---
title: "14/2 Romex 250 Ft — $1.9M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/14-2-romex-250-ft"
last_updated: "2026-08-06T18:42:14.284Z"
locale: en
meta:
  description: "Niche score 51/100 · $1.9M/yr market · 440K searches/yr · $52.54 avg price. Strong incumbent ratings (4.8★) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · $1.9M/yr market · 440K searches/yr · $52.54 avg price. Strong incumbent ratings (4.8★) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "14/2 Romex 250 Ft — $1.9M/yr Amazon US Niche (2026) - Flapen"
---

# **14/2 romex 250 ft**

**Worth a look**

Shows a $1.9M/yr market, but strong incumbent ratings (4.8★) keeps it on the watch list.

Market size 93Growth 20Conversion 80Competition 39Returns 66Price range 75Avg price 92Brand share 18Review moat 29Quality gap 15

**Market size**

**Great****$1.9M**

$1.9M/yr · 440K searches

**Avg price**

**Great****$52.54**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****8.3%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****$18.77–$126.57**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Good****2.4%**

return rate — above 5% kills the launch gate

**Competition**

**Okay****61%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****3,600.35**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-9.8%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****93%**

top-5 brand share — brand-locked demand

**Quality gap**

**Bad****4.8★**

avg incumbent rating — lower means beatable quality

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, 14/2 romex 250 ft is a $1.9M/yr Amazon United States market (440K searches/yr). The top 5 brands hold 93% of demand. Verdict: Worth a look — 51/100.

Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **14/2 romex 250 ft market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**30K–40K**</dd><dd>avg 1,500–2,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**$1.6M–$2.1M**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**8.3%**</dd>

<dt>**Avg BSR**</dt><dd>**#136**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**95%**</dd>

<dt>**Sponsored**</dt><dd>**90%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**53 months**</dd>

<dt>**Avg seller age**</dt><dd>**164 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**9 **▲rising

**Sellers**

**64**

**Top-5 brand share**

**93%**

Top 20: 100%

**Top-5 click share**

**61%**

Top 20: 100%

**Open market**

**5%**

- energeaster39% - Southwire29% - CIRENKO11% - ARIZONA ELECTRICAL SOLUTIONS10% - YYOGEE3% - Imperium Cable3% - Open — no brand owns it (3 brands, 5%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -9.8% search growth over the last 90 days.

13K8KPrime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/14-2-romex-250-ft/trend)

## **Top 14/2 romex 250 ft search terms**

- **14/2 romex**148K/yr-8.7%7.6% conv. - **romex 14/2**77K/yr-12.5%8.0% conv. - **14/2 wire**44K/yr+14.3%4.7% conv. - **14/2 romex 250 ft**38K/yr-18.5%6.0% conv. - **14-2 romex**34K/yr-11.1%8.4% conv. - **14 2 romex**18K/yr-16.2%8.2% conv. - **14/2**12K/yr-7.5%4.0% conv. - **14-2 wire**12K/yr-4.8%5.2% conv. - **14-2 romex 250 ft**9K/yr-12.8%6.1% conv. - **cable 14/2**6K/yr-2.0%3.4% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/14-2-romex-250-ft/search-terms)

## **Top 14/2 romex 250 ft products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$191K20%$383K30%$574K40%$765K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Southwire Non-Metallic Building Wire](https://m.media-amazon.com/images/I/41MXxbvjetL.jpg)**Southwire Non-Metallic Building Wire**Southwire**$107.26**4.8★16,859 rev](https://www.amazon.com/dp/B000LNOJVW) [2![Energeaster Solid Indoor 14/2 W/G NMB Cable 100ft CoilElectrical Wire 14 Gauge Wire 2 Conductors Non-Metallic with Ground Wire(White)](https://m.media-amazon.com/images/I/51KaLVN4zhL.jpg)**Energeaster Solid Indoor 14/2 W/G NMB Cable 100ft CoilElectrical Wire 14 Gauge Wire 2 Conductors Non-Metallic with Ground Wire(White)**energeaster**$64.76**4.6★586 rev](https://www.amazon.com/dp/B0D91CSVFK) [3![Energeaster Solid Indoor 14/2 W/G NMB Cable 25ft CoilElectrical Wire 14 Gauge Wire 2 Conductors Non-Metallic with Ground Wire(White)](https://m.media-amazon.com/images/I/51LoMVDbTXL.jpg)**Energeaster Solid Indoor 14/2 W/G NMB Cable 25ft CoilElectrical Wire 14 Gauge Wire 2 Conductors Non-Metallic with Ground Wire(White)**energeaster**$25.63**4.6★586 rev](https://www.amazon.com/dp/B0D91C9MSC) [4![Solid Indoor 14/2 W/G NMB Cable 250ft CoilElectrical Wire 14 Gauge Wire 2 Conductors Non-Metallic with Ground Wire(White)](https://m.media-amazon.com/images/I/51xfW2nRXwL.jpg)**Solid Indoor 14/2 W/G NMB Cable 250ft CoilElectrical Wire 14 Gauge Wire 2 Conductors Non-Metallic with Ground Wire(White)**energeaster**$126.57**4.6★586 rev](https://www.amazon.com/dp/B0FR4QH6CD) [5![CIRENKO 14/2 NM-B Cable 100 FT UL Listed Residential Indoor Electrical Wire with Ground Solid Bare Copper 600V (White Jacket)](https://m.media-amazon.com/images/I/41akjRaxDVL.jpg)**CIRENKO 14/2 NM-B Cable 100 FT UL Listed Residential Indoor Electrical Wire with Ground Solid Bare Copper 600V (White Jacket)**CIRENKO**$63.22**4.8★64 rev](https://www.amazon.com/dp/B0FGVF62JB)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![CIRENKO 14/2 NM-B Cable 50 FT UL Listed Residential Indoor Electrical Wire with Ground Solid Bare Copper 600V (White Jacket)](https://m.media-amazon.com/images/I/41MUdFjaxJL.jpg)**CIRENKO 14/2 NM-B Cable 50 FT UL Listed Residential Indoor Electrical Wire with Ground Solid Bare Copper 600V (White Jacket)**CIRENKO**$39.16**64 rev6mo ago](https://www.amazon.com/dp/B0GGJ5JBK8) [![Imperium Cable 14/2 NM-B Electrical Wire 250ft Coil Solid Copper Indoor Residential Cable with Ground White Jacket 600V Rated](https://m.media-amazon.com/images/I/41kjMm9aQZL.jpg)**Imperium Cable 14/2 NM-B Electrical Wire 250ft Coil Solid Copper Indoor Residential Cable with Ground White Jacket 600V Rated**Imperium Cable**$103.46**14 rev7mo ago](https://www.amazon.com/dp/B0G959XVM6) [![15ft NM-B 14/2 Wire with Ground 14/2 Electrical Wire 14 Gauge Non-Metallic Sheathed NMB Cable 14-2 NM-B Copper 14 AWG 2 Conductors with Ground Residential Solid Indoor Copper Wiring for Outlet Switch](https://m.media-amazon.com/images/I/41oUBRhSD+L.jpg)**15ft NM-B 14/2 Wire with Ground 14/2 Electrical Wire 14 Gauge Non-Metallic Sheathed NMB Cable 14-2 NM-B Copper 14 AWG 2 Conductors with Ground Residential Solid Indoor Copper Wiring for Outlet Switch**XMK**$18.77**41 rev8mo ago](https://www.amazon.com/dp/B0G2WHL8Q7) [![YYOGEE 14/2 NM-B Wire with Ground 100 FT 14 Gauge Wire Solid Copper Non-Metallic Sheathed Cable 14 AWG 2 Conductor Electric Wire for Residential Indoor Wiring Outlets Switches and Lighting (White)](https://m.media-amazon.com/images/I/51EZhgz0-JL.jpg)**YYOGEE 14/2 NM-B Wire with Ground 100 FT 14 Gauge Wire Solid Copper Non-Metallic Sheathed Cable 14 AWG 2 Conductor Electric Wire for Residential Indoor Wiring Outlets Switches and Lighting (White)**YYOGEE**$67.18**75 rev9mo ago](https://www.amazon.com/dp/B0FY71PF86) [![LUCKY TL 14/2 NM-B Wire with Ground 25FT 14 AWG 2 Conductor Made of Pure Copper Suitable for Lighting switches sockets and Other Electrical Loads](https://m.media-amazon.com/images/I/31JwkQQDZJL.jpg)**LUCKY TL 14/2 NM-B Wire with Ground 25FT 14 AWG 2 Conductor Made of Pure Copper Suitable for Lighting switches sockets and Other Electrical Loads**LUCKY TL**$25.55**41 rev9mo ago](https://www.amazon.com/dp/B0FXWCLJ2B)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![CIRENKO 14/2 NM-B Cable 50 FT UL Listed Residential Indoor Electrical Wire with Ground Solid Bare Copper 600V (White Jacket)](https://m.media-amazon.com/images/I/41MUdFjaxJL.jpg)**CIRENKO 14/2 NM-B Cable 50 FT UL Listed Residential Indoor Electrical Wire with Ground Solid Bare Copper 600V (White Jacket)**CIRENKO**$39.16**4.8★**▲ 270%**](https://www.amazon.com/dp/B0GGJ5JBK8) [![Solid Indoor 14/2 W/G NMB Cable 250ft CoilElectrical Wire 14 Gauge Wire 2 Conductors Non-Metallic with Ground Wire(White)](https://m.media-amazon.com/images/I/51xfW2nRXwL.jpg)**Solid Indoor 14/2 W/G NMB Cable 250ft CoilElectrical Wire 14 Gauge Wire 2 Conductors Non-Metallic with Ground Wire(White)**energeaster**$126.57**4.6★**▲ 211%**](https://www.amazon.com/dp/B0FR4QH6CD) [![15ft NM-B 14/2 Wire with Ground 14/2 Electrical Wire 14 Gauge Non-Metallic Sheathed NMB Cable 14-2 NM-B Copper 14 AWG 2 Conductors with Ground Residential Solid Indoor Copper Wiring for Outlet Switch](https://m.media-amazon.com/images/I/41oUBRhSD+L.jpg)**15ft NM-B 14/2 Wire with Ground 14/2 Electrical Wire 14 Gauge Non-Metallic Sheathed NMB Cable 14-2 NM-B Copper 14 AWG 2 Conductors with Ground Residential Solid Indoor Copper Wiring for Outlet Switch**XMK**$18.77**4.7★**▲ 193%**](https://www.amazon.com/dp/B0G2WHL8Q7) [![14/2 UF-B Wire 50FT Pure Copper Direct Burial Cable Sunlight & Moisture Resistant Ideal for Outdoor Lighting & Pump Installations & Residential Indoor Electrical Projects](https://m.media-amazon.com/images/I/51S9lQrgFyL.jpg)**14/2 UF-B Wire 50FT Pure Copper Direct Burial Cable Sunlight & Moisture Resistant Ideal for Outdoor Lighting & Pump Installations & Residential Indoor Electrical Projects**energeaster**$37.79**4.9★**▲ 187%**](https://www.amazon.com/dp/B0FSZHVDRJ) [![LUCKY TL 14/2 NM-B Wire with Ground 25FT 14 AWG 2 Conductor Made of Pure Copper Suitable for Lighting switches sockets and Other Electrical Loads](https://m.media-amazon.com/images/I/31JwkQQDZJL.jpg)**LUCKY TL 14/2 NM-B Wire with Ground 25FT 14 AWG 2 Conductor Made of Pure Copper Suitable for Lighting switches sockets and Other Electrical Loads**LUCKY TL**$25.55**4.7★**▲ 175%**](https://www.amazon.com/dp/B0FXWCLJ2B)

**~~View all trending →~~**

## **What buyers say about 14/2 romex 250 ft**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Value For Money**36%

*“Fair Price”*

**Quality-Overall**29%

*“Great quality and arrived fast”*

**Advertised Vs Actual Product**15%

*“As advertised”*

**Ease Of Use**5%

*“easy to use”*

**Efficiency**4%

*“Works fine”*

**Size-Overall**1%

*“Length was perfect”*

**Material Quality**1%

*“Great wire and material”*

**Flexibility**1%

*“Because it's 14ga it is easy to bend and twist together”*

**Durability**1%

*“it's very durable”*

**Strength**1%

*“holds its shape well”*

### **What buyers complain about **

**Quality-Overall**26%

*“Garbage, Don't Buy”*

**Advertised Vs Actual Product**16%

*“False advertising”*

**Value For Money**8%

*“Very cheap product for the price”*

**Material Quality**5%

*“from cheap material”*

**Thickness**5%

*“the wire is thin”*

**Heating**4%

*“The cord gets overheating when charging two phones at the same time”*

**Ease Of Use**3%

*“Not Easy to Work With”*

**Metal Quality**3%

*“i should have ordered more when copper was cheap”*

**Thin**3%

*“Seemingly ultra thin”*

**Defective Material/Parts**3%

*“The plugs metal parts are exposed”*

### **Top return reasons **

**Value For Money**22%

**Advertised Vs Actual Product**21%

**Size-Overall**20%

**Quality-Overall**6%

**Functionality-Overall**5%

**Product Condition**4%

**Thin**4%

**Compatibility-Overall**3%

**Certifications**3%

**Thickness**2%

## **Common questions**

<dl>

<dt>**Is 14/2 romex 250 ft profitable to sell on Amazon United States?**</dt><dd>The niche generates $1.9M/yr across 20 tracked products. 7 of 7 products launched in the last 360 days are still selling. 90-day search growth is -9.8%. Flapen's verdict: Worth a look (51/100).</dd>

<dt>**How competitive is the 14/2 romex 250 ft niche?**</dt><dd>9 brands and 64 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 93% of demand.</dd>

<dt>**What do buyers complain about in 14/2 romex 250 ft?**</dt><dd>Top complaints mined from reviews: Quality-Overall, Advertised Vs Actual Product, Value For Money. The return rate is 2.4%.</dd>

<dt>**When does demand for 14/2 romex 250 ft peak?**</dt><dd>Demand is steady year-round — the busiest month runs 1.6× the quietest.</dd>

<dt>**What does it cost to enter the 14/2 romex 250 ft niche?**</dt><dd>Listings span $18.77–$126.57; the average listing price is $52.54 (sweet spot $15–$100). The average incumbent carries 3,600 reviews — the moat a new listing must climb.</dd>

</dl>

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