---
title: "Br30 Led Bulb 2700k — $1.9M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/br30-led-bulb-2700k"
last_updated: "2026-08-07T00:32:17.203Z"
locale: en
meta:
description: "Niche score 54/100 · $1.9M/yr market · 673K searches/yr · $62.32 avg price. Soft demand (-10.1% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · $1.9M/yr market · 673K searches/yr · $62.32 avg price. Soft demand (-10.1% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Br30 Led Bulb 2700k — $1.9M/yr Amazon US Niche (2026) - Flapen"
---
# **br30 led bulb 2700k**
**Worth a look**
Shows a $1.9M/yr market, but soft demand (-10.1% this quarter) keeps it on the watch list.
Market size 93Growth 20Conversion 54Competition 85Returns 34Price range 45Avg price 89Brand share 35Review moat 53Quality gap 25
**Market size**
**Great****$1.9M**
$1.9M/yr · 673K searches
**Avg price**
**Great****$62.32**
avg listing price — sweet spot $15–$100
**Competition**
**Great****30%**
top-5 click share — an open shelf
**Conversion**
**Good****4.4%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****1,360.17**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Okay****$12.13–$202.02**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****84%**
top-5 brand share — brands hold most of the demand
**Returns**
**Okay****4.3%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-10.1%**
90-day search growth — must beat 0% to launch
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, br30 led bulb 2700k is a $1.9M/yr Amazon United States market (673K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Jul. Verdict: Worth a look — 54/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **br30 led bulb 2700k market data**
- **Units sold / yr**
- **30K–40K**
- avg 500–750/product
- **Revenue / yr**
- **$1.9M–$2.5M**
- units × avg price
- **Conversion rate**
- **4.4%**
- **Avg BSR**
- **#93**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **135 days**
## **Competition & brand share**
Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.
**Brands**
**15 **▲rising
**Sellers**
**75**
**Top-5 brand share**
**84%**
Top 20: 100%
**Top-5 click share**
**30%**
Top 20: 71%
**Open market**
**8%**
- Amico29% - Sunco Lighting23% - Ensenior13% - HALO11% - FREELICHT8% - DAMINY7% - Open — no brand owns it (9 brands, 8%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -10.1% search growth over the last 90 days.
10K6KHoliday '24Spike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay
Peak months: Jul · busiest ÷ quietest = 2.4×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/br30-led-bulb-2700k/trend)
## **Top br30 led bulb 2700k search terms**
- **canless recessed lighting 6 in**89K/yr-16.7%3.3% conv. - **sunco 6 inch led recessed lighting**85K/yr-13.4%3.8% conv. - **retrofit led recessed lighting 6 inch**62K/yr-21.9%4.0% conv. - **halo recessed lighting 6 inch**44K/yr-4.1%1.9% conv. - **6 recessed lighting led**47K/yr-16.5%5.4% conv. - **outdoor recessed lighting**38K/yr+11.6%0.3% conv. - **wafer lights**40K/yr-14.8%2.3% conv. - **sunco lighting**30K/yr-17.4%0.4% conv. - **led retrofit recessed light 6 inch**24K/yr-7.8%4.3% conv. - **led can light replacement**16K/yr+24.6%4.0% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/br30-led-bulb-2700k/search-terms)
## **Top br30 led bulb 2700k products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$56K6%$112K9%$167K12%$223K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Ensenior 12 Pack 6 Inch LED Recessed Ceiling Light Dimmable 2700K-5000K 5CCT 1200LM 12W 120V High Brightness Canless Wafer Downlight - ETL&FCC&IC**Ensenior**$60.30**4.7★3,458 rev](https://www.amazon.com/dp/B08KG5T8XC) [2**Amico 12 Pack 6 Inch 5CCT Ultra-Thin LED Recessed Ceiling Light with Junction Box 1050LM Brightness Dimmable Canless Wafer Downlight 12W ETL&FCC**Amico**$58.09**4.7★8,214 rev](https://www.amazon.com/dp/B087JL1W9M) [3**Sunco 24 Pack Retrofit LED Recessed Lighting 6 Inch Downlight Can Lights for Ceiling 1050 LM 2700K/3000K/3500K/4000K/5000K Dimmable Baffle Trim 13W=75W 50000 Lifetime Hours Damp Rated UL**Sunco Lighting**$76.81**4.5★1,887 rev](https://www.amazon.com/dp/B096H2L1TC) [4**Amico 24 Pack 6 Inch 5CCT Ultra-Thin LED Recessed Ceiling Light with Junction Box 1050LM Brightness Dimmable Canless Wafer Downlight 12W ETL&FCC**Amico**$109.34**4.7★2,490 rev](https://www.amazon.com/dp/B0BK9HFZ77) [5**Amico Recessed Lighting 5/6 Inch 12 Pack 5CCT Flat LED Can Lights 2700K/3000K/4000K/5000K/6000K Selectable 12W Eqv 110W 1050LM Brightness Retrofit Installation - ETL & FCC White**Amico**$47.50**4.6★928 rev](https://www.amazon.com/dp/B0CFKRDWRS)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**CHARKEE 24 Pack 6 Inch 5CCT Ultra-Thin LED Recessed Ceiling Light with Junction Box 2700K-5000K 1050LM High Brightness Dimmable Canless Wafer Downlight 12W Eqv 110W ETL & Energy Star & FCC**CHARKEE**$92.13**88 rev1y ago](https://www.amazon.com/dp/B0F5PMBJ3X) [**HALO LT 6 in Canless LED Recessed Indoor/Outdoor Dimmable Ceiling Downlight Wet Location Rated Selectable Color Temperature 2700K-5000K 750 Lumens Wet Location - LTC608FS5B**HALO**$17.69**137 rev1y ago](https://www.amazon.com/dp/B0DMWKYF32) [**Amico 4 Pack 5/6 inch 5CCT LED Recessed Lighting Dimmable 12.5W=100W 950LM 2700K/3000K/4000K/5000K/6000K Selectable Retrofit Can Lights with Baffle Trim IC Rated - ETL & FCC White**Amico**$22.29**486 rev1y ago](https://www.amazon.com/dp/B0DRF9MSWB) [**Feit Electric LED Recessed Light Retrofit Kit - 5/6 in Dimmable with Baffle Trim 75W Equivalent Adjustable White 2700K5000K 90+ CRI for Living Bathroom Dining & Kitchen Room**Feit Electric**$38.21**274 rev1y ago](https://www.amazon.com/dp/B0DNLP47RJ) [**HALO HLB 6 in LED Recessed Lighting Canless Dimmable Wet Location Selectable Lumens and Selectable Color 27/30/35/40/5000K 6 Pack Indoor Outdoor Soffit Ceiling Light HLB6LSFS5-6PK**HALO**$132.80**208 rev1y ago](https://www.amazon.com/dp/B0DJT43SZB)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**CHARKEE 24 Pack 6 Inch 5CCT Ultra-Thin LED Recessed Ceiling Light with Junction Box 2700K-5000K 1050LM High Brightness Dimmable Canless Wafer Downlight 12W Eqv 110W ETL & Energy Star & FCC**CHARKEE**$92.13**4.7★**▲ 154%**](https://www.amazon.com/dp/B0F5PMBJ3X) [**HALO LT 6 in Canless LED Recessed Indoor/Outdoor Dimmable Ceiling Downlight Wet Location Rated Selectable Color Temperature 2700K-5000K 750 Lumens Wet Location - LTC608FS5B**HALO**$17.69**4.7★**▲ 91%**](https://www.amazon.com/dp/B0DMWKYF32) [**Amico 4 Pack 5/6 inch 5CCT LED Recessed Lighting Dimmable 12.5W=100W 950LM 2700K/3000K/4000K/5000K/6000K Selectable Retrofit Can Lights with Baffle Trim IC Rated - ETL & FCC White**Amico**$22.29**4.6★**▲ 68%**](https://www.amazon.com/dp/B0DRF9MSWB) [**Feit Electric LED Recessed Light Retrofit Kit - 5/6 in Dimmable with Baffle Trim 75W Equivalent Adjustable White 2700K5000K 90+ CRI for Living Bathroom Dining & Kitchen Room**Feit Electric**$38.21**4.5★**▲ 65%**](https://www.amazon.com/dp/B0DNLP47RJ) [**DAMINY 12 Pack 6 Inch LED Recessed Lighting with Junction Box 5CCT Ultra-Thin Recessed Light 10W 1100LM Dimmable Canless Wafer Ceiling Light High Brightness**DAMINY**$50.24**4.6★**▲ 56%**](https://www.amazon.com/dp/B0CSWKB1RQ)
**~~View all trending →~~**
## **What buyers say about br30 led bulb 2700k**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**27%
*“Brightens the room”*
**Assembly/Installation**25%
*“EASY to install”*
**Value For Money**11%
*“Great deal”*
**Quality-Overall**10%
*“Excellent Product”*
**Advertised Vs Actual Product**3%
*“Exactly as described”*
**Size-Overall**3%
*“Fits well”*
**Ease Of Use**3%
*“Easy Peasy”*
**Color**3%
*“Great Color Options”*
**Efficiency**2%
*“Working well after a couple months”*
**Design-Overall**2%
*“Looks great”*
### **What buyers complain about **
**Bulb Flicker/Dimming/Color**16%
*“Flickering already”*
**Durability**13%
*“Don't last”*
**Quality-Overall**10%
*“Bad quality”*
**Brightness/Shine/Glow**7%
*“Not as bright as I expected”*
**Size-Overall**6%
*“I was worried they would be too big”*
**Assembly/Installation**5%
*“poorly assembled”*
**Functionality-Overall**4%
*“of the 12 in box 4 of the lights didnt even work”*
**Thickness**2%
*“less solid”*
**Value For Money**2%
*“It was too cheap for a reason”*
**Strength**2%
*“A little flimsy”*
### **Top return reasons **
**Size-Overall**46%
**Advertised Vs Actual Product**8%
**Compatibility-Overall**6%
**Bulb Flicker/Dimming/Color**6%
**Brightness/Shine/Glow**5%
**Value For Money**5%
**Functionality-Overall**4%
**Defective Material/Parts**4%
**Color**3%
**Assembly/Installation**3%
## **Common questions**
- **Is br30 led bulb 2700k profitable to sell on Amazon United States?**
- The niche generates $1.9M/yr across 52 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -10.1%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the br30 led bulb 2700k niche?**
- 15 brands and 75 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 84% of demand.
- **What do buyers complain about in br30 led bulb 2700k?**
- Top complaints mined from reviews: Bulb Flicker/Dimming/Color, Durability, Quality-Overall. The return rate is 4.3%.
- **When does demand for br30 led bulb 2700k peak?**
- Demand peaks in Jul; the busiest month runs 2.4× the quietest.
- **What does it cost to enter the br30 led bulb 2700k niche?**
- Listings span $12.13–$202.02; the average listing price is $62.32 (sweet spot $15–$100). The average incumbent carries 1,360 reviews — the moat a new listing must climb.
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