---
title: "Bakers Twine — $71K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/bakers-twine"
last_updated: "2026-08-07T00:17:28.181Z"
locale: en
meta:
description: "Niche score 50/100 · $71K/yr market · 85K searches/yr · $8.60 avg price. Strong incumbent ratings (4.8★) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $71K/yr market · 85K searches/yr · $8.60 avg price. Strong incumbent ratings (4.8★) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Bakers Twine — $71K/yr Amazon US Niche (2026) - Flapen"
---
# **bakers twine**
**Worth a look**
Shows low returns (1.4%), but strong incumbent ratings (4.8★) keeps it on the watch list.
Market size 18Growth 17Conversion 86Competition 72Returns 87Price range 65Avg price 24Brand share 76Review moat 55Quality gap 16
**Returns**
**Great****1.4%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****9.7%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Great****59%**
top-5 brand share — no brand owns this niche
**Competition**
**Good****42%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Good****$4.44–$34.62**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****1,284.92**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Bad****$8.60**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****$71K**
$71K/yr · 85K searches
**Growth**
**Bad****-15.6%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.8★**
avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, bakers twine is a $71K/yr Amazon United States market (85K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 50/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bakers twine market data**
- **Units sold / yr**
- **8K–10K**
- avg 250–500/product
- **Revenue / yr**
- **$69K–$86K**
- units × avg price
- **Conversion rate**
- **9.7%**
- **Avg BSR**
- **#1,061**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **83%**
- **Out of stock**
- **5.6%**
- **Avg brand age**
- **51 months**
- **Avg seller age**
- **186 days**
## **Competition & brand share**
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**23 **▲rising
**Sellers**
**37**
**Top-5 brand share**
**59%**
Top 20: 98%
**Top-5 click share**
**42%**
Top 20: 86%
**Open market**
**36%**
- SMART&CASUAL22% - FLIPPED14% - PH PERKHOMY12% - Mqiielle7% - PerkDecor5% - HULISEN5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -15.6% search growth over the last 90 days.
4K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.2×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/bakers-twine/trend)
## **Top bakers twine search terms**
- **bakers twine**70K/yr-17.1%7.7% conv. - **bakers twine for crafts**12K/yr-9.2%5.4% conv. - **bakers string**3K/yr-14.0%10.6% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/bakers-twine/search-terms)
## **Top bakers twine products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$2K6%$4K9%$6K12%$9K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**PerkHomy Cotton Butchers Twine String 500 Feet 2mm Twine for Cooking Food Safe Crafts Bakers Kitchen Butcher Meat Turkey Sausage Roasting Gift Wrapping Gardening Crocheting Knitting**PH PERKHOMY**$5.28**4.8★4,281 rev](https://www.amazon.com/dp/B0BXSBTNQN) [2**Cotton Bakers Twine328 Feet Cotton Cord Crafts Twine String Natural Blue Cotton String Twine for Gift Wrapping Christmas Decor Bottle Decorations Baby Shower Decor**FLIPPED**$5.51**4.8★655 rev](https://www.amazon.com/dp/B0BJ6X6WKG) [3**SMART&CASUAL 700 Feet 100% Cotton Butcher Twine String 2mm Food-Grade Cooking Twine for Kitchen Roasting Turkey Sausage Meat Prep Baking Crafts Crocheting Gift Wrapping Gardening**SMART&CASUAL**$6.23**4.6★153 rev](https://www.amazon.com/dp/B0G9JHJJ9G) [4**SMART&CASUAL Red and White Cotton Twine 700 Feet Natural Bakers String for Cooking Crafts Gift Wrapping Butchers Christmas and Wedding Decor**SMART&CASUAL**$5.61**4.8★1,509 rev](https://www.amazon.com/dp/B0FT8XXW3B) [5**SMART&CASUAL 600 Feet 2mm Cotton Butcher Twine String Soft Food Safe for Cooking Craft Baker Kitchen Meat Turkey Sausage Roasting Gift Wrapping Gardening Crocheting Knitting**SMART&CASUAL**$6.10**4.8★1,509 rev](https://www.amazon.com/dp/B0CVQJ1PH1)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**SMART&CASUAL Red and White Cotton Twine 700 Feet Natural Bakers String for Cooking Crafts Gift Wrapping Butchers Christmas and Wedding Decor**SMART&CASUAL**$5.61**1,509 rev7mo ago](https://www.amazon.com/dp/B0FT8XXW3B) [**Red and White Bakers Twine 656 Feet x 1.3mm**GOLDEN COCK**$6.58**12 rev8mo ago](https://www.amazon.com/dp/B0FYMWX93M) [**9 Rolls Twine Cotton Colored Bakers Twine 2mm String Ropes for DIY Soft Crafts Gardening Plant Hanger Butchers Embellishments Festive Twine for Gift Wrapping**Mqiielle**$10.00**31 rev10mo ago](https://www.amazon.com/dp/B0FR41477L) [**Cotton Twine Bakers Twine 6 Rolls 1968FT Colorful Butchers String Ribbon for Kitchen Cooking Food DIY Crafts Making Gardening Gift Wrapping Wedding Party Decoration**owandan**$14.27**29 rev1y ago](https://www.amazon.com/dp/B0FH6MGKPM) [**PerkDecor 400 Feet 100% 2mm Natural Cotton Cooking Twine Food Grade Butcher Twine String for Kitchen Roasting Baking Turkey Tying Meat Prep Crafts Gift Wrapping and Home Uses**PerkDecor**$4.44**113 rev1y ago](https://www.amazon.com/dp/B0GBWRKB6K)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Red and White Bakers Twine 656 Feet x 1.3mm**GOLDEN COCK**$6.58**4.8★**▲ 532%**](https://www.amazon.com/dp/B0FYMWX93M) [**PerkDecor 400 Feet 100% 2mm Natural Cotton Cooking Twine Food Grade Butcher Twine String for Kitchen Roasting Baking Turkey Tying Meat Prep Crafts Gift Wrapping and Home Uses**PerkDecor**$4.44**4.5★**▲ 480%**](https://www.amazon.com/dp/B0GBWRKB6K) [**SMART&CASUAL 700 Feet 100% Cotton Butcher Twine String 2mm Food-Grade Cooking Twine for Kitchen Roasting Turkey Sausage Meat Prep Baking Crafts Crocheting Gift Wrapping Gardening**SMART&CASUAL**$6.23**4.6★**▲ 371%**](https://www.amazon.com/dp/B0G9JHJJ9G) [**Cotton Twine Light Blue Baker String 2mm Thick 328 Feet Christmas Twine for Gift Wrapping DIY Crafts Home Decoration Gardening**Leecogo**$5.85**4.8★**▲ 204%**](https://www.amazon.com/dp/B091ZK7VP1) [**Twine String 328 Feet White Pink Twine Bakers String Craft Making Knitting Macrame Rope DIY Wedding Decor Supply Christmas Wrapping Butchers String Rope**FLIPPED**$5.46**4.8★**▲ 164%**](https://www.amazon.com/dp/B0BJ8S1967)
**~~View all trending →~~**
## **What buyers say about bakers twine**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**17%
*“Great Quality & Perfect for Crafts”*
**Value For Money**15%
*“Great deal”*
**Advertised Vs Actual Product**14%
*“As shown”*
**Strength**10%
*“Sturdy and easy to use dispenser”*
**Durability**8%
*“Doesn't break”*
**Color**6%
*“Fun colors”*
**Ease Of Use**5%
*“Easy to use”*
**Efficiency**3%
*“It works great for gardening”*
**Thickness**3%
*“The twine is a very nice thickness of it”*
**Material Quality**3%
*“The material appears to be a good thickness”*
### **What buyers complain about **
**Thickness**17%
*“Wasnt as thick as I needed”*
**Strength**12%
*“Very weak”*
**Durability**10%
*“Breaks easy”*
**Quality-Overall**9%
*“Not good quality”*
**Size-Overall**6%
*“size was wrong”*
**Smell**5%
*“Smells like strong dangerous chemicals”*
**Stretchability/Expandability/Elasticity**2%
*“not stretchy”*
**Advertised Vs Actual Product**2%
*“The only thing worth noting is that the packaging is different than what is pictured”*
**Color**2%
*“THE RED AND WHITE ARE OUT STANDING TOGETHER”*
**Material Quality**2%
*“so I am not positive on the fiber content”*
### **Top return reasons **
**Thin**27%
**Size-Overall**18%
**Value For Money**16%
**Thickness**9%
**Color**7%
**Advertised Vs Actual Product**6%
**Material Quality**3%
**Quality-Overall**3%
**Functionality-Overall**2%
**Strength**2%
## **Common questions**
- **Is bakers twine profitable to sell on Amazon United States?**
- The niche generates $71K/yr across 36 tracked products. 2 of 7 products launched in the last 360 days are still selling. 90-day search growth is -15.6%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the bakers twine niche?**
- 23 brands and 37 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 59% of demand.
- **What do buyers complain about in bakers twine?**
- Top complaints mined from reviews: Thickness, Strength, Durability. The return rate is 1.4%.
- **When does demand for bakers twine peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 4.2× the quietest.
- **What does it cost to enter the bakers twine niche?**
- Listings span $4.44–$34.62; the average listing price is $8.60 (sweet spot $15–$100). The average incumbent carries 1,285 reviews — the moat a new listing must climb.
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