---
title: "Carhartt High Vis Jacket — $88K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/carhartt-high-vis-jacket"
last_updated: "2026-08-08T19:58:53.643Z"
locale: en
meta:
  description: "Niche score 45/100 · $88K/yr market · 143K searches/yr · $44.55 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 45/100 · $88K/yr market · 143K searches/yr · $44.55 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Carhartt High Vis Jacket — $88K/yr Amazon US Niche (2026) - Flapen"
---

# **carhartt high vis jacket**

**Skip it**

Soft demand (-16.8% this quarter) — this niche doesn't clear our bar today.

Market size 22Growth 17Conversion 17Competition 85Returns 68Price range 44Avg price 95Brand share 47Review moat 44Quality gap 40

**Avg price**

**Incredible****$44.55**

avg listing price — sweet spot $15–$100

**Competition**

**Great****30%**

top-5 click share — an open shelf

**Returns**

**Good****2.3%**

return rate — above 5% kills the launch gate

**Brand share**

**Okay****77%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****2,104.03**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Okay****$5.19–$196.43**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$88K**

$88K/yr · 143K searches

**Growth**

**Bad****-16.8%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.4%**

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, carhartt high vis jacket is a $88K/yr Amazon United States market (143K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Nov. Verdict: Skip it — 45/100.

Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **carhartt high vis jacket market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**2K–3K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$89K–$111K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**1.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#157**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**94%**</dd>

<dt>**Sponsored**</dt><dd>**71%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**52 months**</dd>

<dt>**Avg seller age**</dt><dd>**161 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

**Brands**

**18 **▼falling

**Sellers**

**69**

**Top-5 brand share**

**77%**

Top 20: 100%

**Top-5 click share**

**30%**

Top 20: 67%

**Open market**

**19%**

- Ergodyne35% - TICONN30% - Pioneer5% - DPSAFETY4% - Carhartt4% - JORESTECH4%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -16.8% search growth over the last 90 days.

6K4KSpike '24Black Friday '24Holiday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.9×

[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/carhartt-high-vis-jacket/trend)

## **Top carhartt high vis jacket search terms**

- **ergodyne**50K/yr+7.5%0.7% conv. - **ergodyne work gear**15K/yr-22.7%0.6% conv. - **hi viz rain jacket**10K/yr-4.5%0.8% conv. - **ems rain jacket**5K/yr+75.5%0.2% conv. - **safety rain coat**5K/yr-2.5%0.9% conv. - **tenacious ergodyne work gear**6K/yr-14.9%1.0% conv. - **class 3 rain jacket**5K/yr-15.3%1.3% conv. - **high vis rain coat**4K/yr+8.3%1.0% conv. - **carhartt high vis jacket**18K/yr-74.8%0.0% conv. - **neon jacket men**5K/yr-52.3%0.2% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/carhartt-high-vis-jacket/search-terms)

## **Top carhartt high vis jacket products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$3K6%$5K9%$8K12%$11K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![TICONN Reflective Rain Coat Waterproof Hi Vis Safety Rain Jacket Heavy Duty ANSI Class 3 High Visibility Trench Coat (XL)](https://m.media-amazon.com/images/I/31zbUE6ZXuL.jpg)**TICONN Reflective Rain Coat Waterproof Hi Vis Safety Rain Jacket Heavy Duty ANSI Class 3 High Visibility Trench Coat (XL)**TICONN**$31.64**4.7★568 rev](https://www.amazon.com/dp/B0CFQJCVBC) [2![Ergodyne Unisex Adult Hi Vis Safety GloWear 8377 Type R Class 3 Lime Quilted Bomber Jacket Large Lime Large US](https://m.media-amazon.com/images/I/41xz+t0sJaL.jpg)**Ergodyne Unisex Adult Hi Vis Safety GloWear 8377 Type R Class 3 Lime Quilted Bomber Jacket Large Lime Large US**Ergodyne**$33.66**4.6★15,679 rev](https://www.amazon.com/dp/B01LDPHXD2) [3![TICONN Reflective Rain Jacket Safety Jacket Waterproof Hi Vis Rain Coat Class III High Visibility Coat (Yellow&Black L)](https://m.media-amazon.com/images/I/41lT61la1XL.jpg)**TICONN Reflective Rain Jacket Safety Jacket Waterproof Hi Vis Rain Coat Class III High Visibility Coat (Yellow&Black L)**TICONN**$27.86**4.5★572 rev](https://www.amazon.com/dp/B0DFWK1KN5) [4![Ergodyne Chill Its 6689 Cooling Shirts Long Sleeve Sun Shirt UV Protection Lime](https://m.media-amazon.com/images/I/31lnQgD8dSL.jpg)**Ergodyne Chill Its 6689 Cooling Shirts Long Sleeve Sun Shirt UV Protection Lime**Ergodyne**$31.73**4.3★13 rev](https://www.amazon.com/dp/B0BX4RMPP9) [5![TICONN Reflective Rain Jacket Safety Jacket Waterproof Hi Vis Rain Coat Class III High Visibility Coat](https://m.media-amazon.com/images/I/41f3zttW71L.jpg)**TICONN Reflective Rain Jacket Safety Jacket Waterproof Hi Vis Rain Coat Class III High Visibility Coat**TICONN**$27.63**4.5★572 rev](https://www.amazon.com/dp/B0CFQGMRD2)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![High Visibility Reflective Rain Jacket for Men ANSI Class 3 Waterproof Hi Vis Safety Rain Gear & Rain Coat for Construction and Road Work Yellow with Black Bottom (L/XL)](https://m.media-amazon.com/images/I/41q30tR35GL.jpg)**High Visibility Reflective Rain Jacket for Men ANSI Class 3 Waterproof Hi Vis Safety Rain Gear & Rain Coat for Construction and Road Work Yellow with Black Bottom (L/XL)**SOIGCOR**$58.54**41 rev7mo ago](https://www.amazon.com/dp/B0G8HC1D34) [![Smart People Clothing EMS Zipped Pocket Anorak in Navy with White/Reflective decoration.](https://m.media-amazon.com/images/I/41RlYGgOnbL.jpg)**Smart People Clothing EMS Zipped Pocket Anorak in Navy with White/Reflective decoration.**Smart People Clothing**$50.81**4 rev1y ago](https://www.amazon.com/dp/B0F254JX4T) [![Ergodyne Chill-Its 6691 Cooling Arm Sleeves with Box Handling Silicone Forearm Grip Pair UPF 50+](https://m.media-amazon.com/images/I/31e-xbja2GL.jpg)**Ergodyne Chill-Its 6691 Cooling Arm Sleeves with Box Handling Silicone Forearm Grip Pair UPF 50+**Ergodyne**$16.62**5 rev1y ago](https://www.amazon.com/dp/B0DW23GXLH) [![FATONE Hi Vis Rain Jacket Waterproof Class 3 High Visibility Rain Gear for Work Reflective Safety Rain Coats for Men with Black Bottom Lightweight Yellow (L/XL)](https://m.media-amazon.com/images/I/41rexfh1-GL.jpg)**FATONE Hi Vis Rain Jacket Waterproof Class 3 High Visibility Rain Gear for Work Reflective Safety Rain Coats for Men with Black Bottom Lightweight Yellow (L/XL)**FATONE**$41.70**166 rev1y ago](https://www.amazon.com/dp/B0DP2FDLVB) [![JKSafety Hi Vis Rain Jacket for Men Women Safety Rain Gear Black XL](https://m.media-amazon.com/images/I/31LCuMeZjDL.jpg)**JKSafety Hi Vis Rain Jacket for Men Women Safety Rain Gear Black XL**JKSafety**$34.57**147 rev1y ago](https://www.amazon.com/dp/B0DK3GNVDG)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Smart People Clothing EMS Zipped Pocket Anorak in Navy with White/Reflective decoration.](https://m.media-amazon.com/images/I/41RlYGgOnbL.jpg)**Smart People Clothing EMS Zipped Pocket Anorak in Navy with White/Reflective decoration.**Smart People Clothing**$50.81**5.0★**▲ 93%**](https://www.amazon.com/dp/B0F254JX4T) [![Ergodyne Chill Its 6688 Hi Vis Reflective Shirt Class 2 Cooling Sun Shirt with UV Protection Lime](https://m.media-amazon.com/images/I/31A4onyoOML.jpg)**Ergodyne Chill Its 6688 Hi Vis Reflective Shirt Class 2 Cooling Sun Shirt with UV Protection Lime**Ergodyne**$50.06**4.5★**▲ 90%**](https://www.amazon.com/dp/B0CV4LTMNT) [![TICONN Reflective Rain Coat Waterproof Hi Vis Safety Rain Jacket Heavy Duty ANSI Class 3 High Visibility Trench Coat (M](https://m.media-amazon.com/images/I/31zbUE6ZXuL.jpg)**TICONN Reflective Rain Coat Waterproof Hi Vis Safety Rain Jacket Heavy Duty ANSI Class 3 High Visibility Trench Coat (M**TICONN**$31.74**4.7★**▲ 81%**](https://www.amazon.com/dp/B0CFQHVJMX) [![Ergodyne Chill Its 6689 Cooling Shirts Long Sleeve Sun Shirt UV Protection Lime](https://m.media-amazon.com/images/I/31lnQgD8dSL.jpg)**Ergodyne Chill Its 6689 Cooling Shirts Long Sleeve Sun Shirt UV Protection Lime**Ergodyne**$31.73**4.3★**▲ 81%**](https://www.amazon.com/dp/B0BX4RMPP9) [![Ergodyne Chill Its 6634 Cooling Headband Sports Headbands for Men and Women Moisture Wicking Lime](https://m.media-amazon.com/images/I/41tfEynfVxL.jpg)**Ergodyne Chill Its 6634 Cooling Headband Sports Headbands for Men and Women Moisture Wicking Lime**Ergodyne**$5.76**4.2★**▲ 57%**](https://www.amazon.com/dp/B08WR1S63G)

**~~View all trending →~~**

## **What buyers say about carhartt high vis jacket**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**19%

*“not too tight”*

**Quality-Overall**13%

*“Well built”*

**Comfort-Overall**9%

*“It is comfortable”*

**Value For Money**7%

*“Worth the price”*

**Weight Light**5%

*“Very light and easy to move around in”*

**Weather Proof**4%

*“protect against rain”*

**Water Resistance**3%

*“definitely waterproof”*

**Warmth**3%

*“keeps you cozy”*

**Advertised Vs Actual Product**3%

*“Looks exactly like the pictures”*

**Durability**3%

*“Very durable”*

### **What buyers complain about **

**Size-Overall**31%

*“They were too big”*

**Quality-Overall**5%

*“Not good quality”*

**Comfort-Overall**5%

*“Very uncomfortable”*

**Durability**5%

*“Broken easily”*

**Thickness**3%

*“A little thinner than other brand”*

**Weight Heavy**2%

*“heavy on neck”*

**Heating**2%

*“when I removed the jacket and vest, I found the front of my shirt damp, from condensation coming off the vest,”*

**Value For Money**2%

*“It's hard to justify the price”*

**Product Condition**2%

*“Seller sent a used worn jacket”*

**Grip**2%

*“Hook-and-Loop Closures Lose Grip Quickly”*

### **Top return reasons **

**Size-Overall**71%

**Advertised Vs Actual Product**5%

**Material Quality**4%

**Value For Money**3%

**Comfort-Overall**3%

**Weight Heavy**2%

**Functionality-Overall**1%

**Color**1%

**Quality-Overall**1%

**Thin**1%

## **Common questions**

<dl>

<dt>**Is carhartt high vis jacket profitable to sell on Amazon United States?**</dt><dd>The niche generates $88K/yr across 63 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -16.8%. Flapen's verdict: Skip it (45/100).</dd>

<dt>**How competitive is the carhartt high vis jacket niche?**</dt><dd>18 brands and 69 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 77% of demand.</dd>

<dt>**What do buyers complain about in carhartt high vis jacket?**</dt><dd>Top complaints mined from reviews: Size-Overall, Quality-Overall, Comfort-Overall. The return rate is 2.3%.</dd>

<dt>**When does demand for carhartt high vis jacket peak?**</dt><dd>Demand peaks in Nov; the busiest month runs 1.9× the quietest.</dd>

<dt>**What does it cost to enter the carhartt high vis jacket niche?**</dt><dd>Listings span $5.19–$196.43; the average listing price is $44.55 (sweet spot $15–$100). The average incumbent carries 2,104 reviews — the moat a new listing must climb.</dd>

</dl>

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