---
title: "University of Delaware — $57K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/university-of-delaware"
last_updated: "2026-08-11T09:18:31.121Z"
locale: en
meta:
description: "Niche score 45/100 · $57K/yr market · 77K searches/yr · $18.80 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $57K/yr market · 77K searches/yr · $18.80 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "University of Delaware — $57K/yr Amazon US Niche (2026) - Flapen"
---
# **university of delaware**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 14Growth 87Conversion 49Competition 28Returns 50Price range 79Avg price 85Brand share 4Review moat 74Quality gap 32
**Growth**
**Great****+89.4%**
90-day search growth — must beat 0% to launch
**Avg price**
**Great****$18.80**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$9.15–$38.46**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****535.41**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Good****3.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Okay****4.0%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****68%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Bad****$57K**
$57K/yr · 77K searches
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, university of delaware is a $57K/yr Amazon United States market (77K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Apr–May. Verdict: Skip it — 45/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **university of delaware market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$38K–$47K**
- units × avg price
- **Conversion rate**
- **4.0%**
- **Avg BSR**
- **#8,300**
- **Page quality**
- **0%**
- **Prime**
- **82%**
- **Sponsored**
- **82%**
- **Out of stock**
- **6.7%**
- **Avg brand age**
- **43 months**
- **Avg seller age**
- **210 days**
## **Competition & brand share**
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**6 **▼falling
**Sellers**
**8**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**68%**
Top 20: 100%
**Open market**
**0%**
- LOGOVISION83% - Campus Lab6% - The Game3% - Rico Industries3% - Desert Cactus2% - Togvu2%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +89.4% search growth over the last 90 days.
6K4KSpike '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, May · busiest ÷ quietest = 6.9×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/university-of-delaware/trend)
## **Top university of delaware search terms**
- **university of delaware**31K/yr+92.9%0.8% conv. - **university of delaware merch**25K/yr+123.3%0.9% conv. - **university of delaware apparel**17K/yr+3.2%0.7% conv. - **university of delaware shirt**4K/yr+245.2%0.9% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/university-of-delaware/search-terms)
## **Top university of delaware products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$6K20%$11K30%$17K40%$23K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**University of Delaware Official Primary Logo Unisex Adult T-Shirt University of Delaware X-Large**LOGOVISION**$18.27**4.5★1,237 rev](https://www.amazon.com/dp/B096HM8GJV) [2**University of Delaware Official Stacked Unisex Adult T-Shirt Stacked X-Large**LOGOVISION**$17.70**4.6★89 rev](https://www.amazon.com/dp/B096HD2GHY) [3**University of Delaware Official Stacked Unisex Adult T-Shirt Stacked Large**LOGOVISION**$17.98**4.6★89 rev](https://www.amazon.com/dp/B096HBTBGW) [4**University of Delaware Official Stacked Unisex Adult T-Shirt Stacked Medium**LOGOVISION**$17.91**4.6★89 rev](https://www.amazon.com/dp/B096HF86JB) [5**University of Delaware Official Primary Logo Unisex Adult T-Shirt University of Delaware Large**LOGOVISION**$18.29**4.5★1,237 rev](https://www.amazon.com/dp/B096H8FWXX)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Desert Cactus University of Delaware UD Fightin Blue Hens Food Picks Cupcake and Cake Toppers Cake Pop Sticks - 25 Pcs Party Supplies and Decorations**Desert Cactus**$11.84**3 rev6mo ago](https://www.amazon.com/dp/B0GCV5Q9W6) [**Campus Lab University of Delaware Legacy Womens Cap Sleeve Baby Rib Crop Top Royal Small**Campus Lab**$15.85**1 rev1y ago](https://www.amazon.com/dp/B0FHQ34C67) [**University of Delaware Arch Logo Unisex Adult T Shirt Royal Medium**LOGOVISION**$18.30**274 rev1y ago](https://www.amazon.com/dp/B0DT99V2HV) [**Yellow Blue Balloons 12 Inches Blue Yellow White Balloons with Confetti Balloons Dark Blue Latex Balloon Helium for Kids Birthday Graduation Baby Shower Party Decoration**Togvu**$9.15**1,301 rev2y ago](https://www.amazon.com/dp/B0D41LLKQ3) [**University of Delaware Officially Licensed Apparel - Arched Text Mens Jogger Sweatpants Athletic Heather Medium**Campus Lab**$34.96**27 rev2y ago](https://www.amazon.com/dp/B0D1HCH6ZK)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Desert Cactus University of Delaware UD Fightin Blue Hens Food Picks Cupcake and Cake Toppers Cake Pop Sticks - 25 Pcs Party Supplies and Decorations**Desert Cactus**$11.84**4.4★**▲ 28%**](https://www.amazon.com/dp/B0GCV5Q9W6) [**Campus Lab University of Delaware Legacy Womens Cap Sleeve Baby Rib Crop Top Royal Small**Campus Lab**$15.85**5.0★**▲ 27%**](https://www.amazon.com/dp/B0FHQ34C67) [**University of Delaware Official Stacked Unisex Adult T-Shirt Stacked X-Large**LOGOVISION**$17.70**4.6★**▲ 17%**](https://www.amazon.com/dp/B096HD2GHY) [**University of Delaware Official Stacked Unisex Adult Pull-Over Hoodie Royal Blue Medium**LOGOVISION**$38.46**4.4★**▲ 11%**](https://www.amazon.com/dp/B096HXVV2P) [**University of Delaware Official Primary Logo Unisex Adult T-Shirt University of Delaware Medium**LOGOVISION**$18.30**4.5★**— 8%**](https://www.amazon.com/dp/B096H55NWZ)
**~~View all trending →~~**
## **What buyers say about university of delaware**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Advertised Vs Actual Product**33%
*“Exactly as shown”*
**Strength**33%
*“These were very cute and fairly sturdy”*
**Size-Overall**33%
*“Great fit”*
### **What buyers complain about **
**Durability**100%
*“did not last”*
### **Top return reasons **
**Size-Overall**47%
**Quality-Overall**7%
**Chest Fit**5%
**Advertised Vs Actual Product**5%
**Print Quality**5%
**Material Quality**5%
**Value For Money**4%
**Functionality-Overall**3%
**Sleeve Fit**2%
**Color**2%
## **Common questions**
- **Is university of delaware profitable to sell on Amazon United States?**
- The niche generates $57K/yr across 17 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +89.4%. Flapen's verdict: Skip it (45/100).
- **How competitive is the university of delaware niche?**
- 6 brands and 8 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in university of delaware?**
- Top complaints mined from reviews: Durability. The return rate is 3.0%.
- **When does demand for university of delaware peak?**
- Demand peaks in Apr–May; the busiest month runs 6.9× the quietest.
- **What does it cost to enter the university of delaware niche?**
- Listings span $9.15–$38.46; the average listing price is $18.80 (sweet spot $15–$100). The average incumbent carries 535 reviews — the moat a new listing must climb.
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