---
title: "Black Strike Plate — $27K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/black-strike-plate"
last_updated: "2026-08-08T18:15:33.132Z"
locale: en
meta:
description: "Niche score 38/100 · $27K/yr market · 31K searches/yr · $8.91 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · $27K/yr market · 31K searches/yr · $8.91 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Black Strike Plate — $27K/yr Amazon US Niche (2026) - Flapen"
---
# **black strike plate**
**Skip it**
A small market ($27K/yr) — this niche doesn't clear our bar today.
Market size 7Growth 20Conversion 86Competition 32Returns 48Price range 22Avg price 25Brand share 49Review moat 78Quality gap 48
**Conversion**
**Great****9.8%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Great****444.2**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****75%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****3.2%**
return rate — above 5% kills the launch gate
**Competition**
**Okay****66%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Okay****$8.91**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****$3.21–$18.42**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-10.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$27K**
$27K/yr · 31K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, black strike plate is a $27K/yr Amazon United States market (31K searches/yr). The top 5 brands hold 75% of demand. Verdict: Skip it — 38/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **black strike plate market data**
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **$45K–$53K**
- units × avg price
- **Conversion rate**
- **9.8%**
- **Avg BSR**
- **#222**
- **Page quality**
- **0%**
- **Prime**
- **80%**
- **Sponsored**
- **85%**
- **Out of stock**
- **4.4%**
- **Avg brand age**
- **29 months**
- **Avg seller age**
- **183 days**
## **Competition & brand share**
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▼falling
**Sellers**
**23**
**Top-5 brand share**
**75%**
Top 20: 100%
**Top-5 click share**
**66%**
Top 20: 100%
**Open market**
**18%**
- FdcLixuvol22% - PRIME-LINE15% - EATAKWARD14% - Stone Harbor Hardware14% - Peohud11% - Newlaking6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -10.4% search growth over the last 90 days.
800600Spike '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/black-strike-plate/trend)
## **Top black strike plate search terms**
- **black strike plate**8K/yr-3.2%10.4% conv. - **black door strike plate**8K/yr-12.5%9.6% conv. - **matte black strike plate**4K/yr+16.4%9.5% conv. - **door strike plate black**5K/yr-26.1%4.9% conv. - **black strike plates for interior doors**4K/yr-19.5%8.7% conv. - **matte black door strike plate**2K/yr-18.6%10.6% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/black-strike-plate/search-terms)
## **Top black strike plate products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$3K20%$5K30%$8K40%$11K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Door Strike Plate 2-1/4x1-3/4 2 Pcs Universal Round Corner Design Stainless Steel Construction Extended Lip Door Latch Plates Hardware with 4 Pcs 0.8 Screws for Interior/Exterior Doors (Black)**FdcLixuvol**$7.52**4.4★53 rev](https://www.amazon.com/dp/B0FP5978Q3) [2**EATAKWARD 12 PCS Door Strike Plate Black Deadbolt Strike Plate Stainless Steel Deadbolt Covers Door Reinforcement Kit**EATAKWARD**$18.42**4.4★89 rev](https://www.amazon.com/dp/B0CLTYXKGX) [3**Prime-Line E 2793 Latch Strike Plate Matte Black Finish (2 Pack)**PRIME-LINE**$4.71**4.7★2,154 rev](https://www.amazon.com/dp/B0BHLBCHYW) [4**Peohud 20 PCS Door Strike Plate Round Corner Door Latch Plate Stainless Steel Deadbolt Covers for Interior Exterior Doors**Peohud**$16.29**4.1★14 rev](https://www.amazon.com/dp/B0FNRLFWK6) [5**Stone Harbor Hardware Full Lip Round Corner Deadbolt Strike Plate 2-1/4 Inches 1-5/8 Center-to-Center Matte Black**Stone Harbor Hardware**$6.24**4.5★255 rev](https://www.amazon.com/dp/B09NMJDQGS)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**MOSECYOU Black Door Strike Plate 2-1/4 x 1-3/4 Standard Size 4 Pack**MOSECYOU**$7.95**7 rev1mo ago](https://www.amazon.com/dp/B0H225JFM2) [**Deadbolt Strike Plate Door Backplate 1 x 2 1/4 Matte Black Round Corner Deadbolt Strike Plate - 1 Pack**BonKuDoo**$5.77**30 rev7mo ago](https://www.amazon.com/dp/B0FX98YHWR) [**Door Strike Plate 2-1/4x1-3/4 2 Pcs Universal Round Corner Design Stainless Steel Construction Extended Lip Door Latch Plates Hardware with 4 Pcs 0.8 Screws for Interior/Exterior Doors (Black)**FdcLixuvol**$7.52**53 rev11mo ago](https://www.amazon.com/dp/B0FP5978Q3) [**Peohud 20 PCS Door Strike Plate Round Corner Door Latch Plate Stainless Steel Deadbolt Covers for Interior Exterior Doors**Peohud**$16.29**14 rev11mo ago](https://www.amazon.com/dp/B0FNRLFWK6) [**EATAKWARD 12 PCS Stainless Steel Deadbolt Covers Door Reinforcement Kit Door Strike Plate Black Deadbolt Strike Plate for Residential and Commercial Use (Rounded Corners)**EATAKWARD**$18.30**3 rev11mo ago](https://www.amazon.com/dp/B0FN3JG1CL)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**MOSECYOU Black Door Strike Plate 2-1/4 x 1-3/4 Standard Size 4 Pack**MOSECYOU**$7.95**5.0★**▲ 321%**](https://www.amazon.com/dp/B0H225JFM2) [**Door Strike Plate 2-1/4x1-3/4 2 Pcs Universal Round Corner Design Stainless Steel Construction Extended Lip Door Latch Plates Hardware with 4 Pcs 0.8 Screws for Interior/Exterior Doors (Black)**FdcLixuvol**$7.52**4.4★**▲ 167%**](https://www.amazon.com/dp/B0FP5978Q3) [**Design House 779348 Full Lip Square Corner Strike Plate Matte Black**Design House**$3.21**4.7★**▲ 158%**](https://www.amazon.com/dp/B0BDG7MQSS) [**EATAKWARD 12 PCS Stainless Steel Deadbolt Covers Door Reinforcement Kit Door Strike Plate Black Deadbolt Strike Plate for Residential and Commercial Use (Rounded Corners)**EATAKWARD**$18.30**3.8★**▲ 133%**](https://www.amazon.com/dp/B0FN3JG1CL) [**Deadbolt Strike Plate Door Backplate 1 x 2 1/4 Matte Black Round Corner Deadbolt Strike Plate - 1 Pack**BonKuDoo**$5.77**4.0★**▲ 103%**](https://www.amazon.com/dp/B0FX98YHWR)
**~~View all trending →~~**
## **What buyers say about black strike plate**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**25%
*“Fit good”*
**Quality-Overall**21%
*“Absolutely perfect, well made, great price, fast ship”*
**Assembly/Installation**12%
*“Easy install”*
**Efficiency**11%
*“Works Great”*
**Ease Of Use**7%
*“quick and easy”*
**Advertised Vs Actual Product**5%
*“Just what I needed”*
**Locking Mechanism**4%
*“solving the door latch problem”*
**Value For Money**3%
*“Good value in a good quality striker plate”*
**Drop/Impact Protection**3%
*“It protects our door casing”*
**Stitch/Finish/Polish**1%
*“The black finish matched my hardware well and gave everything a clean, finished appearance”*
### **What buyers complain about **
**Quality-Overall**21%
*“not high quality”*
**Thickness**17%
*“This is thicker than a normal plate”*
**Locking Mechanism**14%
*“The door wasnt staying shut because it had shifted a bit”*
**Size-Overall**11%
*“did not match”*
**Strength**11%
*“Looks and feels flimsy”*
**Value For Money**4%
*“not cheap”*
**Assembly/Installation**3%
*“Screws were loose inside shipping envelope”*
**Noise Level**3%
*“the door would rattle every time the HVAC turned on”*
### **Top return reasons **
**Size-Overall**58%
**Color**8%
**Compatibility-Overall**6%
**Advertised Vs Actual Product**5%
**Functionality-Overall**4%
**Paint Quality**3%
**Value For Money**3%
**Thin**3%
**Quality-Overall**2%
**Locking Mechanism**2%
## **Common questions**
- **Is black strike plate profitable to sell on Amazon United States?**
- The niche generates $27K/yr across 20 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is -10.4%. Flapen's verdict: Skip it (38/100).
- **How competitive is the black strike plate niche?**
- 14 brands and 23 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 75% of demand.
- **What do buyers complain about in black strike plate?**
- Top complaints mined from reviews: Quality-Overall, Thickness, Locking Mechanism. The return rate is 3.2%.
- **When does demand for black strike plate peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the black strike plate niche?**
- Listings span $3.21–$18.42; the average listing price is $8.91 (sweet spot $15–$100). The average incumbent carries 444 reviews — the moat a new listing must climb.
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