---
title: "Search terms — 1/8 drill bits - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/1-8-drill-bits/search-terms"
last_updated: "2026-08-08T06:06:10.398Z"
locale: en
meta:
  description: "Niche score 58/100 · $222K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 58/100 · $222K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — 1/8 drill bits - Flapen"
---

# **1/8 drill bits**

**Worth a look**

Shows searches that convert (15.5% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 42Growth 39Conversion 97Competition 58Returns 97Price range 17Avg price 38Brand share 82Review moat 48Quality gap 42

**Conversion**

**Incredible****15.5%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Brand share**

**Great****53%**

top-5 brand share — no brand owns this niche

**Competition**

**Good****50%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****1,685.25**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****$222K**

$222K/yr · 136K searches

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+11.2%**

90-day search growth — must beat 0% to launch

**Avg price**

**Okay****$10.53**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****$3.91–$17.26**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Search terms