---
title: "Weights — $30.5M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/weights"
last_updated: "2026-07-21T11:03:02.343Z"
locale: en
meta:
  description: "Niche score 56/100 · $30.5M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · $30.5M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Weights — $30.5M/yr Amazon US Niche (2026) - Flapen"
---

# **weights**

**Worth a look**

Shows a $30.5M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 100Growth 23Conversion 11Competition 76Returns 74Price range 23Avg price 76Brand share 77Review moat 17Quality gap 40

**Market size**

**Incredible****$30.5M**

$30.5M/yr · 34.4M searches

**Brand share**

**Great****58%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****39%**

top-5 click share — an open shelf

**Avg price**

**Great****$98.47**

avg listing price — sweet spot $15–$100

**Returns**

**Good****2.0%**

return rate — above 6% kills the launch gate

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-4.7%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****$9.64–$373.63**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Bad****18,516.23**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****0.9%**

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, weights is a $30.5M/yr Amazon United States market (34.4M searches/yr). The top 5 brands hold 58% of demand. Verdict: Worth a look — 56/100.

Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **weights market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**300K–400K**</dd><dd>avg 6,000–8,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**$29.5M–$39.4M**</dd><dd>units × avg price</dd>

<dt>**Launch success**</dt><dd>**83%**</dd><dd>15 of 18 new (360d)</dd>

<dt>**Conversion rate**</dt><dd>**0.9%**</dd>

<dt>**Avg BSR**</dt><dd>**#90**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**88%**</dd>

<dt>**Sponsored**</dt><dd>**93%**</dd>

<dt>**Out of stock**</dt><dd>**4.2%**</dd>

<dt>**Avg brand age**</dt><dd>**39 months**</dd>

<dt>**Avg seller age**</dt><dd>**158 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

**Brands**

**30 **▼falling

**Sellers**

**37**

**Top-5 brand share**

**58%**

Top 20: 90%

**Top-5 click share**

**39%**

Top 20: 74%

**Open market**

**38%**

- Fitvids25% - CAP Barbell11% - Amazon Basics11% - CAP6% - FITPLAM5% - Garvee3%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -4.7% search growth over the last 90 days.

1.3M750KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

[**Open Trend **](https://flapen.com/research/us/sports-outdoors/weights/trend)

## **Top weights search terms**

- **dumbbell set**7.3M/yr-11.7%0.4% conv. - **weights**5.6M/yr-0.4%0.5% conv. - **adjustable dumbbell set**4.7M/yr+2.7%0.5% conv. - **dumbbells**4.1M/yr-1.2%0.5% conv. - **weight set**2.0M/yr-11.7%0.4% conv. - **weights dumbbells set**1.7M/yr-5.3%0.5% conv. - **adjustable dumbbells**1.4M/yr-4.7%0.3% conv. - **dumbbell**921K/yr+10.9%0.5% conv. - **pesas para ejercicios en casa**1.1M/yr-18.9%0.3% conv. - **weights for women at home**853K/yr-5.0%0.9% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/weights/search-terms)

## **Top weights products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$1.5M10%$3.0M15%$4.6M20%$6.1M1101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 43 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Fitvids 100LB Rubber Coated Hex Dumbbell Weight Set with Storage Rack 5-20LB Free Weights with Anti-Slip Handle for Home Gym](https://m.media-amazon.com/images/I/41X+1-h2KoL.jpg)**Fitvids 100LB Rubber Coated Hex Dumbbell Weight Set with Storage Rack 5-20LB Free Weights with Anti-Slip Handle for Home Gym**Fitvids**$133.69**4.3★71 rev](https://www.amazon.com/dp/B0GH8M7173) [2![CAP Barbell 52.5-Pound Adjustable Dumbbell Weight (Pair) chrome finish](https://m.media-amazon.com/images/I/41FUe5lD3IL.jpg)**CAP Barbell 52.5-Pound Adjustable Dumbbell Weight (Pair) chrome finish**CAP Barbell**$117.90**4.4★7,327 rev](https://www.amazon.com/dp/B07VZZT8FC) [3![CAP 150 lb Rubber Coated Hex Dumbbell Set with Vertical Rack Space-Saving A-Frame Storage for Home Gym Strength Training Chrome Handle Black Rack](https://m.media-amazon.com/images/I/41bVl+V5XpL.jpg)**CAP 150 lb Rubber Coated Hex Dumbbell Set with Vertical Rack Space-Saving A-Frame Storage for Home Gym Strength Training Chrome Handle Black Rack**CAP**$160.27**4.4★11,283 rev](https://www.amazon.com/dp/B09NLF2J4P) [4![FDS1 Adjustable dumbbell set 45lbs Free Weights set with upgraded nut 5 in 1 Weight Set Used as Kettlebells Barbell Push up Stand Fitness Exercise for Home Gym Suitable Men/Women](https://m.media-amazon.com/images/I/41eRikAKTOL.jpg)**FDS1 Adjustable dumbbell set 45lbs Free Weights set with upgraded nut 5 in 1 Weight Set Used as Kettlebells Barbell Push up Stand Fitness Exercise for Home Gym Suitable Men/Women**FITPLAM**$75.38**4.3★1,448 rev](https://www.amazon.com/dp/B0DB1FDJ9C) [5![Fitvids 150LB Rubber Coated Hex Dumbbell Weight Set with Storage Rack 5-25LB Free Weights with Anti-Slip Handle for Home Gym](https://m.media-amazon.com/images/I/4110gY3PpEL.jpg)**Fitvids 150LB Rubber Coated Hex Dumbbell Weight Set with Storage Rack 5-25LB Free Weights with Anti-Slip Handle for Home Gym**Fitvids**$180.37**3.6★47 rev](https://www.amazon.com/dp/B0GH8M5KJB)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![4-in-1 Dumbbell Set 66/88Lbs Adjustable Free Weight Set with Connector Use As Kettlebells Barbell Push Up Stand Multi-Purpose Fitness Equipment for Home Gym Suitable for Men and Women](https://m.media-amazon.com/images/I/51aARj+GVBL.jpg)**4-in-1 Dumbbell Set 66/88Lbs Adjustable Free Weight Set with Connector Use As Kettlebells Barbell Push Up Stand Multi-Purpose Fitness Equipment for Home Gym Suitable for Men and Women**Towallmark**$88.29**0 rev2mo ago](https://www.amazon.com/dp/B0GYP69RDN) [![Garvee 5-50 LB Hex Dumbbell Set of 2 Hand Weights Dumbbells Pair with Cast Iron Core Rubber Encased Coating and Textured Carbon Steel Handle for Home Gym Strength Training](https://m.media-amazon.com/images/I/31zXcq7B1cL.jpg)**Garvee 5-50 LB Hex Dumbbell Set of 2 Hand Weights Dumbbells Pair with Cast Iron Core Rubber Encased Coating and Textured Carbon Steel Handle for Home Gym Strength Training**Garvee**$111.00**6 rev2mo ago](https://www.amazon.com/dp/B0GY491HQV) [![Garvee Cast Iron Hex Dumbbell Set with Storage Rack Rubber Coated Hand Weights Dumbbells Heavy Duty Dumbbell Set for Home Gym Strength Training Multiple Weight Options (210/350/360/450/550LB)](https://m.media-amazon.com/images/I/41H1FDlrhML.jpg)**Garvee Cast Iron Hex Dumbbell Set with Storage Rack Rubber Coated Hand Weights Dumbbells Heavy Duty Dumbbell Set for Home Gym Strength Training Multiple Weight Options (210/350/360/450/550LB)**Garvee**$364.03**0 rev2mo ago](https://www.amazon.com/dp/B0GY4RNT54) [![60 lbs Hex Dumbbell Set for Fitness Rubber & PVC Coated Anti-Slip Grip Odorless Free Weights for Men & Women Strength Training at Home Gym (5lbx2+10lbx2+15lbx2)](https://m.media-amazon.com/images/I/41eIjjq-eVL.jpg)**60 lbs Hex Dumbbell Set for Fitness Rubber & PVC Coated Anti-Slip Grip Odorless Free Weights for Men & Women Strength Training at Home Gym (5lbx2+10lbx2+15lbx2)**Garvee**$71.87**5 rev3mo ago](https://www.amazon.com/dp/B0GWRDQDN7) [![ALTLER Adjustable Dumbbell Set 52LB Pair with Tray for Workout Strength Training Fitness Adjustable Weight Dial Dumbbell with Anti-Slip Handle and Weight Plate for Home Exercise](https://m.media-amazon.com/images/I/413JAay1-ML.jpg)**ALTLER Adjustable Dumbbell Set 52LB Pair with Tray for Workout Strength Training Fitness Adjustable Weight Dial Dumbbell with Anti-Slip Handle and Weight Plate for Home Exercise**ALTLER**$187.83**36 rev3mo ago](https://www.amazon.com/dp/B0GVGY54DM)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![ALTLER Adjustable Dumbbell Set 52LB Pair with Tray for Workout Strength Training Fitness Adjustable Weight Dial Dumbbell with Anti-Slip Handle and Weight Plate for Home Exercise](https://m.media-amazon.com/images/I/413JAay1-ML.jpg)**ALTLER Adjustable Dumbbell Set 52LB Pair with Tray for Workout Strength Training Fitness Adjustable Weight Dial Dumbbell with Anti-Slip Handle and Weight Plate for Home Exercise**ALTLER**$187.83**4.4★**▲ 151%**](https://www.amazon.com/dp/B0GVGY54DM) [![60 lbs Hex Dumbbell Set for Fitness Rubber & PVC Coated Anti-Slip Grip Odorless Free Weights for Men & Women Strength Training at Home Gym (5lbx2+10lbx2+15lbx2)](https://m.media-amazon.com/images/I/41eIjjq-eVL.jpg)**60 lbs Hex Dumbbell Set for Fitness Rubber & PVC Coated Anti-Slip Grip Odorless Free Weights for Men & Women Strength Training at Home Gym (5lbx2+10lbx2+15lbx2)**Garvee**$71.87**5.0★**▲ 150%**](https://www.amazon.com/dp/B0GWRDQDN7) [![Garvee 5-50 LB Hex Dumbbell Set of 2 Hand Weights Dumbbells Pair with Cast Iron Core Rubber Encased Coating and Textured Carbon Steel Handle for Home Gym Strength Training](https://m.media-amazon.com/images/I/31zXcq7B1cL.jpg)**Garvee 5-50 LB Hex Dumbbell Set of 2 Hand Weights Dumbbells Pair with Cast Iron Core Rubber Encased Coating and Textured Carbon Steel Handle for Home Gym Strength Training**Garvee**$111.00**5.0★**▲ 149%**](https://www.amazon.com/dp/B0GY491HQV) [![ALTLER Adjustable Dumbbell Set 25LB Pair with Tray for Workout Strength Training Fitness Adjustable Weight Dial Dumbbell with Anti-Slip Handle and Weight Plate for Home Exercise](https://m.media-amazon.com/images/I/410f2YFEaXL.jpg)**ALTLER Adjustable Dumbbell Set 25LB Pair with Tray for Workout Strength Training Fitness Adjustable Weight Dial Dumbbell with Anti-Slip Handle and Weight Plate for Home Exercise**ALTLER**$115.82**4.4★**▲ 149%**](https://www.amazon.com/dp/B0GVH5H9M7) [![4-in-1 Dumbbell Set 66/88Lbs Adjustable Free Weight Set with Connector Use As Kettlebells Barbell Push Up Stand Multi-Purpose Fitness Equipment for Home Gym Suitable for Men and Women](https://m.media-amazon.com/images/I/51aARj+GVBL.jpg)**4-in-1 Dumbbell Set 66/88Lbs Adjustable Free Weight Set with Connector Use As Kettlebells Barbell Push Up Stand Multi-Purpose Fitness Equipment for Home Gym Suitable for Men and Women**Towallmark**$88.29**0.0★**▲ 149%**](https://www.amazon.com/dp/B0GYP69RDN)

**~~View all trending →~~**

## **What buyers say about weights**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**18%

*“Great quality-exactly as described”*

**Value For Money**10%

*“Budget friendly”*

**Exercise/Sports Suitability**8%

*“Really helps with walking”*

**Ease Of Use**7%

*“Easy to operate”*

**Advertised Vs Actual Product**6%

*“As described”*

**Size-Overall**5%

*“Love the size”*

**Comfort-Overall**5%

*“Comfortable to hold”*

**Adjustability/Rotatability/Reclining**5%

*“Easy to adjust”*

**Weight Light**4%

*“Weighted Vest”*

**Grip**3%

*“Easy to grip”*

### **What buyers complain about **

**Smell**11%

*“Awful smell”*

**Size-Overall**10%

*“Tight fit”*

**Quality-Overall**7%

*“Cheap quality”*

**Weight Heavy**6%

*“Heavier than expected”*

**Durability**5%

*“Broke after a couple uses”*

**Advertised Vs Actual Product**4%

*“Misleading description”*

**Assembly/Installation**3%

*“difficult to assemble”*

**Comfort-Overall**3%

*“Its not comfortable to hold”*

**Value For Money**2%

*“Not a huge deal”*

**Ease Of Use**2%

*“Hard to Use”*

### **Top return reasons **

**Weight Heavy**32%

**Size-Overall**26%

**Advertised Vs Actual Product**6%

**Value For Money**6%

**Comfort-Overall**5%

**Weight Light**4%

**Defective Material/Parts**3%

**Adjustability/Rotatability/Reclining**2%

**Smell**2%

**Quality-Overall**1%

## **Common questions**

<dl>

<dt>**Is weights profitable to sell on Amazon United States?**</dt><dd>The niche generates $30.5M/yr across 43 tracked products. 15 of 18 products launched in the last 360 days are still selling. 90-day search growth is -4.7%. Flapen's verdict: Worth a look (56/100).</dd>

<dt>**How competitive is the weights niche?**</dt><dd>30 brands and 37 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 58% of demand.</dd>

<dt>**What do buyers complain about in weights?**</dt><dd>Top complaints mined from reviews: Smell, Size-Overall, Quality-Overall. The return rate is 2.0%.</dd>

<dt>**When does demand for weights peak?**</dt><dd>Demand is steady year-round — the busiest month runs 1.5× the quietest.</dd>

<dt>**What does it cost to enter the weights niche?**</dt><dd>Listings span $9.64–$373.63; the average listing price is $98.47 (sweet spot $15–$100). The average incumbent carries 18,516 reviews — the moat a new listing must climb.</dd>

</dl>

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