---
title: "Wiffle Ball — $3.0M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/wiffle-ball"
last_updated: "2026-08-06T22:43:20.463Z"
locale: en
meta:
description: "Niche score 70/100 · $3.0M/yr market · 1.2M searches/yr · $26.12 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 70/100 · $3.0M/yr market · 1.2M searches/yr · $26.12 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Wiffle Ball — $3.0M/yr Amazon US Niche (2026) - Flapen"
---
# **wiffle ball**
**Launch it**
A $3.0M/yr market growing +113.6% this quarter with returns at 0.9% — clears our launch bar.
Market size 96Growth 95Conversion 86Competition 54Returns 96Price range 36Avg price 95Brand share 29Review moat 61Quality gap 21
**Market size**
**Incredible****$3.0M**
$3.0M/yr · 1.2M searches
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Growth**
**Incredible****+113.6%**
90-day search growth — must beat 0% to launch
**Avg price**
**Incredible****$26.12**
avg listing price — sweet spot $15–$100
**Conversion**
**Great****9.7%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****1,079.93**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****52%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Okay****$6.02–$239.00**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)")
According to Flapen's Amazon United States niche tracking, wiffle ball is a $3.0M/yr Amazon United States market (1.2M searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Launch it — 70/100.
Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **wiffle ball market data**
- **Units sold / yr**
- **100K–125K**
- avg 4,000–5,000/product
- **Revenue / yr**
- **$2.6M–$3.3M**
- units × avg price
- **Conversion rate**
- **9.7%**
- **Avg BSR**
- **#37**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **78%**
- **Out of stock**
- **0.3%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **158 days**
## **Competition & brand share**
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **—flat
**Sellers**
**75**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**52%**
Top 20: 92%
**Open market**
**10%**
- WIFFLE29% - Tarutaru28% - Magicorange20% - Hot Glove6% - Coopay5% - Champion Sports3% - Open — no brand owns it (7 brands, 10%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +113.6% search growth over the last 90 days.
50K30KHoliday '24Spike '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 7.0×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/wiffle-ball/trend)
## **Top wiffle ball search terms**
- **wiffle balls**802K/yr+118.6%6.5% conv. - **wiffle ball**203K/yr+120.9%2.4% conv. - **wiffle balls baseball**25K/yr+59.6%3.8% conv. - **wiffle balls 12 pack**21K/yr+127.3%7.4% conv. - **whiffle balls**16K/yr+82.2%7.6% conv. - **wiffleball**14K/yr+187.6%1.9% conv. - **wiffle**13K/yr+173.2%1.3% conv. - **waffle balls**13K/yr+72.7%3.5% conv. - **baseball wiffle balls**14K/yr+18.4%3.2% conv. - **wiffle balls bulk**9K/yr+127.5%2.5% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/wiffle-ball/search-terms)
## **Top wiffle ball products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$121K8%$242K12%$363K16%$484K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Tarutaru 20 Pack Plastic Practice Balls for Baseball & Softball - Soft Ball for Baseballs Hitting Pitching Batting Training Lightweight Hollow Limited Flight Indoor & Outdoor Sport Diameter 2.83in**Tarutaru**$24.85**4.8★205 rev](https://www.amazon.com/dp/B0CXF411N6) [2**Magicorange Pickleball Balls USAPA Approved 40 Holes Outdoor Pickleballs**Magicorange**$19.76**4.7★672 rev](https://www.amazon.com/dp/B0CQBYTXRK) [3**One Dozen Baseball Sized Wiffle Balls in a Countertop Display by Wiffle**WIFFLE**$25.14**4.4★914 rev](https://www.amazon.com/dp/B0001H27WQ) [4**20 Pack Plastic Baseball Practice Balls - Hard Training Baseballs for Batting Hitting Pitching - Hollow Airflow Softball - Limited Flight Lightweight Mini Ball for Indoor & Outdoor Sport 9 Inches**Tarutaru**$21.85**4.6★87 rev](https://www.amazon.com/dp/B0F1DMYZJP) [5**Hot Glove 12 Practice Curve Baseballs In Mesh Bag White**Hot Glove**$17.96**4.4★424 rev](https://www.amazon.com/dp/B00196P3D8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**20 Pack Plastic Baseball Practice Balls - Hard Training Baseballs for Batting Hitting Pitching - Hollow Airflow Softball - Limited Flight Lightweight Mini Ball for Indoor & Outdoor Sport 9 Inches**Tarutaru**$21.85**87 rev1y ago](https://www.amazon.com/dp/B0F1DMYZJP) [**Tarutaru 20 Pack Plastic Practice Balls for Baseball & Softball - Soft Ball for Baseballs Hitting Pitching Batting Training Lightweight Hollow Limited Flight Indoor & Outdoor Sport Diameter 2.83in**Tarutaru**$24.85**205 rev2y ago](https://www.amazon.com/dp/B0CXF411N6) [**Tarutaru 20 Pack Plastic Practice Balls for Baseball & Softball - Soft Ball for Baseballs Hitting Pitching Batting Training Lightweight Hollow Limited Flight Indoor & Outdoor Sport Diameter 2.83in**Tarutaru**$24.89**205 rev2y ago](https://www.amazon.com/dp/B0D3BRWM6D) [**Tarutaru 20 Pack Plastic Practice Balls for Baseball & Softball - Soft Ball for Baseballs Hitting Pitching Batting Training Lightweight Hollow Limited Flight Indoor & Outdoor Sport Diameter 2.83in**Tarutaru**$24.86**205 rev2y ago](https://www.amazon.com/dp/B0CZRFKQ5C) [**20 Pack Plastic Baseball Practice Balls - Hard Training Baseballs for Batting Hitting Pitching - Hollow Airflow Softball - Limited Flight Lightweight Mini Ball for Indoor & Outdoor Sport 9 Inches**Tarutaru**$21.83**87 rev2y ago](https://www.amazon.com/dp/B0CXHM3FCJ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Tarutaru 20 Pack Plastic Practice Balls for Baseball & Softball - Soft Ball for Baseballs Hitting Pitching Batting Training Lightweight Hollow Limited Flight Indoor & Outdoor Sport Diameter 2.83in**Tarutaru**$24.89**4.8★**▲ 39%**](https://www.amazon.com/dp/B0D3BRWM6D) [**Magicorange Foam Baseballs 20 Pack Practice Training Baseballs Unmarked Baseball Soft Toss Batting Fielding Hitting Pitching (Colorful)**Magicorange**$21.05**4.6★**▲ 36%**](https://www.amazon.com/dp/B0CZL1YG2Z) [**Tarutaru 20 Pack Plastic Practice Balls for Baseball & Softball - Soft Ball for Baseballs Hitting Pitching Batting Training Lightweight Hollow Limited Flight Indoor & Outdoor Sport Diameter 2.83in**Tarutaru**$24.86**4.8★**▲ 33%**](https://www.amazon.com/dp/B0CZRFKQ5C) [**20 Pack Plastic Baseball Practice Balls - Hard Training Baseballs for Batting Hitting Pitching - Hollow Airflow Softball - Limited Flight Lightweight Mini Ball for Indoor & Outdoor Sport 9 Inches**Tarutaru**$21.83**4.6★**▲ 24%**](https://www.amazon.com/dp/B0CXHM3FCJ) [**Magicorange Pickleball Balls USAPA Approved 40 Holes Outdoor Pickleballs**Magicorange**$19.76**4.7★**▲ 22%**](https://www.amazon.com/dp/B0CQBYTXRK)
**~~View all trending →~~**
## **What buyers say about wiffle ball**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**24%
*“Great product we have had many diffenrt brands”*
**Fun/Entertainment Experience**13%
*“Fun and durable”*
**Value For Money**12%
*“Good value”*
**Color**11%
*“Bright colors”*
**Durability**8%
*“have held up well so far”*
**Advertised Vs Actual Product**8%
*“As advertised”*
**Exercise/Sports Suitability**6%
*“These worked perfectly for practicing in the gym with my students”*
**Size-Overall**3%
*“these are a great size”*
**Efficiency**3%
*“Works great”*
**Ease Of Use**3%
*“easy to use”*
### **What buyers complain about **
**Durability**25%
*“Not durable at all”*
**Quality-Overall**15%
*“Not the best”*
**Functionality-Overall**7%
*“The ball only works half the time”*
**Shape/Style**7%
*“Shape of the ball design is different”*
**Value For Money**7%
*“Can't return too expensive, don't waste your time and money”*
**Material Quality**5%
*“Poor material”*
**Allergies**5%
*“Our grandson has allergies to pet hair”*
**Advertised Vs Actual Product**5%
*“looks are deceiving”*
**Size-Overall**4%
*“These balls are larger than the brand name”*
**Ease Of Cleaning**3%
*“Items arrived dirty”*
### **Top return reasons **
**Size-Overall**36%
**Advertised Vs Actual Product**13%
**Value For Money**13%
**Material Quality**7%
**Quality-Overall**5%
**Functionality-Overall**3%
**Hard Feel**3%
**Soft Feel**3%
**Weight Heavy**2%
**Weight Light**2%
## **Common questions**
- **Is wiffle ball profitable to sell on Amazon United States?**
- The niche generates $3.0M/yr across 27 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +113.6%. Flapen's verdict: Launch it (70/100).
- **How competitive is the wiffle ball niche?**
- 13 brands and 75 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in wiffle ball?**
- Top complaints mined from reviews: Durability, Quality-Overall, Functionality-Overall. The return rate is 0.9%.
- **When does demand for wiffle ball peak?**
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 7.0× the quietest.
- **What does it cost to enter the wiffle ball niche?**
- Listings span $6.02–$239.00; the average listing price is $26.12 (sweet spot $15–$100). The average incumbent carries 1,080 reviews — the moat a new listing must climb.
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