---
title: "Black and White Lamp — $84K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/black-and-white-lamp"
last_updated: "2026-08-07T12:36:58.225Z"
locale: en
meta:
  description: "Niche score 50/100 · $84K/yr market · 157K searches/yr · $58.43 avg price. Weak search conversion (0.9%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $84K/yr market · 157K searches/yr · $58.43 avg price. Weak search conversion (0.9%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Black and White Lamp — $84K/yr Amazon US Niche (2026) - Flapen"
---

# **black and white lamp**

**Worth a look**

Shows no brand lock-in (top 5 brands take 22% of clicks), but weak search conversion (0.9%) keeps it on the watch list.

Market size 21Growth 25Conversion 12Competition 96Returns 40Price range 42Avg price 90Brand share 97Review moat 59Quality gap 42

**Brand share**

**Incredible****22%**

top-5 brand share — no brand owns this niche

**Competition**

**Incredible****14%**

top-5 click share — an open shelf

**Avg price**

**Great****$58.43**

avg listing price — sweet spot $15–$100

**Review moat**

**Good****1,142.98**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****$10.11–$210.25**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Okay****3.8%**

return rate — above 5% kills the launch gate

**Growth**

**Okay****+0.2%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$84K**

$84K/yr · 157K searches

**Conversion**

**Bad****0.9%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, black and white lamp is a $84K/yr Amazon United States market (157K searches/yr). The top 5 brands hold 22% of demand. Demand peaks in Feb. Verdict: Worth a look — 50/100.

Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **black and white lamp market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**1K–2K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$73K–$88K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.9%**</dd>

<dt>**Avg BSR**</dt><dd>**#1,144**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**94%**</dd>

<dt>**Sponsored**</dt><dd>**88%**</dd>

<dt>**Out of stock**</dt><dd>**7.3%**</dd>

<dt>**Avg brand age**</dt><dd>**33 months**</dd>

<dt>**Avg seller age**</dt><dd>**194 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.

**Brands**

**96 **▼falling

**Sellers**

**134**

**Top-5 brand share**

**22%**

Top 20: 57%

**Top-5 click share**

**14%**

Top 20: 38%

**Open market**

**75%**

- PoKat5% - Nourison5% - Seealle4% - Cinkeda4% - aooshine4% - Leasgy3%

## **Demand & seasonality**

Weekly Amazon search volume, last 101 weeks — +0.2% search growth over the last 90 days.

6K4KSpike '25Prime Day '25Spike '26 seasonDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.6×

[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/black-and-white-lamp/trend)

## **Top black and white lamp search terms**

- **black ceramic lamp**21K/yr+9.3%0.6% conv. - **small black table lamp**15K/yr-0.7%1.3% conv. - **modern black table lamp**13K/yr-6.0%0.3% conv. - **black and white table lamp**10K/yr-3.9%0.3% conv. - **lamps with black shades**9K/yr-17.8%0.3% conv. - **matte black lamp**6K/yr+50.1%0.7% conv. - **lamp with black shade**9K/yr-7.0%0.6% conv. - **black ceramic table lamp**8K/yr+9.2%0.3% conv. - **black and white lamps set of 2**9K/yr-31.2%0.8% conv. - **small black lamps**6K/yr+23.0%1.1% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/black-and-white-lamp/search-terms)

## **Top black and white lamp products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$8432%$2K3%$3K4%$3K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Cinkeda 22 Black Ceramic Farmhouse Table Lamp with Ginger Jar Design - for Living Room Dining Room Bedroom Office Nightstand End Table](https://m.media-amazon.com/images/I/41rDcz4R8RL.jpg)**Cinkeda 22 Black Ceramic Farmhouse Table Lamp with Ginger Jar Design - for Living Room Dining Room Bedroom Office Nightstand End Table**Cinkeda**$67.43**4.2★30 rev](https://www.amazon.com/dp/B0DS2FTV3T) [2![Leasgy 18.1 Small Modern Touch Lamps for Nightstand Set of 2 with 3 Way Dimmable Table Lamps for Living Room Office Bedside Lamps with Heavy Iron Base Touch Switch Bulb Included Black](https://m.media-amazon.com/images/I/41cegg-V4GL.jpg)**Leasgy 18.1 Small Modern Touch Lamps for Nightstand Set of 2 with 3 Way Dimmable Table Lamps for Living Room Office Bedside Lamps with Heavy Iron Base Touch Switch Bulb Included Black**Leasgy**$40.80**4.6★180 rev](https://www.amazon.com/dp/B0FH5TGP8M) [3![Vortether 24.5 Vintage Ceramic Table Lamp Single-Rustic Boho Accent Nightstand Lamps for Bedroom Living Room Entryway-Small Textured Bedside Lamps Modern Farmhouse Table Lamps for Home Decor Black](https://m.media-amazon.com/images/I/51jNO0qqAtL.jpg)**Vortether 24.5 Vintage Ceramic Table Lamp Single-Rustic Boho Accent Nightstand Lamps for Bedroom Living Room Entryway-Small Textured Bedside Lamps Modern Farmhouse Table Lamps for Home Decor Black**Vortether**$58.36**4.6★38 rev](https://www.amazon.com/dp/B0GFDHWCP5) [4![PoKat 23 Matte-Textured Ceramic Table Lamps Set of 2 for Bedroom Stone-Like Modern Bedside Lamps for Night Stands Farmhouse Nightstand Table Lamps Decor for Living Room End Table Black](https://m.media-amazon.com/images/I/41hNelDRBWL.jpg)**PoKat 23 Matte-Textured Ceramic Table Lamps Set of 2 for Bedroom Stone-Like Modern Bedside Lamps for Night Stands Farmhouse Nightstand Table Lamps Decor for Living Room End Table Black**PoKat**$89.27**4.6★1,693 rev](https://www.amazon.com/dp/B0FN7S7JZ1) [5![Dicoool Bedside Table Lamp for Bedroom - Small Desk Lamp with USB Ports](https://m.media-amazon.com/images/I/41kTf8efezL.jpg)**Dicoool Bedside Table Lamp for Bedroom - Small Desk Lamp with USB Ports**Dicoool**$20.44**4.6★6,002 rev](https://www.amazon.com/dp/B0BHVP949X)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Vortether 24.5 Vintage Ceramic Table Lamp Single-Rustic Boho Accent Nightstand Lamps for Bedroom Living Room Entryway-Small Textured Bedside Lamps Modern Farmhouse Table Lamps for Home Decor Black](https://m.media-amazon.com/images/I/51jNO0qqAtL.jpg)**Vortether 24.5 Vintage Ceramic Table Lamp Single-Rustic Boho Accent Nightstand Lamps for Bedroom Living Room Entryway-Small Textured Bedside Lamps Modern Farmhouse Table Lamps for Home Decor Black**Vortether**$58.36**38 rev1mo ago](https://www.amazon.com/dp/B0GFDHWCP5) [![PoKat 23 Matte-Textured Ceramic Table Lamps Set of 2 for Bedroom Stone-Like Modern Bedside Lamps for Night Stands Farmhouse Nightstand Table Lamps Decor for Living Room End Table Black](https://m.media-amazon.com/images/I/41hNelDRBWL.jpg)**PoKat 23 Matte-Textured Ceramic Table Lamps Set of 2 for Bedroom Stone-Like Modern Bedside Lamps for Night Stands Farmhouse Nightstand Table Lamps Decor for Living Room End Table Black**PoKat**$89.27**1,693 rev8mo ago](https://www.amazon.com/dp/B0FN7S7JZ1) [![Leasgy 18.1 Small Modern Touch Lamps for Nightstand Set of 2 with 3 Way Dimmable Table Lamps for Living Room Office Bedside Lamps with Heavy Iron Base Touch Switch Bulb Included Black](https://m.media-amazon.com/images/I/41cegg-V4GL.jpg)**Leasgy 18.1 Small Modern Touch Lamps for Nightstand Set of 2 with 3 Way Dimmable Table Lamps for Living Room Office Bedside Lamps with Heavy Iron Base Touch Switch Bulb Included Black**Leasgy**$40.80**180 rev8mo ago](https://www.amazon.com/dp/B0FH5TGP8M) [![LHYueTong Modern Black Small Table Lamp with Cotton Linen Shade 6.26.210.4 inch LED Desk Light One-Button Switch for Bedroom Living Room Nightstand Includes Warm Light Bulb](https://m.media-amazon.com/images/I/41VUnN97+fL.jpg)**LHYueTong Modern Black Small Table Lamp with Cotton Linen Shade 6.26.210.4 inch LED Desk Light One-Button Switch for Bedroom Living Room Nightstand Includes Warm Light Bulb**LHYueTong**$24.44**92 rev9mo ago](https://www.amazon.com/dp/B0FVFHN33D) [![USumkky 24.5 Vintage Ceramic Table Lamp with 5FT Cord- Single Farmhouse Rustic Bedside Lamp with Natural Textured Finish Nightstand Lamps for Living Room Bedroom End Table Office Retro Black](https://m.media-amazon.com/images/I/41fAnn650yL.jpg)**USumkky 24.5 Vintage Ceramic Table Lamp with 5FT Cord- Single Farmhouse Rustic Bedside Lamp with Natural Textured Finish Nightstand Lamps for Living Room Bedroom End Table Office Retro Black**USumkky**$68.63**293 rev10mo ago](https://www.amazon.com/dp/B0F9KWG24S)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Vortether 24.5 Vintage Ceramic Table Lamp Single-Rustic Boho Accent Nightstand Lamps for Bedroom Living Room Entryway-Small Textured Bedside Lamps Modern Farmhouse Table Lamps for Home Decor Black](https://m.media-amazon.com/images/I/51jNO0qqAtL.jpg)**Vortether 24.5 Vintage Ceramic Table Lamp Single-Rustic Boho Accent Nightstand Lamps for Bedroom Living Room Entryway-Small Textured Bedside Lamps Modern Farmhouse Table Lamps for Home Decor Black**Vortether**$58.36**4.6★**▲ 277%**](https://www.amazon.com/dp/B0GFDHWCP5) [![LHYueTong Modern Black Small Table Lamp with Cotton Linen Shade 6.26.210.4 inch LED Desk Light One-Button Switch for Bedroom Living Room Nightstand Includes Warm Light Bulb](https://m.media-amazon.com/images/I/41VUnN97+fL.jpg)**LHYueTong Modern Black Small Table Lamp with Cotton Linen Shade 6.26.210.4 inch LED Desk Light One-Button Switch for Bedroom Living Room Nightstand Includes Warm Light Bulb**LHYueTong**$24.44**4.3★**▲ 120%**](https://www.amazon.com/dp/B0FVFHN33D) [![Signature Design by Ashley Ladstow Urban 22.5 Sleek Ceramic Table Lamp Black](https://m.media-amazon.com/images/I/318jjGM6ubL.jpg)**Signature Design by Ashley Ladstow Urban 22.5 Sleek Ceramic Table Lamp Black**Signature Design by Ashley**$75.91**4.5★**▲ 69%**](https://www.amazon.com/dp/B0BC27M24W) [![Leasgy 18.1 Small Modern Touch Lamps for Nightstand Set of 2 with 3 Way Dimmable Table Lamps for Living Room Office Bedside Lamps with Heavy Iron Base Touch Switch Bulb Included Black](https://m.media-amazon.com/images/I/41cegg-V4GL.jpg)**Leasgy 18.1 Small Modern Touch Lamps for Nightstand Set of 2 with 3 Way Dimmable Table Lamps for Living Room Office Bedside Lamps with Heavy Iron Base Touch Switch Bulb Included Black**Leasgy**$40.80**4.6★**▲ 58%**](https://www.amazon.com/dp/B0FH5TGP8M) [![Seealle 16.1 Touch Table Lamps for Nightstand 3-Way Dimmable Small Bedroom Lamps for Night Stands Black Bedside Lamps for Living Room Kids Room End Table](https://m.media-amazon.com/images/I/41wDt3Ct-fL.jpg)**Seealle 16.1 Touch Table Lamps for Nightstand 3-Way Dimmable Small Bedroom Lamps for Night Stands Black Bedside Lamps for Living Room Kids Room End Table**Seealle**$24.32**4.5★**▲ 52%**](https://www.amazon.com/dp/B0F9X3PC9T)

**~~View all trending →~~**

## **What buyers say about black and white lamp**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Brightness/Shine/Glow**32%

*“Great Light”*

**Quality-Overall**8%

*“the quality is solid”*

**Value For Money**8%

*“Money well spent”*

**Assembly/Installation**7%

*“Easy assemble”*

**Charging**6%

*“They charge fast”*

**Size-Overall**5%

*“Fits under cabinets”*

**Design-Overall**4%

*“Built well”*

**Advertised Vs Actual Product**4%

*“As Advertised”*

**Ease Of Use**3%

*“EASY ON, EASY OFF”*

**Touch/Button Controls**3%

*“The touch control works smoothly”*

### **What buyers complain about **

**Size-Overall**14%

*“Is small”*

**Charging**12%

*“Doesnt charge”*

**Quality-Overall**8%

*“Apparently little to no quality control”*

**Durability**5%

*“Breaks easily”*

**Functionality-Overall**4%

*“Not working properly”*

**Brightness/Shine/Glow**4%

*“Not bright enough”*

**Bulb Flicker/Dimming/Color**3%

*“flicker constantly”*

**Value For Money**3%

*“it cost a lot more for some reason”*

**Touch/Button Controls**2%

*“Touch does not work sometimes”*

**Battery Life**2%

*“Battery sucks”*

### **Top return reasons **

**Size-Overall**39%

**Brightness/Shine/Glow**7%

**Color**7%

**Advertised Vs Actual Product**6%

**Defective Material/Parts**6%

**Charging**5%

**Bulb Flicker/Dimming/Color**5%

**Functionality-Overall**4%

**Value For Money**3%

**Quality-Overall**3%

## **Common questions**

<dl>

<dt>**Is black and white lamp profitable to sell on Amazon United States?**</dt><dd>The niche generates $84K/yr across 164 tracked products. 22 of 47 products launched in the last 360 days are still selling. 90-day search growth is +0.2%. Flapen's verdict: Worth a look (50/100).</dd>

<dt>**How competitive is the black and white lamp niche?**</dt><dd>96 brands and 134 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 22% of demand.</dd>

<dt>**What do buyers complain about in black and white lamp?**</dt><dd>Top complaints mined from reviews: Size-Overall, Charging, Quality-Overall. The return rate is 3.8%.</dd>

<dt>**When does demand for black and white lamp peak?**</dt><dd>Demand peaks in Feb; the busiest month runs 1.6× the quietest.</dd>

<dt>**What does it cost to enter the black and white lamp niche?**</dt><dd>Listings span $10.11–$210.25; the average listing price is $58.43 (sweet spot $15–$100). The average incumbent carries 1,143 reviews — the moat a new listing must climb.</dd>

</dl>

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