---
title: "Breaking Bad Costume — $10K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/breaking-bad-costume"
last_updated: "2026-08-08T19:07:48.200Z"
locale: en
meta:
description: "Niche score 36/100 · $10K/yr market · 163K searches/yr · $26.83 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · $10K/yr market · 163K searches/yr · $26.83 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Breaking Bad Costume — $10K/yr Amazon US Niche (2026) - Flapen"
---
# **breaking bad costume**
**Skip it**
A small market ($10K/yr) — this niche doesn't clear our bar today.
Market size 2Growth 15Conversion 3Competition 46Returns 12Price range 85Avg price 95Brand share 54Review moat 75Quality gap 70
**Avg price**
**Incredible****$26.83**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.59–$60.73**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****503.73**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Good****73%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****57%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-20.7%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****8.6%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$10K**
$10K/yr · 163K searches
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, breaking bad costume is a $10K/yr Amazon United States market (163K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 36/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **breaking bad costume market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$54K–$67K**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#86,519**
- **Page quality**
- **0%**
- **Prime**
- **83%**
- **Sponsored**
- **67%**
- **Out of stock**
- **22.3%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **193 days**
## **Competition & brand share**
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**18 **▲rising
**Sellers**
**30**
**Top-5 brand share**
**73%**
Top 20: 100%
**Top-5 click share**
**57%**
Top 20: 90%
**Open market**
**24%**
- Medtecs39% - Popfunk15% - Fun Costumes10% - GANSHAYA6% - Morph4% - SUPWISER3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -20.7% search growth over the last 90 days.
40K30KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov · busiest ÷ quietest = 105.6×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/breaking-bad-costume/trend)
## **Top breaking bad costume products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$48110%$96215%$1K20%$2K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Medtecs Hazmat Suits Disposable - 6 Sizes Options Type 5/6 Protection**Medtecs**$19.24**4.5★436 rev](https://www.amazon.com/dp/B0CCCW6LY8) [2**Medtecs Hazmat Suits Disposable - 6 Sizes Options Type 5/6 Protection**Medtecs**$18.07**4.5★436 rev](https://www.amazon.com/dp/B0CCCYVP7V) [3**Mens Hazmat Breaking Bad Costume | Adult Walter White & Jesse Pinkman Lab Attire Costume | Ideal for Halloween Large/X-Large**Fun Costumes**$48.87**3.5★13 rev](https://www.amazon.com/dp/B0DC7598V1) [4**Popfunk Breaking Bad Los Pollos T-Shirt & Stickers (XL Grey)**Popfunk**$17.80**4.7★2,009 rev](https://www.amazon.com/dp/B06XSMHW3H) [5**GANSHAYA Halloween Chemistry Teacher and Assistant Costume Include Beanie Cap Sunglasses Pork Pie Hat Bald Cap Glasses Beard and Blue Particles for Men Women Halloween Dress Up**GANSHAYA**$31.19**5.0★2 rev](https://www.amazon.com/dp/B0FC2KXS6D)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Breaking Bad Crew Zip Up Hoodie Jacket Costume Heisenberg White Skull Crossbones Design Walter Inspired Black (XL)**Costumeteers**$49.89**0 rev9mo ago](https://www.amazon.com/dp/B0FTTRNPGH) [**Breaking Bad Crew Zip Up Hoodie Jacket Costume Heisenberg White Skull Crossbones Design Walter Inspired Black (M)**Costumeteers**$49.89**0 rev9mo ago](https://www.amazon.com/dp/B0FTTX2JDY) [**Halloween Costume Set with Brown Textured Vest Green Character Ears Headband Nose Piece Adult Size (Brown Green 2XL)**SUPWISER**$20.88**25 rev11mo ago](https://www.amazon.com/dp/B0FN34DV8P) [**JcHrmers 9 Pcs Halloween 2 Sets Men Bad Chemist Costume Accessories Includes Pork Pie Cap Beanie Cap Sunglasses Fake Beard Bald Cap Blue Particles with Bags for Halloween Party Cosplay Dress up**JcHrmers**$32.45**2 rev1y ago](https://www.amazon.com/dp/B0FFLP9ZG7) [**AOBUTE Orange Jumpsuit Men Short Sleeve Prisoner Coveralls Women Halloween Killers Cosplay Costume M**AOBUTE**$32.55**51 rev1y ago](https://www.amazon.com/dp/B0FDQ9SM92)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Popfunk Breaking Bad Golden Bee T Shirt (Small)**Popfunk**$19.21**4.5★**▲ 1000%**](https://www.amazon.com/dp/B076XSSJ82) [**AOBUTE Orange Jumpsuit Men Short Sleeve Prisoner Coveralls Women Halloween Killers Cosplay Costume M**AOBUTE**$32.55**4.1★**▲ 1000%**](https://www.amazon.com/dp/B0FDQ9SM92) [**Popfunk Breaking Bad Los Pollos T-Shirt & Stickers (XL Grey)**Popfunk**$17.80**4.7★**▲ 1000%**](https://www.amazon.com/dp/B06XSMHW3H) [**Popfunk Breaking Bad Hand Drawn Heisenberg T Shirt (X-Large) White**Popfunk**$16.39**4.6★**▲ 1000%**](https://www.amazon.com/dp/B06XPJVKYS) [**Halloween Costume Set with Brown Textured Vest Green Character Ears Headband Nose Piece Adult Size (Brown Green 2XL)**SUPWISER**$20.88**4.0★**▲ 1000%**](https://www.amazon.com/dp/B0FN34DV8P)
**~~View all trending →~~**
## **What buyers say about breaking bad costume**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**25%
*“One size fits all works for me”*
**Warmth**17%
*“Warm an comfortable”*
**Quality-Overall**17%
*“Well made”*
**Design-Overall**17%
*“Good for construction”*
**Value For Money**17%
*“great price great product”*
### **What buyers complain about **
**Quality-Overall**29%
*“Cheap trash”*
**Size-Overall**21%
*“Too small”*
**Smell**14%
*“The coveralls I received had a VERY STRONG like burnt rubber smell”*
**Stiffness**14%
*“It was okay just to stiff”*
**Comfort-Overall**7%
*“it's uncomfortable to wear”*
**Thickness**7%
*“Its also thicker than I expected it to be”*
### **Top return reasons **
**Size-Overall**57%
**Material Quality**17%
**Advertised Vs Actual Product**4%
**Waist Fit**3%
**Length**3%
**Width**2%
**Quality-Overall**2%
**Chest Fit**2%
**Value For Money**2%
**Adhesion/Stickiness**2%
## **Common questions**
- **Is breaking bad costume profitable to sell on Amazon United States?**
- The niche generates $10K/yr across 30 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -20.7%. Flapen's verdict: Skip it (36/100).
- **How competitive is the breaking bad costume niche?**
- 18 brands and 30 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 73% of demand.
- **What do buyers complain about in breaking bad costume?**
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Smell. The return rate is 8.6% — above our launch gate.
- **When does demand for breaking bad costume peak?**
- Demand peaks in Oct–Nov; the busiest month runs 105.6× the quietest.
- **What does it cost to enter the breaking bad costume niche?**
- Listings span $8.59–$60.73; the average listing price is $26.83 (sweet spot $15–$100). The average incumbent carries 504 reviews — the moat a new listing must climb.
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