---
title: "Search terms — brown tarp - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/brown-tarp/search-terms"
last_updated: "2026-08-08T20:02:52.571Z"
locale: en
meta:
  description: "Niche score 51/100 · $120K/yr market · 60K searches/yr. A deep review moat (4,064 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · $120K/yr market · 60K searches/yr. A deep review moat (4,064 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — brown tarp - Flapen"
---

# **brown tarp**

**Worth a look**

Shows searches that convert (10.9% search→purchase), but a deep review moat (4,064 avg reviews) keeps it on the watch list.

Market size 28Growth 55Conversion 91Competition 36Returns 65Price range 72Avg price 83Brand share 42Review moat 25Quality gap 50

**Conversion**

**Great****10.9%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$18.27**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$6.35–$37.56**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Good****2.4%**

return rate — above 5% kills the launch gate

**Growth**

**Good****+27.5%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Good****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****63%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Okay****$120K**

$120K/yr · 60K searches

**Review moat**

**Bad****4,063.74**

avg incumbent reviews — the moat a new listing must climb

## Search terms