---
title: "Volleyball — $8.1M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/volleyball"
last_updated: "2026-08-07T00:31:39.752Z"
locale: en
meta:
description: "Niche score 73/100 · $8.1M/yr market · 5.2M searches/yr · $31.44 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 73/100 · $8.1M/yr market · 5.2M searches/yr · $31.44 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Volleyball — $8.1M/yr Amazon US Niche (2026) - Flapen"
---
# **volleyball**
**Launch it**
A $8.1M/yr market growing +17.7% this quarter with returns at 1.8% — clears our launch bar.
Market size 100Growth 47Conversion 58Competition 91Returns 80Price range 80Avg price 95Brand share 85Review moat 50Quality gap 38
**Market size**
**Incredible****$8.1M**
$8.1M/yr · 5.2M searches
**Avg price**
**Incredible****$31.44**
avg listing price — sweet spot $15–$100
**Competition**
**Great****24%**
top-5 click share — an open shelf
**Brand share**
**Great****50%**
top-5 brand share — no brand owns this niche
**Returns**
**Great****1.8%**
return rate — above 5% kills the launch gate
**Price range**
**Great****$9.38–$114.41**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****5.0%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Okay****1,520.83**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+17.7%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, volleyball is a $8.1M/yr Amazon United States market (5.2M searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Dec. Verdict: Launch it — 73/100.
Data updated Jul 26, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **volleyball market data**
- **Units sold / yr**
- **200K–250K**
- avg 2,500–3,000/product
- **Revenue / yr**
- **$6.3M–$7.9M**
- units × avg price
- **Conversion rate**
- **5.0%**
- **Avg BSR**
- **#34**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **88%**
- **Out of stock**
- **2.6%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **144 days**
## **Competition & brand share**
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.
**Brands**
**28 **▲rising
**Sellers**
**83**
**Top-5 brand share**
**50%**
Top 20: 95%
**Top-5 click share**
**24%**
Top 20: 56%
**Open market**
**44%**
- WILSON12% - Molten12% - Tachikara11% - Champion Sports9% - Wisdom Leaves6% - Mikasa6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +17.7% search growth over the last 90 days.
175K125KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 2.4×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/volleyball/trend)
## **Top volleyball search terms**
- **volleyball**3.8M/yr+14.5%3.6% conv. - **beach volleyball**157K/yr+96.3%4.0% conv. - **volleyballs**185K/yr+12.4%2.5% conv. - **molten volleyball**176K/yr+4.2%2.0% conv. - **volley ball**106K/yr+34.2%4.9% conv. - **outdoor volleyball**76K/yr+65.7%4.3% conv. - **tachikara volleyball**106K/yr+10.7%3.0% conv. - **volleyball ball**94K/yr+18.7%2.4% conv. - **pelota de voleibol**50K/yr+14.9%1.8% conv. - **vollyball**53K/yr+13.0%3.5% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/volleyball/search-terms)
## **Top volleyball products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$242K6%$484K9%$726K12%$968K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Champion Sports Rubber Volleyball Official Size for Indoor and Outdoor Use - Durable Regulation Volleyballs for Beginners Competitive Recreational Play - Premium Volleyball - White VR4 1 Set**Champion Sports**$9.47**4.2★3,221 rev](https://www.amazon.com/dp/B0013CHG6K) [2**Saretas Beach Volleyball Official Size Outdoor/Indoor Colorful Soft Volley Balls for Girls Youth Teens Practice Volleyballs with Pump Needles for Backyard Middle School Volleyball**Saretas**$19.47**4.3★1,361 rev](https://www.amazon.com/dp/B0BRKQ3V2N) [3**6 Pack Volleyballs Official Size 5 Waterproof Soft Volleyball With Pump and Net Bag for Indoor Outdoor Beach Pool Water Gym Training - Competition Volley Ball for Training Match for Beginner**Hualleko**$40.77**4.1★28 rev](https://www.amazon.com/dp/B0FZGXC4S9) [4**Molten Recreational Volleyball**Molten**$22.46**4.6★5,137 rev](https://www.amazon.com/dp/B006AQNMF8) [5**Wisdom Leaves Psyche Volleyball - Soft Indoor Outdoor Volleyball for Park Games Beach Play Beach VOLL Ball (Official Size 5)**Wisdom Leaves**$14.77**4.6★1,605 rev](https://www.amazon.com/dp/B083S3QNKC)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Sbarklo 6 Pack Official Size 5 Volleyballs -Composite Leather Waterproof Soft Volleyball with Pump and Net Bag for Indoor Outdoor Beach Pool Water Gym Training Match for Volley Ball Beginner**Sbarklo**$40.14**10 rev5mo ago](https://www.amazon.com/dp/B0GKZTF182) [**6 Pack Volleyballs Official Size 5 Waterproof Soft Volleyball With Pump and Net Bag for Indoor Outdoor Beach Pool Water Gym Training - Competition Volley Ball for Training Match for Beginner**Hualleko**$40.77**28 rev8mo ago](https://www.amazon.com/dp/B0FZGXC4S9) [**WILSON Soft Play Volleyball - Official Size Purple**WILSON**$15.73**206 rev8mo ago](https://www.amazon.com/dp/B0FMS4ZT7N) [**VerdeFlow Volleyball Ball Official Size 5 Volleyballs for Indoor Outdoor Beach Pool Game Play for Team Beginners Professional TPU Leather Training Practice Volley Balls (Pink Size 5)**VerdeFlow**$17.23**48 rev11mo ago](https://www.amazon.com/dp/B0FNMYLBXC) [**PQKEFO Volleyball Soft Indoor Outdoor Volleyballs for Kids/Youth/Adults/Elders Gym Games Beach Play and Training Official Size 5**PQKEFO**$15.04**68 rev1y ago](https://www.amazon.com/dp/B0F1F553J5)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Sbarklo 6 Pack Official Size 5 Volleyballs -Composite Leather Waterproof Soft Volleyball with Pump and Net Bag for Indoor Outdoor Beach Pool Water Gym Training Match for Volley Ball Beginner**Sbarklo**$40.14**4.3★**▲ 139%**](https://www.amazon.com/dp/B0GKZTF182) [**Mikasa Official Beach Volleyball BV550C-WYBR FIVB Approval (Size 5)**Mikasa**$76.02**4.6★**▲ 122%**](https://www.amazon.com/dp/B0CYRDJ4YW) [**PIXUYE Volleyballs Official Size 5 Soft Outdoor Volleyball for Kids Youth Adults Indoor Park Beach Games Play(Gift for Beginners)**PIXUYE**$14.67**4.5★**▲ 113%**](https://www.amazon.com/dp/B0BD2H1SX8) [**6 Pack Volleyballs Official Size 5 Waterproof Soft Volleyball With Pump and Net Bag for Indoor Outdoor Beach Pool Water Gym Training - Competition Volley Ball for Training Match for Beginner**Hualleko**$40.77**4.1★**▲ 112%**](https://www.amazon.com/dp/B0FZGXC4S9) [**Wisdom Leaves Psyche Volleyball - Soft Indoor Outdoor Volleyball for Park Games Beach Play Beach VOLL Ball (Official Size 5)**Wisdom Leaves**$14.77**4.6★**▲ 112%**](https://www.amazon.com/dp/B083S3QNKC)
**~~View all trending →~~**
## **What buyers say about volleyball**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**29%
*“Much higher quality than I expected for the price”*
**Value For Money**11%
*“Good Value”*
**Soft Feel**8%
*“Is soft”*
**Color**7%
*“true color”*
**Durability**6%
*“It has held up well through regular use”*
**Inflation/Deflation**4%
*“Inflated without any issues”*
**Advertised Vs Actual Product**3%
*“As advertised”*
**Suitability Beginner**3%
*“Im a beginner”*
**Size-Overall**3%
*“True to size”*
**Ease Of Use**3%
*“Easy and pretty”*
### **What buyers complain about **
**Quality-Overall**20%
*“Cheap quality”*
**Inflation/Deflation**19%
*“Will not stay inflated”*
**Durability**15%
*“Not durable”*
**Stitch/Finish/Polish**5%
*“The seams came apart after the first use”*
**Leak-Proof**3%
*“All 6 balls have small leaks in them”*
**Material Quality**3%
*“Weak material”*
**Hard Feel**3%
*“Wasnt smooth as it should be”*
**Flatness**3%
*“it went flat in two days”*
**Pain Relief-Overall**3%
*“where harder balls can sometimes cause discomfort”*
**Size-Overall**3%
*“It is too tall”*
### **Top return reasons **
**Inflation/Deflation**15%
**Size-Overall**9%
**Material Quality**8%
**Value For Money**8%
**Leak-Proof**8%
**Functionality-Overall**7%
**Advertised Vs Actual Product**6%
**Quality-Overall**5%
**Hard Feel**5%
**Color**3%
## **Common questions**
- **Is volleyball profitable to sell on Amazon United States?**
- The niche generates $8.1M/yr across 69 tracked products. 5 of 8 products launched in the last 360 days are still selling. 90-day search growth is +17.7%. Flapen's verdict: Launch it (73/100).
- **How competitive is the volleyball niche?**
- 28 brands and 83 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 50% of demand.
- **What do buyers complain about in volleyball?**
- Top complaints mined from reviews: Quality-Overall, Inflation/Deflation, Durability. The return rate is 1.8%.
- **When does demand for volleyball peak?**
- Demand peaks in Dec; the busiest month runs 2.4× the quietest.
- **What does it cost to enter the volleyball niche?**
- Listings span $9.38–$114.41; the average listing price is $31.44 (sweet spot $15–$100). The average incumbent carries 1,521 reviews — the moat a new listing must climb.
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