---
title: "Search terms — 12/3 mc cable - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/12-3-mc-cable/search-terms"
last_updated: "2026-08-08T12:24:26.808Z"
locale: en
meta:
  description: "Niche score 35/100 · $104K/yr market · 10K searches/yr · $171.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 35/100 · $104K/yr market · 10K searches/yr · $171.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — 12/3 mc cable - Flapen"
---

# **12/3 mc cable**

**Skip it**

Brand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.

Market size 26Growth 17Conversion 69Competition 16Returns 83Price range 23Avg price 51Brand share 10Review moat 93Quality gap 18

**Review moat**

**Great****144.53**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Great****1.6%**

return rate — above 5% kills the launch gate

**Conversion**

**Good****6.3%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Good****$171.35**

avg listing price — sweet spot $15–$100

**Market size**

**Okay****$104K**

$104K/yr · 10K searches

**Price range**

**Bad****$25.45–$343.10**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-16.0%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****80%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****96%**

top-5 brand share — brand-locked demand

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Search terms