---
title: "Trend — 2 prong light bulbs - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/2-prong-light-bulbs/trend"
last_updated: "2026-08-08T10:20:06.947Z"
locale: en
meta:
  description: "Niche score 43/100 · $207K/yr market · 180K searches/yr · $12.73 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 43/100 · $207K/yr market · 180K searches/yr · $12.73 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — 2 prong light bulbs - Flapen"
---

# **2 prong light bulbs**

**Skip it**

Soft demand (-15.3% this quarter) — this niche doesn't clear our bar today.

Market size 40Growth 17Conversion 83Competition 28Returns 69Price range 52Avg price 56Brand share 50Review moat 40Quality gap 24

**Conversion**

**Great****9.0%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Good****2.2%**

return rate — above 5% kills the launch gate

**Avg price**

**Good****$12.73**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$7.08–$23.66**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****75%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****$207K**

$207K/yr · 180K searches

**Review moat**

**Okay****2,497.28**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****68%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-15.3%**

90-day search growth — must beat 0% to launch

## Trend