---
title: "Search terms — 18mm wrench - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/18mm-wrench/search-terms"
last_updated: "2026-08-08T10:22:31.892Z"
locale: en
meta:
  description: "Niche score 54/100 · $113K/yr market · 77K searches/yr · $9.65 avg price. Strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $113K/yr market · 77K searches/yr · $9.65 avg price. Strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — 18mm wrench - Flapen"
---

# **18mm wrench**

**Worth a look**

Shows searches that convert (15.2% search→purchase), but strong incumbent ratings (4.7★) keeps it on the watch list.

Market size 27Growth 43Conversion 97Competition 60Returns 86Price range 36Avg price 30Brand share 78Review moat 48Quality gap 21

**Conversion**

**Incredible****15.2%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Great****1.4%**

return rate — above 5% kills the launch gate

**Brand share**

**Great****57%**

top-5 brand share — no brand owns this niche

**Competition**

**Good****49%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****1,745.96**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+14.7%**

90-day search growth — must beat 0% to launch

**Price range**

**Okay****$5.52–$20.43**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Okay****$9.65**

avg listing price — sweet spot $15–$100

**Market size**

**Okay****$113K**

$113K/yr · 77K searches

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Search terms