---
title: "Search terms — 1/2 pex shut off valve - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/1-2-pex-shut-off-valve/search-terms"
last_updated: "2026-08-07T14:30:11.546Z"
locale: en
meta:
  description: "Niche score 59/100 · $314K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · $314K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — 1/2 pex shut off valve - Flapen"
---

# **1/2 pex shut off valve**

**Worth a look**

Shows a sweet-spot price point ($23.15 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 52Growth 22Conversion 83Competition 66Returns 80Price range 73Avg price 95Brand share 72Review moat 79Quality gap 21

**Avg price**

**Incredible****$23.15**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****9.0%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Great****1.8%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****418.89**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$5.96–$40.05**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****62%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****45%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Good****$314K**

$314K/yr · 150K searches

**Growth**

**Bad****-6.3%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

## Search terms