---
title: "Search terms — air vent filters - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/air-vent-filters/search-terms"
last_updated: "2026-08-08T15:51:17.566Z"
locale: en
meta:
  description: "Niche score 54/100 · $287K/yr market · 371K searches/yr · $17.69 avg price. Soft demand (-20.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $287K/yr market · 371K searches/yr · $17.69 avg price. Soft demand (-20.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — air vent filters - Flapen"
---

# **air vent filters**

**Worth a look**

Shows a sweet-spot price point ($17.69 avg), but soft demand (-20.7% this quarter) keeps it on the watch list.

Market size 51Growth 15Conversion 53Competition 55Returns 79Price range 66Avg price 82Brand share 51Review moat 44Quality gap 76

**Avg price**

**Great****$17.69**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.8%**

return rate — above 5% kills the launch gate

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****$7.87–$29.02**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****52%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Good****4.4%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****$287K**

$287K/yr · 371K searches

**Brand share**

**Good****75%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****2,085.08**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-20.7%**

90-day search growth — must beat 0% to launch

## Search terms