---
title: "University of Maryland — $62K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/university-of-maryland"
last_updated: "2026-08-11T08:23:32.069Z"
locale: en
meta:
description: "Niche score 44/100 · $62K/yr market · 102K searches/yr · $26.48 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $62K/yr market · 102K searches/yr · $26.48 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "University of Maryland — $62K/yr Amazon US Niche (2026) - Flapen"
---
# **university of maryland**
**Skip it**
A small market ($62K/yr) — this niche doesn't clear our bar today.
Market size 16Growth 70Conversion 29Competition 43Returns 50Price range 63Avg price 95Brand share 20Review moat 81Quality gap 33
**Avg price**
**Incredible****$26.48**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****389.55**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Good****+52.4%**
90-day search growth — must beat 0% to launch
**Price range**
**Good****$9.44–$143.65**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Okay****3.0%**
return rate — above 5% kills the launch gate
**Competition**
**Okay****59%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****2.3%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****$62K**
$62K/yr · 102K searches
According to Flapen's Amazon United States niche tracking, university of maryland is a $62K/yr Amazon United States market (102K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in May–Sep–Dec. Verdict: Skip it — 44/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **university of maryland market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$66K–$79K**
- units × avg price
- **Conversion rate**
- **2.3%**
- **Avg BSR**
- **#845**
- **Page quality**
- **0%**
- **Prime**
- **95%**
- **Sponsored**
- **75%**
- **Out of stock**
- **1.6%**
- **Avg brand age**
- **58 months**
- **Avg seller age**
- **195 days**
## **Competition & brand share**
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **▼falling
**Sellers**
**9**
**Top-5 brand share**
**92%**
Top 20: 100%
**Top-5 click share**
**59%**
Top 20: 100%
**Open market**
**4%**
- University of Maryland50% - LOGOVISION17% - Desert Cactus15% - Elite Authentics6% - College Flags & Banners Co.5% - Bobbi-Toads3% - Open — no brand owns it (2 brands, 4%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +52.4% search growth over the last 90 days.
5K3KSpike '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Sep, Dec · busiest ÷ quietest = 3.5×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/university-of-maryland/trend)
## **Top university of maryland search terms**
- **university of maryland**34K/yr+17.4%0.8% conv. - **university of maryland merch**15K/yr+186.8%1.5% conv. - **umd merch**11K/yr+201.0%0.8% conv. - **umd**12K/yr+22.7%0.3% conv. - **university of maryland flag**3K/yr+113.1%3.6% conv. - **maryland terrapins**12K/yr-10.2%0.3% conv. - **umd flag**2K/yr+120.4%5.8% conv. - **university of maryland apparel**12K/yr-55.5%0.0% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/university-of-maryland/search-terms)
## **Top university of maryland products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$6K20%$12K30%$19K40%$25K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**University of Maryland Official UMD Terrapin Logo Unisex Adult T-Shirt White Medium**University of Maryland**$18.23**4.2★201 rev](https://www.amazon.com/dp/B0922ZPZ9W) [2**University of Maryland Official Primary Logo Unisex Adult T-Shirt Black Large**LOGOVISION**$17.65**4.5★1,944 rev](https://www.amazon.com/dp/B0927WN2C2) [3**Maryland Terrapins Officially Licensed Logo Tees and T Shirts for Men and Women**Elite Authentics**$22.45**4.6★51 rev](https://www.amazon.com/dp/B0BKVHHRCJ) [4**University of Maryland Official Primary Logo Unisex Adult T-Shirt Black Small**LOGOVISION**$17.98**4.5★1,944 rev](https://www.amazon.com/dp/B0927TR2PJ) [5**Maryland Pennant Full Size Felt**College Flags & Banners Co.**$12.80**4.8★191 rev](https://www.amazon.com/dp/B00K79EQJU)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Desert Cactus University of Maryland UMD Terrapins Food Picks Cupcake and Cake Toppers Cake Pop Sticks - 25 Pcs Party Supplies and Decorations**Desert Cactus**$11.88**20 rev6mo ago](https://www.amazon.com/dp/B0GGJJPHQ4) [**TCK Maryland Terrapins Socks Vintage Soft Cotton Sock with Stripes NCAA Licensed | Red White & Black University of Maryland | College Fan Gameday Apparel for Men & Women | Mens & Womens (Large)**TCK**$17.84**255 rev1y ago](https://www.amazon.com/dp/B0FJSM7KXH) [**YouTheFan NCAA Maryland Terrapins 2 x 3 Wood Cornhole Game with Logo Bags**YouTheFan**$143.65**119 rev2y ago](https://www.amazon.com/dp/B0CSTDS6FC) [**Bobbi-Dobbiez Attachable Plushie University of Maryland Testudo Mascot Attaches to Backpacks Bags Shoes Water Bottles and More**Bobbi-Toads**$14.18**212 rev3y ago](https://www.amazon.com/dp/B0CB1XQ3JC) [**Maryland Terrapins Officially Licensed Logo Tees and T Shirts for Men and Women**Elite Authentics**$22.45**51 rev3y ago](https://www.amazon.com/dp/B0BKVHHRCJ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**University of Maryland Official Primary Logo Unisex Adult T-Shirt Black Small**LOGOVISION**$17.98**4.5★**▲ 35%**](https://www.amazon.com/dp/B0927TR2PJ) [**University of Maryland Official UMD Terrapin Logo Unisex Adult Pull-Over Hoodie Red Medium**University of Maryland**$38.70**4.4★**▲ 34%**](https://www.amazon.com/dp/B0922Z95KH) [**University of Maryland Official UMD Terrapin Logo Unisex Adult T-Shirt White Medium**University of Maryland**$18.23**4.2★**▲ 33%**](https://www.amazon.com/dp/B0922ZPZ9W) [**YouTheFan NCAA Maryland Terrapins 2 x 3 Wood Cornhole Game with Logo Bags**YouTheFan**$143.65**4.6★**▲ 33%**](https://www.amazon.com/dp/B0CSTDS6FC) [**University of Maryland Official UMD Terrapin Logo Womens T Shirt Red Small**University of Maryland**$16.68**4.4★**▲ 27%**](https://www.amazon.com/dp/B0923382N3)
**~~View all trending →~~**
## **What buyers say about university of maryland**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**22%
*“Cute and Good Quality”*
**Color**15%
*“Nice, bright colors”*
**Strength**14%
*“They were sturdy”*
**Advertised Vs Actual Product**4%
*“As shown”*
**Correct Contents**4%
*“There are 25 pieces total -- 12 Ms”*
**Gifting Purpose**4%
*“A great gift for a UMD grad or graduation party overall”*
**Display-Overall**3%
*“will show well in birthday photos”*
**Fun/Entertainment Experience**3%
*“Fun for a Terp graduation”*
**Ease Of Use**3%
*“easy to use as long as the frosting is fairly thick”*
**Thickness**3%
*“easy to use as long as the frosting is fairly thick”*
### **What buyers complain about **
**Durability**22%
*“both of them broke within two months with normal use”*
**Size-Overall**14%
*“They are definitely too large for mini cupcakes”*
**Value For Money**13%
*“These cake toppers are a bit expensive IMO”*
**Moist/Dry**6%
*“The cardstock will likely get soggy from the frosting”*
### **Top return reasons **
**Size-Overall**61%
**Print Quality**7%
**Quality-Overall**5%
**Material Quality**4%
**Color**3%
**Design-Overall**3%
**Advertised Vs Actual Product**3%
**Stain Resistance**3%
**Value For Money**2%
**Sleeve Fit**2%
## **Common questions**
- **Is university of maryland profitable to sell on Amazon United States?**
- The niche generates $62K/yr across 20 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +52.4%. Flapen's verdict: Skip it (44/100).
- **How competitive is the university of maryland niche?**
- 8 brands and 9 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 92% of demand.
- **What do buyers complain about in university of maryland?**
- Top complaints mined from reviews: Durability, Size-Overall, Value For Money. The return rate is 3.0%.
- **When does demand for university of maryland peak?**
- Demand peaks in May–Sep–Dec; the busiest month runs 3.5× the quietest.
- **What does it cost to enter the university of maryland niche?**
- Listings span $9.44–$143.65; the average listing price is $26.48 (sweet spot $15–$100). The average incumbent carries 390 reviews — the moat a new listing must climb.
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