---
title: "Search terms — amazon basics light bulbs - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/amazon-basics-light-bulbs/search-terms"
last_updated: "2026-08-08T15:45:47.116Z"
locale: en
meta:
  description: "Niche score 37/100 · $53K/yr market · 45K searches/yr · $17.68 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 37/100 · $53K/yr market · 45K searches/yr · $17.68 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — amazon basics light bulbs - Flapen"
---

# **amazon basics light bulbs**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 13Growth 26Conversion 72Competition 16Returns 86Price range 72Avg price 82Brand share 0Review moat 23Quality gap 37

**Returns**

**Great****1.5%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$17.68**

avg listing price — sweet spot $15–$100

**Conversion**

**Good****6.6%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$6.05–$38.28**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+0.5%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****7,006.17**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****80%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****$53K**

$53K/yr · 45K searches

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Search terms