---
title: "Search terms — 3 foot level - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/3-foot-level/search-terms"
last_updated: "2026-08-08T12:24:22.499Z"
locale: en
meta:
  description: "Niche score 53/100 · $68K/yr market · 40K searches/yr · $31.18 avg price. A small market ($68K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $68K/yr market · 40K searches/yr · $31.18 avg price. A small market ($68K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — 3 foot level - Flapen"
---

# **3 foot level**

**Worth a look**

Shows a sweet-spot price point ($31.18 avg), but a small market ($68K/yr) keeps it on the watch list.

Market size 17Growth 34Conversion 62Competition 74Returns 76Price range 71Avg price 95Brand share 73Review moat 56Quality gap 24

**Avg price**

**Incredible****$31.18**

avg listing price — sweet spot $15–$100

**Returns**

**Great****2.0%**

return rate — above 5% kills the launch gate

**Competition**

**Good****41%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****61%**

top-5 brand share — brands hold most of the demand

**Price range**

**Good****$9.91–$129.68**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****5.5%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****1,244.37**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+7.4%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$68K**

$68K/yr · 40K searches

## Search terms