---
title: "Twice Album — $175K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/twice-album"
last_updated: "2026-08-11T01:04:09.508Z"
locale: en
meta:
description: "Niche score 36/100 · $175K/yr market · 826K searches/yr · $28.30 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · $175K/yr market · 826K searches/yr · $28.30 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Twice Album — $175K/yr Amazon US Niche (2026) - Flapen"
---
# **twice album**
**Skip it**
Soft demand (-39.1% this quarter) — this niche doesn't clear our bar today.
Market size 36Growth 5Conversion 9Competition 20Returns 62Price range 89Avg price 95Brand share 29Review moat 95Quality gap 24
**Review moat**
**Incredible****96.5**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Incredible****$28.30**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$9.95–$82.11**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Good****2.5%**
return rate — above 5% kills the launch gate
**Market size**
**Okay****$175K**
$175K/yr · 826K searches
**Brand share**
**Okay****88%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****76%**
top-5 click share — a locked-up shelf
**Conversion**
**Bad****0.8%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-39.1%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, twice album is a $175K/yr Amazon United States market (826K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 36/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **twice album market data**
- **Units sold / yr**
- **8K–10K**
- avg 100–250/product
- **Revenue / yr**
- **$226K–$283K**
- units × avg price
- **Conversion rate**
- **0.8%**
- **Avg BSR**
- **#2,189**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **93%**
- **Out of stock**
- **21.8%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **172 days**
## **Competition & brand share**
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**10 **▼falling
**Sellers**
**29**
**Top-5 brand share**
**88%**
Top 20: 100%
**Top-5 click share**
**76%**
Top 20: 100%
**Open market**
**9%**
- FUJUTANG43% - KPOPBTS13% - cokodive11% - AAWFHRIE11% - Generic9% - eTel Like4% - Open — no brand owns it (4 brands, 9%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -39.1% search growth over the last 90 days.
25K15KBlack Friday '24Spike '25Prime Day '25Black Friday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 2.5×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/twice-album/trend)
## **Top twice album search terms**
- **twice**441K/yr-49.2%0.1% conv. - **twice album**326K/yr-23.6%0.1% conv. - **album twice**27K/yr-25.1%0.2% conv. - **twice albums**24K/yr-37.7%0.1% conv. - **kpop album twice**8K/yr-37.4%0.0% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/twice-album/search-terms)
## **Top twice album products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$18K20%$35K30%$53K40%$70K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**FUJUTANG Twice Baseball Jersey Tzuyu Mina Momo Sana Dahyun Chaeyoung V Neck Hip-Hop T-Shirt**FUJUTANG**$20.86**4.7★80 rev](https://www.amazon.com/dp/B0D5B73T29) [2**Twice - CANDYBONG OFFICIAL LIGHT STICK**cokodive**$82.11**4.7★464 rev](https://www.amazon.com/dp/B0BZ3YJ13K) [3**KPOPBTS TWICE THIS IS FOR Album Gift Box Merch 55 PCS Photocards Lanyard Tape Sticker KPOP Gift Merch for Once Fans**KPOPBTS**$21.41**4.5★12 rev](https://www.amazon.com/dp/B0GVDTGZ54) [4![TWICE - [BETWEEN 1&2] (Complete Ver.) Photobook + CD-R + BOX + Polaroid + Postcard + Sticker + Message Photocard + Heart Glass + Folded Poster + Photocard + 2 Pin Button Badges](https://m.media-amazon.com/images/I/41op952p0KL.jpg)**TWICE - \[BETWEEN 1&2\] (Complete Ver.) Photobook + CD-R + BOX + Polaroid + Postcard + Sticker + Message Photocard + Heart Glass + Folded Poster + Photocard + 2 Pin Button Badges**AAWFHRIE**$31.77**4.8★77 rev](https://www.amazon.com/dp/B0BGQWSN12) [5**FUJUTANG Twice Baseball Jersey Tzuyu Mina Momo Sana Dahyun Chaeyoung V Neck Hip-Hop T-Shirt**FUJUTANG**$17.79**4.7★80 rev](https://www.amazon.com/dp/B0D5B7ST2Z)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**KPOPBTS Twice This is for Album Photocards 55 PCS Photocards Kpop LOMO Card Set Gift Merch for Once Fans**KPOPBTS**$9.95**12 rev3mo ago](https://www.amazon.com/dp/B0GVHG67H6) [**KPOPBTS TWICE THIS IS FOR Album Gift Box Merch 55 PCS Photocards Lanyard Tape Sticker KPOP Gift Merch for Once Fans**KPOPBTS**$21.41**12 rev3mo ago](https://www.amazon.com/dp/B0GVDTGZ54) [**KPOPBP TWICE Photocards 3PACK/180PCS Photocards Strategy Album Photo Cards DIVE Album Gift Merch Lomo Cards Set for Once Fans**KPOPBP**$16.94**10 rev4mo ago](https://www.amazon.com/dp/B0GTM2CW5S) [![TWICE - 2026 SEASONS GREETINGS Photobook [RED WHISPERS]](https://m.media-amazon.com/images/I/31bfoUfUrLL.jpg)**TWICE - 2026 SEASONS GREETINGS Photobook \[RED WHISPERS\]**Generic**$55.35**6 rev7mo ago](https://www.amazon.com/dp/B0GBV188HX) [**FUJUTANG Twice Baseball Jersey Tzuyu Mina Momo Sana Dahyun Chaeyoung V Neck Hip-Hop T-Shirt**FUJUTANG**$20.86**80 rev2y ago](https://www.amazon.com/dp/B0D5B73T29)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[![TWICE 13th Mini Album With YOU-th (Glowing ver) [Between version Folded Poster + Photocard Set]](https://m.media-amazon.com/images/I/41R-sEYlH2L.jpg)**TWICE 13th Mini Album With YOU-th (Glowing ver) \[Between version Folded Poster + Photocard Set\]**Generic**$24.27**4.8★**▲ 103%**](https://www.amazon.com/dp/B0CTQL7ZRM) [**KPOPBTS TWICE THIS IS FOR Album Gift Box Merch 55 PCS Photocards Lanyard Tape Sticker KPOP Gift Merch for Once Fans**KPOPBTS**$21.41**4.5★**▲ 102%**](https://www.amazon.com/dp/B0GVDTGZ54) [**KPOPBTS Twice This is for Album Photocards 55 PCS Photocards Kpop LOMO Card Set Gift Merch for Once Fans**KPOPBTS**$9.95**4.8★**▲ 102%**](https://www.amazon.com/dp/B0GVHG67H6) [**KPOPBP TWICE Photocards 3PACK/180PCS Photocards Strategy Album Photo Cards DIVE Album Gift Merch Lomo Cards Set for Once Fans**KPOPBP**$16.94**4.5★**▲ 101%**](https://www.amazon.com/dp/B0GTM2CW5S) [**FUJUTANG Twice Baseball Jersey Tzuyu Mina Momo Sana Dahyun Chaeyoung V Neck Hip-Hop T-Shirt**FUJUTANG**$17.79**4.7★**▲ 97%**](https://www.amazon.com/dp/B0D5B7ST2Z)
**~~View all trending →~~**
## **What buyers say about twice album**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**16%
*“The 55-piece set gives her plenty of variety”*
**Value For Money**12%
*“Worth the money”*
**Compatibility-Overall**10%
*“Works well and Bluetooth paired with the app”*
**Collectibles**9%
*“Cute little collectible”*
**Gifting Purpose**7%
*“And also thank you for the gifts”*
**Color**6%
*“The colors are vibrant”*
**Efficiency**5%
*“It works”*
**Adhesion/Stickiness**5%
*“The light stick worked great”*
**Brightness/Shine/Glow**3%
*“its extremely bright”*
**Design-Overall**3%
*“I appreciated seeing a wide variety of designs without excessive duplicates”*
### **What buyers complain about **
**Product Condition**22%
*“The box and the candybong itself is all dirty and used”*
**Color**10%
*“my daughter doesnt really like the color grading”*
**Value For Money**9%
*“receiving a used item at this cost is unacceptable”*
**Functionality-Overall**6%
*“not working, not working Ive got scammed”*
**Battery Life**6%
*“Also, if your batteries are low, it will not turn on it will”*
**Quality-Overall**6%
*“the quality feels cheap”*
**Image/Picture Clarity**5%
*“Unfortunately the cards are not printed with good quality photos”*
**Battery Inclusion**3%
*“did not come with AAA batteries OR the photo cards”*
**Connectivity-Overall**3%
*“Its doesnt connect to the app”*
**Print Quality**2%
*“the strategy box print of the photos werent great”*
### **Top return reasons **
**Value For Money**36%
**Functionality-Overall**11%
**Battery Inclusion**9%
**Connectivity-Overall**8%
**Advertised Vs Actual Product**7%
**Product Condition**6%
**Defective Material/Parts**6%
**Size-Overall**5%
**Battery Life**2%
**Quality-Overall**2%
## **Common questions**
- **Is twice album profitable to sell on Amazon United States?**
- The niche generates $175K/yr across 14 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -39.1%. Flapen's verdict: Skip it (36/100).
- **How competitive is the twice album niche?**
- 10 brands and 29 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 88% of demand.
- **What do buyers complain about in twice album?**
- Top complaints mined from reviews: Product Condition, Color, Value For Money. The return rate is 2.5%.
- **When does demand for twice album peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.5× the quietest.
- **What does it cost to enter the twice album niche?**
- Listings span $9.95–$82.11; the average listing price is $28.30 (sweet spot $15–$100). The average incumbent carries 97 reviews — the moat a new listing must climb.
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