---
title: "Products — brass door plate - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/brass-door-plate/products"
last_updated: "2026-08-08T20:03:27.202Z"
locale: en
meta:
  description: "Niche score 45/100 · $28K/yr market · 22K searches/yr · $36.89 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 45/100 · $28K/yr market · 22K searches/yr · $36.89 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Products — brass door plate - Flapen"
---

# **brass door plate**

**Skip it**

A small market ($28K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 32Conversion 43Competition 60Returns 21Price range 90Avg price 95Brand share 45Review moat 91Quality gap 53

**Avg price**

**Incredible****$36.89**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****175.25**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Great****$10.84–$80.49**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****49%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****78%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****3.5%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Okay****+5.9%**

90-day search growth — must beat 0% to launch

**Returns**

**Bad****6.2%**

return rate — above 5% kills the launch gate

**Market size**

**Bad****$28K**

$28K/yr · 22K searches

**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")

## Products