---
title: "Search terms — uva - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/uva/search-terms"
last_updated: "2026-08-06T01:27:45.158Z"
locale: en
meta:
  description: "Niche score 54/100 · $105K/yr market · 109K searches/yr · $22.05 avg price. A small market ($105K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $105K/yr market · 109K searches/yr · $22.05 avg price. A small market ($105K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — uva - Flapen"
---

# **uva**

**Worth a look**

Shows low returns (0.0%), but a small market ($105K/yr) keeps it on the watch list.

Market size 26Growth 40Conversion 53Competition 69Returns 100Price range 80Avg price 93Brand share 47Review moat 42Quality gap 33

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$22.05**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$4.97–$59.92**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****44%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Good****4.4%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Okay****77%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****2,278.23**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+12.3%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$105K**

$105K/yr · 109K searches

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Search terms