---
title: "Appliance Light Bulb — $342K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/appliance-light-bulb"
last_updated: "2026-08-06T00:36:52.407Z"
locale: en
meta:
description: "Niche score 42/100 · $342K/yr market · 291K searches/yr · $8.03 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $342K/yr market · 291K searches/yr · $8.03 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Appliance Light Bulb — $342K/yr Amazon US Niche (2026) - Flapen"
---
# **appliance light bulb**
**Skip it**
Prices mostly outside the sweet spot ($5.72–$12.87) — this niche doesn't clear our bar today.
Market size 53Growth 21Conversion 97Competition 24Returns 80Price range 0Avg price 22Brand share 44Review moat 28Quality gap 24
**Conversion**
**Incredible****14.6%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Great****1.8%**
return rate — above 5% kills the launch gate
**Market size**
**Good****$342K**
$342K/yr · 291K searches
**Brand share**
**Okay****78%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****3,666.63**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****71%**
top-5 click share — a locked-up shelf
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****$8.03**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-8.5%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****$5.72–$12.87**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, appliance light bulb is a $342K/yr Amazon United States market (291K searches/yr). The top 5 brands hold 78% of demand. Verdict: Skip it — 42/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **appliance light bulb market data**
- **Units sold / yr**
- **40K–50K**
- avg 2,500–3,000/product
- **Revenue / yr**
- **$321K–$402K**
- units × avg price
- **Conversion rate**
- **14.6%**
- **Avg BSR**
- **#112**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **94%**
- **Out of stock**
- **7.2%**
- **Avg brand age**
- **54 months**
- **Avg seller age**
- **173 days**
## **Competition & brand share**
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**13 **▼falling
**Sellers**
**57**
**Top-5 brand share**
**78%**
Top 20: 100%
**Top-5 click share**
**71%**
Top 20: 100%
**Open market**
**16%**
- Spolico37% - GE20% - LOXYEE9% - Maelsrlg7% - PARTPHONER6% - Vgogfly6% - Open — no brand owns it (7 brands, 16%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -8.5% search growth over the last 90 days.
8K6KHoliday '24Spike '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/appliance-light-bulb/trend)
## **Top appliance light bulb search terms**
- **appliance bulb**110K/yr-11.7%11.2% conv. - **appliance light bulb**62K/yr-7.7%11.1% conv. - **40 watt appliance bulb**38K/yr-10.5%14.6% conv. - **40w appliance bulb**22K/yr-3.0%15.6% conv. - **appliance bulbs**13K/yr-6.5%10.0% conv. - **appliance light bulbs**10K/yr+3.6%7.8% conv. - **40w appliance light bulb**4K/yr+8.1%10.5% conv. - **utility light bulb**4K/yr+24.9%3.2% conv. - **40w a15 appliance bulb**3K/yr-9.4%20.1% conv. - **appliance light**3K/yr-3.5%4.5% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/appliance-light-bulb/search-terms)
## **Top appliance light bulb products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$34K20%$68K30%$103K40%$137K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Appliance Oven Light Bulb A15 40W High Temperature 500 Degrees Resistant for Refrigerator Over Stove Microwave Range Hood Lava Lamp Replacement Bulb E26 Medium Base 120V Warm White**Spolico**$7.87**4.3★5,969 rev](https://www.amazon.com/dp/B09V5KGXRJ) [2**GE Incandescent 40 Watt Soft White A15 Appliance Bulbs 2 Pack**GE**$7.77**4.6★6,654 rev](https://www.amazon.com/dp/B079ZJHZ5Q) [3**LOXYEE LED Refrigerator Light Bulb 2 PackDaylight White 5000K 120V 40W Equivalent Appliance BulbA15 5W E26 Base Waterproof Fridge Light Bulbs for Freezer Home Lighting Small Light Bulb Dimmable**LOXYEE**$5.96**4.7★1,184 rev](https://www.amazon.com/dp/B0DXF5KS1Q) [4**Microwave Light Bulb for Appliance Refrigerator Over Stove Range Hood Lava Lamp T8 40 Watt 125V E17 Intermediate Base Warm White Replacement as 8206232A 1890433 AP4512653 WB25X10030 Pack of 4**Spolico**$7.92**4.6★464 rev](https://www.amazon.com/dp/B08Y7Y3RDK) [5**PARTPHONER 5W LED Refrigerator Light Bulbs 40 Equivalent A15 Small Applicance Light Bulb E26 Medium Base 120V Waterproof Fridge Bulbs Daylight White Freezer Home Lighting Lamp Non-dimmable 2 Pack**PARTPHONER**$6.14**4.7★252 rev](https://www.amazon.com/dp/B0FTTXCM4J)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**PARTPHONER 5W LED Refrigerator Light Bulbs 40 Equivalent A15 Small Applicance Light Bulb E26 Medium Base 120V Waterproof Fridge Bulbs Daylight White Freezer Home Lighting Lamp Non-dimmable 2 Pack**PARTPHONER**$6.14**252 rev6mo ago](https://www.amazon.com/dp/B0FTTXCM4J) [**Oven Light Bulb A15 40W Oven Light Bulb Replacement 40 Watt Appliance Bulb**Blakapoo**$6.04**491 rev9mo ago](https://www.amazon.com/dp/B0DSKVVBPZ) [**Maelsrlg 40 Watt Equivalent Refrigerator Light Bulb 90+CRI 5W 600LM Fridge Bulb 5000K Daylight Waterproof A15 E26 Base 25 000Hrs Lifespan for Freezer Frigidaire Replacement 2-Pack**Maelsrlg**$7.08**100 rev1y ago](https://www.amazon.com/dp/B0F998ZCHB) [**LOXYEE LED Refrigerator Light Bulb 2 PackDaylight White 5000K 120V 40W Equivalent Appliance BulbA15 5W E26 Base Waterproof Fridge Light Bulbs for Freezer Home Lighting Small Light Bulb Dimmable**LOXYEE**$5.96**1,184 rev1y ago](https://www.amazon.com/dp/B0DXF5KS1Q) [**DEGNJU LED Refrigerator Light Bulb 40 Watt Equivalent 120V Fridge Light Bulb 5000K Daylight White A15 Appliance Bulb 5.5W for Freezer 650LM E26 Standard Base 120V Non-Dimmable 2 Pack**DEGNJU**$8.14**964 rev1y ago](https://www.amazon.com/dp/B0DK1WGT3V)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**PARTPHONER 5W LED Refrigerator Light Bulbs 40 Equivalent A15 Small Applicance Light Bulb E26 Medium Base 120V Waterproof Fridge Bulbs Daylight White Freezer Home Lighting Lamp Non-dimmable 2 Pack**PARTPHONER**$6.14**4.7★**▲ 194%**](https://www.amazon.com/dp/B0FTTXCM4J) [**Maelsrlg 40 Watt Equivalent Refrigerator Light Bulb 90+CRI 5W 600LM Fridge Bulb 5000K Daylight Waterproof A15 E26 Base 25 000Hrs Lifespan for Freezer Frigidaire Replacement 2-Pack**Maelsrlg**$7.08**4.7★**▲ 156%**](https://www.amazon.com/dp/B0F998ZCHB) [**LED Appliance Bulb 40W Equivalent Range Hood Light Bulbs Daylight White 5000K 5W 500 Lumens Non-Dimmable E26 Base Refrigerator Light Bulb A15 Frosted Pack of 2 Freezer Fridge Light Bulb**Maelsrlg**$12.87**4.6★**▲ 71%**](https://www.amazon.com/dp/B08M9D8XSH) [**Microwave Light Bulbs Under Hood 40 Watt 125V E17 Base Appliance Light Bulbs for Microwave Oven Refrigerator Lava Lamp - 8206232A Bulb Replacement 6 Pack**PaeorRorL**$6.91**4.7★**▲ 39%**](https://www.amazon.com/dp/B07W585K5T) [**GE Incandescent 40 Watt Soft White A15 Appliance Bulbs 2 Pack**GE**$7.77**4.6★**▲ 33%**](https://www.amazon.com/dp/B079ZJHZ5Q)
**~~View all trending →~~**
## **What buyers say about appliance light bulb**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**32%
*“Nice & Bright”*
**Size-Overall**14%
*“Fits Kenmore oven”*
**Advertised Vs Actual Product**14%
*“As Advertised”*
**Value For Money**12%
*“Great deal”*
**Quality-Overall**7%
*“Very good light quality”*
**Bulb Flicker/Dimming/Color**4%
*“Great Bulbs”*
**Assembly/Installation**3%
*“Easy Install”*
**Durability**3%
*“feels durable”*
**Efficiency**2%
*“Works great”*
**Functionality-Overall**2%
*“The bulb seems to work”*
### **What buyers complain about **
**Durability**37%
*“Didnt last”*
**Quality-Overall**12%
*“Defiantly a low quality product”*
**Bulb Flicker/Dimming/Color**6%
*“These bulbs flicker”*
**Functionality-Overall**5%
*“Only one works”*
**Value For Money**5%
*“Not worth the lower price”*
**Size-Overall**5%
*“Large”*
**Brightness/Shine/Glow**4%
*“Extremely dim”*
**Baking**3%
*“clearly not for ovens as claimed”*
**Heating**2%
*“Dangerously hot”*
**Compatibility-Overall**2%
*“They are not compatible as advertised”*
### **Top return reasons **
**Size-Overall**60%
**Bulb Flicker/Dimming/Color**9%
**Compatibility-Overall**8%
**Advertised Vs Actual Product**5%
**Functionality-Overall**5%
**Brightness/Shine/Glow**3%
**Color**3%
**Defective Material/Parts**3%
**Value For Money**2%
**Heating**1%
## **Common questions**
- **Is appliance light bulb profitable to sell on Amazon United States?**
- The niche generates $342K/yr across 16 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -8.5%. Flapen's verdict: Skip it (42/100).
- **How competitive is the appliance light bulb niche?**
- 13 brands and 57 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 78% of demand.
- **What do buyers complain about in appliance light bulb?**
- Top complaints mined from reviews: Durability, Quality-Overall, Bulb Flicker/Dimming/Color. The return rate is 1.8%.
- **When does demand for appliance light bulb peak?**
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- **What does it cost to enter the appliance light bulb niche?**
- Listings span $5.72–$12.87; the average listing price is $8.03 (sweet spot $15–$100). The average incumbent carries 3,667 reviews — the moat a new listing must climb.
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