---
title: "Asphalt Patch — $273K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/asphalt-patch"
last_updated: "2026-08-06T22:17:27.188Z"
locale: en
meta:
description: "Niche score 56/100 · $273K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 56/100 · $273K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Asphalt Patch — $273K/yr Amazon US Niche (2026) - Flapen"
---
# **asphalt patch**
**Worth a look**
Shows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 50Growth 60Conversion 33Competition 23Returns 96Price range 67Avg price 93Brand share 30Review moat 76Quality gap 79
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$49.63**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Great****479.47**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****$10.93–$137.03**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Good****+35.6%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$273K**
$273K/yr · 210K searches
**Conversion**
**Okay****2.6%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Competition**
**Bad****72%**
top-5 click share — a locked-up shelf
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, asphalt patch is a $273K/yr Amazon United States market (210K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 56/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **asphalt patch market data**
- **Units sold / yr**
- **8K–10K**
- avg 250–500/product
- **Revenue / yr**
- **$397K–$496K**
- units × avg price
- **Conversion rate**
- **2.6%**
- **Avg BSR**
- **#247**
- **Page quality**
- **0%**
- **Prime**
- **53%**
- **Sponsored**
- **73%**
- **Out of stock**
- **3.3%**
- **Avg brand age**
- **62 months**
- **Avg seller age**
- **169 days**
## **Competition & brand share**
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**10 **▼falling
**Sellers**
**98**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**72%**
Top 20: 100%
**Open market**
**9%**
- Liquid Rubber43% - Road Rescue22% - Sakrete13% - Wadities5% - Blue Star4% - Aquaphalt4% - Open — no brand owns it (4 brands, 9%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +35.6% search growth over the last 90 days.
7K5KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jun, Jul · busiest ÷ quietest = 3.0×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/asphalt-patch/trend)
## **Top asphalt patch search terms**
- **asphalt patch**63K/yr+56.6%2.9% conv. - **asphalt**35K/yr+10.1%0.6% conv. - **asphalt repair**26K/yr+27.5%2.3% conv. - **asfalto en frio**15K/yr+14.6%0.1% conv. - **cold patch asphalt repair**12K/yr+74.1%3.0% conv. - **driveway patch**7K/yr+55.4%2.7% conv. - **driveway repair**7K/yr+6.5%1.0% conv. - **asphalt patch for driveway repair**5K/yr+37.2%3.5% conv. - **gator patch asphalt repair**4K/yr+123.2%0.1% conv. - **cold patch asphalt**4K/yr+85.5%1.6% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/asphalt-patch/search-terms)
## **Top asphalt patch products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$27K20%$55K30%$82K40%$109K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 15 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Liquid Rubber Asphalt Patch 11lb Pail Ready-to-Use Pothole Repair for Driveways Parking Lots Pathways & Roads Easy All-Weather Application No Mixing Required**Liquid Rubber**$39.44**4.2★159 rev](https://www.amazon.com/dp/B0F2CTJKMX) [2**Road Rescue Black Asphalt Repair 50 lb.**Road Rescue**$46.74**3.9★18 rev](https://www.amazon.com/dp/B07NP1X3PJ) [3**Liquid Rubber Asphalt Patch 44lb Pail Ready-to-Use Pothole Repair for Driveways Parking Lots Pathways & Roads Easy All-Weather Application No Mixing Required**Liquid Rubber**$87.49**4.2★159 rev](https://www.amazon.com/dp/B0F2CJPG5R) [4**Sakrete Trowelable Blacktop Repair (Quart 1)**Sakrete**$22.13**3.9★61 rev](https://www.amazon.com/dp/B0B526CW3Q) [5**Asphalt Crack Filler 2.65LB High Elasticity Cement Crack Filler Self Leveling Waterproof Repair Sealant for Driveway Walkway Blacktop Concrete Joint Outdoor Quick Drying Sealer - Black**Wadities**$27.76**4.2★177 rev](https://www.amazon.com/dp/B0FSDMDN31)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**JetCoat All-Weather Pothole Patch 50lb Bag**Jetcoat**$39.94**1 rev4mo ago](https://www.amazon.com/dp/B0GSSGH2SV) [**Liquid Rubber Driveway Restore - Highly Flexible Asphalt Coating Fills Cracks and Revitalize Easy to Use and Apply 4 Gallon**Liquid Rubber**$137.03**161 rev5mo ago](https://www.amazon.com/dp/B0GQ547FQX) [**Asphalt Crack Filler 2.65LB High Elasticity Cement Crack Filler Self Leveling Waterproof Repair Sealant for Driveway Walkway Blacktop Concrete Joint Outdoor Quick Drying Sealer - Black**Wadities**$27.76**177 rev10mo ago](https://www.amazon.com/dp/B0FSDMDN31) [**11 lb. Blacktop Patch Black Mfr: HE304044-A**MOLLIFII**$34.62**9 rev10mo ago](https://www.amazon.com/dp/B0FB94BKY6) [**Liquid Rubber Asphalt Patch 11lb Pail Ready-to-Use Pothole Repair for Driveways Parking Lots Pathways & Roads Easy All-Weather Application No Mixing Required**Liquid Rubber**$39.44**159 rev1y ago](https://www.amazon.com/dp/B0F2CTJKMX)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**JetCoat All-Weather Pothole Patch 50lb Bag**Jetcoat**$39.94**5.0★**▲ 162%**](https://www.amazon.com/dp/B0GSSGH2SV) [**Liquid Rubber Driveway Restore - Highly Flexible Asphalt Coating Fills Cracks and Revitalize Easy to Use and Apply 4 Gallon**Liquid Rubber**$137.03**3.8★**▲ 160%**](https://www.amazon.com/dp/B0GQ547FQX) [**Asphalt Crack Filler 2.65LB High Elasticity Cement Crack Filler Self Leveling Waterproof Repair Sealant for Driveway Walkway Blacktop Concrete Joint Outdoor Quick Drying Sealer - Black**Wadities**$27.76**4.2★**▲ 141%**](https://www.amazon.com/dp/B0FSDMDN31) [**Road Rescue AP-100 50 lb. Asphalt Repair Black 2 Pack**Road Rescue**$102.65**4.2★**▲ 60%**](https://www.amazon.com/dp/B09WW1PQT5) [**Road Rescue Black Asphalt Repair 50 lb.**Road Rescue**$46.74**3.9★**▲ 53%**](https://www.amazon.com/dp/B07NP1X3PJ)
**~~View all trending →~~**
## **What buyers say about asphalt patch**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Use**30%
*“Its easy to work with”*
**Quality-Overall**12%
*“Works great, high quality and easy to apply”*
**Efficiency**9%
*“I've used this before with excellent long lasting results”*
**Value For Money**9%
*“Great value”*
**Durability**6%
*“it appears to be very durable”*
**Advertised Vs Actual Product**6%
*“works as advertised”*
**Maintenance And Repair**5%
*“works well for routine maintenance a useful option if you want to keep driveways or walkways in better shape without hiring professional repair”*
**Material Quality**3%
*“This material is extremely easy to use”*
**Adhesion/Stickiness**3%
*“skins over quickly so it doesn't stick to anything”*
**Ease Of Cleaning**2%
*“There is no mess and clean up is quick and easy”*
### **What buyers complain about **
**Value For Money**21%
*“Its not cheap”*
**Quality-Overall**8%
*“not the quality I was expecting”*
**Functionality-Overall**8%
*“This product does not work as expected”*
**Maintenance And Repair**6%
*“This was not the correct product to repair my driveway”*
**Ease Of Cleaning**6%
*“Just dirty gravel”*
**Hard Feel**6%
*“Hard as a rock”*
**Size-Overall**5%
*“Small size”*
**Ease Of Use**4%
*“Difficult to use”*
**Adhesion/Stickiness**3%
*“does not adhere to crack”*
**Leak-Proof**3%
*“Would have been 5 stars except for the leakage”*
### **Top return reasons **
**Value For Money**22%
**Size-Overall**16%
**Advertised Vs Actual Product**13%
**Functionality-Overall**9%
**Leak-Proof**9%
**Color**6%
**Material Quality**5%
**Adhesion/Stickiness**3%
**Maintenance And Repair**3%
**Ease Of Use**2%
## **Common questions**
- **Is asphalt patch profitable to sell on Amazon United States?**
- The niche generates $273K/yr across 15 tracked products. 3 of 4 products launched in the last 360 days are still selling. 90-day search growth is +35.6%. Flapen's verdict: Worth a look (56/100).
- **How competitive is the asphalt patch niche?**
- 10 brands and 98 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in asphalt patch?**
- Top complaints mined from reviews: Value For Money, Quality-Overall, Functionality-Overall. The return rate is 0.7%.
- **When does demand for asphalt patch peak?**
- Demand peaks in Jun–Jul; the busiest month runs 3.0× the quietest.
- **What does it cost to enter the asphalt patch niche?**
- Listings span $10.93–$137.03; the average listing price is $49.63 (sweet spot $15–$100). The average incumbent carries 479 reviews — the moat a new listing must climb.
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