---
title: "Search terms — addresses - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/addresses/search-terms"
last_updated: "2026-08-05T23:21:37.149Z"
locale: en
meta:
  description: "Niche score 59/100 · $202K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · $202K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — addresses - Flapen"
---

# **addresses**

**Worth a look**

Shows a sweet-spot price point ($27.91 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 40Growth 48Conversion 31Competition 61Returns 74Price range 95Avg price 95Brand share 82Review moat 68Quality gap 52

**Avg price**

**Incredible****$27.91**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$16.16–$80.48**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Great****53%**

top-5 brand share — no brand owns this niche

**Returns**

**Good****2.0%**

return rate — above 5% kills the launch gate

**Review moat**

**Good****782.66**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****49%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+18.8%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$202K**

$202K/yr · 290K searches

**Conversion**

**Okay****2.5%**

search→purchase rate — share of searches ending in a sale

## Search terms