---
title: "Trend — battery operated outdoor lights - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/battery-operated-outdoor-lights/trend"
last_updated: "2026-08-08T19:17:25.263Z"
locale: en
meta:
  description: "Niche score 53/100 · $47K/yr market · 74K searches/yr · $20.82 avg price. A small market ($47K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $47K/yr market · 74K searches/yr · $20.82 avg price. A small market ($47K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — battery operated outdoor lights - Flapen"
---

# **battery operated outdoor lights**

**Worth a look**

Shows a sweet-spot price point ($20.82 avg), but a small market ($47K/yr) keeps it on the watch list.

Market size 12Growth 73Conversion 38Competition 56Returns 46Price range 79Avg price 90Brand share 73Review moat 24Quality gap 63

**Avg price**

**Great****$20.82**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$9.19–$37.73**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Good****+56.2%**

90-day search growth — must beat 0% to launch

**Brand share**

**Good****61%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****51%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Okay****3.4%**

return rate — above 5% kills the launch gate

**Conversion**

**Okay****3.0%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Bad****5,739.73**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$47K**

$47K/yr · 74K searches

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Trend