---
title: "22x24x1 Air Filter — $106K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/22x24x1-air-filter"
last_updated: "2026-08-08T08:51:30.323Z"
locale: en
meta:
description: "Niche score 49/100 · $106K/yr market · 29K searches/yr · $50.52 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · $106K/yr market · 29K searches/yr · $50.52 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "22x24x1 Air Filter — $106K/yr Amazon US Niche (2026) - Flapen"
---
# **22x24x1 air filter**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 26Growth 78Conversion 76Competition 17Returns 98Price range 94Avg price 93Brand share 0Review moat 19Quality gap 32
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Price range**
**Great****$30.90–$100.94**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$50.52**
avg listing price — sweet spot $15–$100
**Growth**
**Great****+67.5%**
90-day search growth — must beat 0% to launch
**Conversion**
**Great****7.1%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$106K**
$106K/yr · 29K searches
**Review moat**
**Bad****15,338.58**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****79%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, 22x24x1 air filter is a $106K/yr Amazon United States market (29K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Jun–Jul. Verdict: Skip it — 49/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **22x24x1 air filter market data**
- **Units sold / yr**
- **2K–3K**
- avg 100–250/product
- **Revenue / yr**
- **$101K–$126K**
- units × avg price
- **Conversion rate**
- **7.1%**
- **Avg BSR**
- **#114**
- **Page quality**
- **0%**
- **Prime**
- **25%**
- **Sponsored**
- **75%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **80 months**
- **Avg seller age**
- **213 days**
## **Competition & brand share**
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▼falling
**Sellers**
**8**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**79%**
Top 20: 100%
**Open market**
**0%**
- Filter King41% - Filterbuy36% - Filtrete23% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 58 weeks — +67.5% search growth over the last 90 days.
1K600Spike '25Prime Day '25Black Friday '25Spike '26 seasonJunJulAugSepOctNovDecJanFebMarAprMayJunJul
Peak months: May, Jun, Jul · busiest ÷ quietest = 2.9×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/22x24x1-air-filter/trend)
## **Top 22x24x1 air filter search terms**
- **22x24x1 air filter**16K/yr+60.2%8.4% conv. - **air filter 22x24x1**6K/yr+62.7%6.1% conv. - **22x24x1 furnace filter**4K/yr+87.2%1.2% conv. - **furnace filters 22x24x1**3K/yr+91.3%0.8% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/22x24x1-air-filter/search-terms)
## **Top 22x24x1 air filter products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$11K20%$21K30%$32K40%$42K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Filter King 22x24x1 Air Filter (MERV 8) (4-Pack) Dust & Allergy Control AC Furnace Filters MADE IN USA HVAC Pleated Electrostatic (Actual Size: 21.5 x 23.5 x .75)**Filter King**$43.76**4.6★3,373 rev](https://www.amazon.com/dp/B07FQWXDY6) [2**Filtrete 22x24x1 AC Furnace Air Filter MPR 700 MERV 8 Tough on Pollen Easy on Airflow 3-Month Pleated 1-Inch Electrostatic Air Cleaning Filter 6-Pack (Actual Size 21.69 x 23.69 x 0.81 in)**Filtrete**$47.37**4.6★627 rev](https://www.amazon.com/dp/B0F9LSK8ML) [3**Filterbuy 22x24x1 Air Filter MERV 8 Essential Dust & Allergy Defense (4-Pack) Electrostatic Pleated HVAC AC Furnace Filters Replacement Made in USA (Actual Size: 21.50 x 23.50 x 0.75)**Filterbuy**$46.11**4.7★622 rev](https://www.amazon.com/dp/B00CJZ8WPY) [4**Filterbuy 22x24x1 Air Filter MERV 8 Essential Dust & Allergy Defense (6-Pack) Electrostatic Pleated HVAC AC Furnace Filters Replacement Made in USA (Actual Size: 21.50 x 23.50 x 0.75)**Filterbuy**$65.68**4.7★51,098 rev](https://www.amazon.com/dp/B00CK02DOO) [5**Filterbuy 22x24x1 Air Filter MERV 8 Essential Dust & Allergy Defense (2-Pack) Electrostatic Pleated HVAC AC Furnace Filters Replacement Made in USA (Actual Size: 21.50 x 23.50 x 0.75)**Filterbuy**$30.90**4.6★68,921 rev](https://www.amazon.com/dp/B00CK062PK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Filtrete 22x24x1 AC Furnace Air Filter MPR 700 MERV 8 Tough on Pollen Easy on Airflow 3-Month Pleated 1-Inch Electrostatic Air Cleaning Filter 6-Pack (Actual Size 21.69 x 23.69 x 0.81 in)**Filtrete**$47.37**627 rev1y ago](https://www.amazon.com/dp/B0F9LSK8ML) [**Filtrete 22x24x1 AC Furnace Air Filter MPR 700 MERV 8 Tough on Pollen Easy on Airflow 3-Month Pleated 1-Inch Electrostatic Air Cleaning Filter 4-Pack (Actual Size 21.69 x 23.69 x 0.81 in)**Filtrete**$45.19**6,265 rev1y ago](https://www.amazon.com/dp/B0F9LT82R6) [**Filtrete 21.5x23.5x1 AC Furnace Air Filter MERV 8 MPR 700 Tough on Pollen Easy on Airflow 3-Month Pleated 1-Inch Electrostatic Air Cleaning Filter 4-Pack (Actual Size 21.19 x 23.19 x 0.81 in)**Filtrete**$43.54**6,265 rev2y ago](https://www.amazon.com/dp/B0CZBXGD2H) [**Filter King 22x24x1 Air Filter (MERV 8) (2-Pack) Dust & Allergy Control AC Furnace Filters MADE IN USA HVAC Pleated Electrostatic (Actual Size: 21.5 x 23.5 x .75)**Filter King**$31.74**5 rev7y ago](https://www.amazon.com/dp/B07T446GL3) [**Filter King 22x24x1 Air Filter (MERV 8) (12-Pack) Dust & Allergy Control AC Furnace Filters MADE IN USA HVAC Pleated Electrostatic (Actual Size: 21.5 x 23.5 x .75)**Filter King**$100.94**589 rev7y ago](https://www.amazon.com/dp/B07HFGBMWX)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Filter King 22x24x1 Air Filter (MERV 8) (2-Pack) Dust & Allergy Control AC Furnace Filters MADE IN USA HVAC Pleated Electrostatic (Actual Size: 21.5 x 23.5 x .75)**Filter King**$31.74**3.6★**▲ 118%**](https://www.amazon.com/dp/B07T446GL3) [**Filtrete 22x24x1 AC Furnace Air Filter MPR 700 MERV 8 Tough on Pollen Easy on Airflow 3-Month Pleated 1-Inch Electrostatic Air Cleaning Filter 4-Pack (Actual Size 21.69 x 23.69 x 0.81 in)**Filtrete**$45.19**4.7★**▲ 89%**](https://www.amazon.com/dp/B0F9LT82R6) [**Filtrete 22x24x1 AC Furnace Air Filter MPR 700 MERV 8 Tough on Pollen Easy on Airflow 3-Month Pleated 1-Inch Electrostatic Air Cleaning Filter 6-Pack (Actual Size 21.69 x 23.69 x 0.81 in)**Filtrete**$47.37**4.6★**▲ 58%**](https://www.amazon.com/dp/B0F9LSK8ML) [**Filter King 22x24x1 Air Filter (MERV 8) (4-Pack) Dust & Allergy Control AC Furnace Filters MADE IN USA HVAC Pleated Electrostatic (Actual Size: 21.5 x 23.5 x .75)**Filter King**$43.76**4.6★**▲ 54%**](https://www.amazon.com/dp/B07FQWXDY6) [**Filter King 22x24x1 Air Filter (MERV 8) (12-Pack) Dust & Allergy Control AC Furnace Filters MADE IN USA HVAC Pleated Electrostatic (Actual Size: 21.5 x 23.5 x .75)**Filter King**$100.94**4.7★**▲ 50%**](https://www.amazon.com/dp/B07HFGBMWX)
**~~View all trending →~~**
## **What buyers say about 22x24x1 air filter**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**34%
*“Perfect fit”*
**Filtration**20%
*“Good filters with a reasonable price”*
**Quality-Overall**17%
*“Overall, these filters offer great performance, reliable construction, and an easy installation experience”*
**Value For Money**10%
*“Great cost effective option”*
**Ease Of Use**7%
*“Convenient”*
**Advertised Vs Actual Product**4%
*“Does the job”*
**Spray/Flow**4%
*“Fit perfect easy to install good air flow”*
**Assembly/Installation**2%
*“are easy to install like any other filter”*
**Compatibility-Overall**2%
*“I also appreciated the compatibility”*
### **What buyers complain about **
**Size-Overall**67%
*“Does not fit”*
**Value For Money**11%
*“Not what I expected for the price”*
**Quality-Overall**11%
*“Very low quality”*
**Material Quality**11%
*“Very low quality material”*
### **Top return reasons **
**Size-Overall**86%
**Filtration**8%
**Compatibility-Overall**4%
**Value For Money**1%
**Defective Material/Parts**1%
**Product Condition**0%
**Strength**0%
**Thin**0%
**Quality-Overall**0%
**Mechanism Issues**0%
## **Common questions**
- **Is 22x24x1 air filter profitable to sell on Amazon United States?**
- The niche generates $106K/yr across 12 tracked products. 90-day search growth is +67.5%. Flapen's verdict: Skip it (49/100).
- **How competitive is the 22x24x1 air filter niche?**
- 3 brands and 8 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in 22x24x1 air filter?**
- Top complaints mined from reviews: Size-Overall, Value For Money, Quality-Overall. The return rate is 0.4%.
- **When does demand for 22x24x1 air filter peak?**
- Demand peaks in May–Jun–Jul; the busiest month runs 2.9× the quietest.
- **What does it cost to enter the 22x24x1 air filter niche?**
- Listings span $30.90–$100.94; the average listing price is $50.52 (sweet spot $15–$100). The average incumbent carries 15,339 reviews — the moat a new listing must climb.
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