---
title: "Search terms — construction worker costume - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/construction-worker-costume/search-terms"
last_updated: "2026-08-08T22:44:24.950Z"
locale: en
meta:
  description: "Niche score 53/100 · $221K/yr market · 524K searches/yr · $21.19 avg price. Soft demand (-10.8% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $221K/yr market · 524K searches/yr · $21.19 avg price. Soft demand (-10.8% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — construction worker costume - Flapen"
---

# **construction worker costume**

**Worth a look**

Shows no brand lock-in (top 5 brands take 41% of clicks), but soft demand (-10.8% this quarter) keeps it on the watch list.

Market size 42Growth 20Conversion 25Competition 81Returns 54Price range 83Avg price 90Brand share 94Review moat 59Quality gap 32

**Brand share**

**Great****41%**

top-5 brand share — no brand owns this niche

**Avg price**

**Great****$21.19**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$5.96–$66.54**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Review moat**

**Good****1,156.16**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Good****2.9%**

return rate — above 5% kills the launch gate

**Market size**

**Okay****$221K**

$221K/yr · 524K searches

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****2.0%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-10.8%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Search terms