---
title: "Trend — university of houston - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/university-of-houston/trend"
last_updated: "2026-08-11T09:23:12.464Z"
locale: en
meta:
  description: "Niche score 43/100 · $29K/yr market · 150K searches/yr · $27.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 43/100 · $29K/yr market · 150K searches/yr · $27.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — university of houston - Flapen"
---

# **university of houston**

**Skip it**

A small market ($29K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 34Conversion 9Competition 83Returns 66Price range 50Avg price 95Brand share 41Review moat 65Quality gap 25

**Avg price**

**Incredible****$27.66**

avg listing price — sweet spot $15–$100

**Competition**

**Great****32%**

top-5 click share — an open shelf

**Returns**

**Good****2.4%**

return rate — above 5% kills the launch gate

**Review moat**

**Good****885.3**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$9.91–$179.82**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****81%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+7.2%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****0.7%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$29K**

$29K/yr · 150K searches

## Trend