---
title: "Search terms — 24x30x1 air filter - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/24x30x1-air-filter/search-terms"
last_updated: "2026-08-08T13:51:49.311Z"
locale: en
meta:
  description: "Niche score 62/100 · $1.2M/yr market · 170K searches/yr · $56.69 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 62/100 · $1.2M/yr market · 170K searches/yr · $56.69 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Search terms — 24x30x1 air filter - Flapen"
---

# **24x30x1 air filter**

**Launch it**

A $1.2M/yr market growing +59.9% this quarter with returns at 0.3% — clears our launch bar.

Market size 81Growth 75Conversion 95Competition 38Returns 98Price range 93Avg price 91Brand share 10Review moat 21Quality gap 23

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****12.5%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****$13.70–$101.09**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****$56.69**

avg listing price — sweet spot $15–$100

**Market size**

**Great****$1.2M**

$1.2M/yr · 170K searches

**Growth**

**Good****+59.9%**

90-day search growth — must beat 0% to launch

**Competition**

**Okay****62%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****12,122.7**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****96%**

top-5 brand share — brand-locked demand

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Search terms