Set Precision Machined Tips (CMAF140SET)](https://m.media-amazon.com/images/I/514PLqbIKNL.jpg)**CRAFTSMAN 140 Pc Impact Driver Bit Set Steel Black Oxide Coated Impact Drill Bit Set Precision Machined Tips (CMAF140SET)**CRAFTSMAN**$40.64**115 rev2y ago](https://www.amazon.com/dp/B0CQWV8YZK) [![232-Piece Ultimate Screwdriver Bit Set Cr-V Impact Driver Bit Set Includes Security Bits Nut Driver Ratchet Wrench and Bits Holder](https://m.media-amazon.com/images/I/51c-F6ETfeL.jpg)**232-Piece Ultimate Screwdriver Bit Set Cr-V Impact Driver Bit Set Includes Security Bits Nut Driver Ratchet Wrench and Bits Holder**SEDY**$37.30**793 rev3y ago](https://www.amazon.com/dp/B0BMQNNK57)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![CRAFTSMAN 35 Piece Screwdriver Bit Set Durable Shock-Resistant Steel (CMAF35SET)](https://m.media-amazon.com/images/I/51IAysR-wmL.jpg)**CRAFTSMAN 35 Piece Screwdriver Bit Set Durable Shock-Resistant Steel (CMAF35SET)**CRAFTSMAN**$14.71**5.0★**▲ 135%**](https://www.amazon.com/dp/B0FPYPJL2S) [![YOSIGHT 30Pcs Screwdriver Bit Set S2 Steel Impact Bits](https://m.media-amazon.com/images/I/516x-txH7AL.jpg)**YOSIGHT 30Pcs Screwdriver Bit Set S2 Steel Impact Bits**YOSIGHT**$15.24**4.6★**▲ 78%**](https://www.amazon.com/dp/B0FP4VC9WZ) [![CRAFTSMAN 140 Pc Impact Driver Bit Set Steel Black Oxide Coated Impact Drill Bit Set Precision Machined Tips (CMAF140SET)](https://m.media-amazon.com/images/I/514PLqbIKNL.jpg)**CRAFTSMAN 140 Pc Impact Driver Bit Set Steel Black Oxide Coated Impact Drill Bit Set Precision Machined Tips (CMAF140SET)**CRAFTSMAN**$40.64**4.8★**▲ 44%**](https://www.amazon.com/dp/B0CQWV8YZK) [![CRAFTSMAN Phillips Screwdriver Bit Set 2-Inch 15-Piece (CMAF122PH215)](https://m.media-amazon.com/images/I/51nFanJgaML.jpg)**CRAFTSMAN Phillips Screwdriver Bit Set 2-Inch 15-Piece (CMAF122PH215)**CRAFTSMAN**$6.88**4.7★**— 3%**](https://www.amazon.com/dp/B07KHD8VXN) [![CRAFTSMAN Drill Bit Set 60 Pieces Impact Driver and Screwdriver Bit Set  Includes Nut Drivers (CMAF1260)](https://m.media-amazon.com/images/I/51vXNkVF2RL.jpg)**CRAFTSMAN Drill Bit Set 60 Pieces Impact Driver and Screwdriver Bit Set Includes Nut Drivers (CMAF1260)**CRAFTSMAN**$23.26**4.8★**▼ 11%**](https://www.amazon.com/dp/B07KKGSNZH)

**~~View all trending →~~**

## **What buyers say about craftsman drill bit set**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**28%

*“Nice variety”*

**Value For Money**16%

*“Good value”*

**Durability**11%

*“Strong and durable”*

**Size-Overall**7%

*“The bits work good as for fit”*

**Correct Contents**7%

*“nice complete set of bits for all projects”*

**Ease Of Use**6%

*“Easy to use”*

**Advertised Vs Actual Product**6%

*“As advertised”*

**Sharpness**4%

*“Super strong and sharp bits”*

**Strength**3%

*“Solid pickup that I've been using for work”*

**Weight Light**2%

*“the tool set is lightweight”*

### **What buyers complain about **

**Durability**22%

*“Doesnt feel like they will last”*

**Quality-Overall**15%

*“Cheap trash”*

**Ease Of Use**9%

*“hard to get out”*

**Pressure**7%

*“Bits will bend at the smallest amount of pressure”*

**Defective Material/Parts**7%

*“of the two bits i used one broke apart poor quality”*

**Precision Of Cut**7%

*“won't drill into metal”*

**Rusts/Corrodes**5%

*“As others stated not made of sturdy steel”*

**Compatibility-Overall**3%

*“Not impact driver compatible drill bits”*

**Unsustainable Design**3%

*“poor fit on design”*

**Assembly/Installation**3%

*“Almost needed my sawzall to get into the packaging”*

### **Top return reasons **

**Defective Material/Parts**25%

**Compatibility-Overall**18%

**Size-Overall**16%

**Value For Money**10%

**Quality-Overall**8%

**Advertised Vs Actual Product**7%

**Functionality-Overall**5%

**Product Condition**2%

**Durability**2%

**Add-Ons/Attachments**2%

## **Common questions**

<dl>

<dt>**Is craftsman drill bit set profitable to sell on Amazon United States?**</dt><dd>The niche generates $192K/yr across 9 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +27.1%. Flapen's verdict: Skip it (47/100).</dd>

<dt>**How competitive is the craftsman drill bit set niche?**</dt><dd>3 brands and 28 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in craftsman drill bit set?**</dt><dd>Top complaints mined from reviews: Durability, Quality-Overall, Ease Of Use. The return rate is 1.1%.</dd>

<dt>**When does demand for craftsman drill bit set peak?**</dt><dd>Demand peaks in Dec; the busiest month runs 2.4× the quietest.</dd>

<dt>**What does it cost to enter the craftsman drill bit set niche?**</dt><dd>Listings span $6.88–$40.64; the average listing price is $21.20 (sweet spot $15–$100). The average incumbent carries 942 reviews — the moat a new listing must climb.</dd>

</dl>

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