---
title: "University of Arizona Hat — $22K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/university-of-arizona-hat"
last_updated: "2026-08-11T08:23:35.131Z"
locale: en
meta:
description: "Niche score 39/100 · $22K/yr market · 37K searches/yr · $29.16 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $22K/yr market · 37K searches/yr · $29.16 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "University of Arizona Hat — $22K/yr Amazon US Niche (2026) - Flapen"
---
# **university of arizona hat**
**Skip it**
Soft demand (-66.8% this quarter) — this niche doesn't clear our bar today.
Market size 5Growth 0Conversion 25Competition 80Returns 46Price range 95Avg price 95Brand share 30Review moat 84Quality gap 23
**Avg price**
**Incredible****$29.16**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$15.05–$44.61**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****329.29**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Great****35%**
top-5 click share — an open shelf
**Returns**
**Okay****3.3%**
return rate — above 5% kills the launch gate
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Okay****2.0%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$22K**
$22K/yr · 37K searches
**Growth**
**Bad****-66.8%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, university of arizona hat is a $22K/yr Amazon United States market (37K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 39/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **university of arizona hat market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **$29K–$36K**
- units × avg price
- **Conversion rate**
- **2.0%**
- **Avg BSR**
- **#3,774**
- **Page quality**
- **0%**
- **Prime**
- **92%**
- **Sponsored**
- **71%**
- **Out of stock**
- **23.8%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **184 days**
## **Competition & brand share**
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.
**Brands**
**13 **▲rising
**Sellers**
**17**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**35%**
Top 20: 72%
**Open market**
**9%**
- Branded Bills28% - Elite Authentics25% - ZHATS23% - USCAPE7% - C5 Sports5% - Pacific Headwear4% - Open — no brand owns it (7 brands, 9%)
## **Demand**
Weekly Amazon search volume, last 16 weeks — -66.8% search growth over the last 90 days.
5K4KSpike '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/university-of-arizona-hat/trend)
## **Top university of arizona hat search terms**
- **university of arizona hat**17K/yr-63.6%2.6% conv. - **arizona wildcats hat**16K/yr-72.7%1.3% conv. - **u of a hat**4K/yr-55.3%2.5% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/university-of-arizona-hat/search-terms)
## **Top university of arizona hat products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$6576%$1K9%$2K12%$3K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Arizona Wildcats Icon Officially Licensed Adjustable Baseball Hat**Elite Authentics**$21.28**4.6★14 rev](https://www.amazon.com/dp/B0CHN5Z98V) [2**USCAPE Arizona Wildcats NCAA Licensed Richardson 112 Trucker Snapback Hat for Men - Stylish Mesh Back Casual Caps Comfortable Fit Navy/White**USCAPE**$41.70**4.9★15 rev](https://www.amazon.com/dp/B0FW5PTRPX) [3**Arizona Wildcats Icon Officially Licensed Adjustable Baseball Hat**Elite Authentics**$21.49**4.6★14 rev](https://www.amazon.com/dp/B0CHN4674F) [4**Branded Bills Officially Licensed x Arizona Wildcats Orion 5-Panel OG Arizona PVC**Branded Bills**$44.61**5.0★5 rev](https://www.amazon.com/dp/B0F2NCW3GN) [5**Zephyr Mens Standard Adjustable Scholarship Hat White One Size**ZHATS**$22.93**4.4★799 rev](https://www.amazon.com/dp/B08SLJQX21)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**USCAPE Arizona Wildcats NCAA Licensed Richardson 112 Trucker Snapback Hat for Men - Stylish Mesh Back Casual Caps Comfortable Fit Navy/White**USCAPE**$41.70**15 rev9mo ago](https://www.amazon.com/dp/B0FW5PTRPX) [**Pacific Headwear NCAA Arizona Mens Contrast Stitch Trucker Snapback**Pacific Headwear**$28.48**125 rev11mo ago](https://www.amazon.com/dp/B0FN12L4M6) [**Solar Powered Fan Hat for Men Women Wide Brim Hat with 2 Fans UPF 50+ Outdoor Fishing Beach Sun Hat Black**inkArts**$25.53**377 rev1y ago](https://www.amazon.com/dp/B0FBWWRQTN) [**Branded Bills Officially Licensed x Arizona Wildcats Orion 5-Panel OG Arizona PVC**Branded Bills**$44.61**5 rev1y ago](https://www.amazon.com/dp/B0F2NCW3GN) [**Branded Bills Officially Licensed x Arizona Wildcats White 5-Panel Vintage Arizona Block PVC**Branded Bills**$37.90**15 rev1y ago](https://www.amazon.com/dp/B0F2NSY8B1)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Home Prefer Outdoor UPF50+ Mesh Sun Hat Wide Brim Fishing Hat with Neck Flap (Dark Gray)**Home Prefer**$16.64**4.7★**▲ 274%**](https://www.amazon.com/dp/B07CS2NGNQ) [**Solar Powered Fan Hat for Men Women Wide Brim Hat with 2 Fans UPF 50+ Outdoor Fishing Beach Sun Hat Black**inkArts**$25.53**4.1★**▲ 263%**](https://www.amazon.com/dp/B0FBWWRQTN) [**USCAPE Arizona Wildcats NCAA Licensed Richardson 112 Trucker Snapback Hat for Men - Stylish Mesh Back Casual Caps Comfortable Fit Navy/White**USCAPE**$41.70**4.9★**▲ 218%**](https://www.amazon.com/dp/B0FW5PTRPX) [**Arizona Wildcats Icon Officially Licensed Adjustable Baseball Hat**Elite Authentics**$21.28**4.6★**▲ 202%**](https://www.amazon.com/dp/B0CHN5Z98V) [**Branded Bills x University of Arizona White RWB 5-Panel Arizona Block PVC**Branded Bills**$35.99**4.3★**▲ 126%**](https://www.amazon.com/dp/B0F2J9VWPK)
**~~View all trending →~~**
## **What buyers say about university of arizona hat**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**29%
*“This one is well made and easily adjustable”*
**Size-Overall**17%
*“Nice fit”*
**Comfort-Overall**8%
*“It was comfortable”*
**Weight Light**6%
*“it's not heavy”*
**Sweat Resistance**5%
*“Sweat resistant”*
**Breathability**4%
*“Breathable, light”*
**Material Quality**4%
*“Better than those 100% cotton hats”*
**Fun/Entertainment Experience**3%
*“Hilarious and practical”*
**Durability**3%
*“Very durable”*
**Color**3%
*“As a Cats fan I love the off-color look”*
### **What buyers complain about **
**Size-Overall**35%
*“large”*
**Quality-Overall**15%
*“Quality is lacking for a $50 hat”*
**Value For Money**12%
*“not worth the money at all”*
**Strap/String Quality**8%
*“String ripped off”*
**Advertised Vs Actual Product**8%
*“Looks nothing like the picture”*
**Flexibility**8%
*“Fans fall out of hat while working if you bend over”*
**Material Quality**4%
*“cheap quality, plasticky feel, brim creased, does not respond to ironing”*
### **Top return reasons **
**Size-Overall**62%
**Shape/Style**6%
**Advertised Vs Actual Product**4%
**Color**3%
**Material Quality**3%
**Quality-Overall**3%
**Comfort-Overall**2%
**Functionality-Overall**2%
**Strength**2%
**Weight Heavy**2%
## **Common questions**
- **Is university of arizona hat profitable to sell on Amazon United States?**
- The niche generates $22K/yr across 51 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -66.8%. Flapen's verdict: Skip it (39/100).
- **How competitive is the university of arizona hat niche?**
- 13 brands and 17 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in university of arizona hat?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 3.3%.
- **What does it cost to enter the university of arizona hat niche?**
- Listings span $15.05–$44.61; the average listing price is $29.16 (sweet spot $15–$100). The average incumbent carries 329 reviews — the moat a new listing must climb.
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