---
title: "Trend — treadmill mat - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/treadmill-mat/trend"
last_updated: "2026-07-21T20:57:52.771Z"
locale: en
meta:
  description: "Niche score 50/100 · $881K/yr market · 754K searches/yr · $28.01 avg price. Soft demand (-27.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $881K/yr market · 754K searches/yr · $28.01 avg price. Soft demand (-27.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — treadmill mat - Flapen"
---

# **treadmill mat**

**Worth a look**

Shows a sweet-spot price point ($28.01 avg), but soft demand (-27.7% this quarter) keeps it on the watch list.

Market size 76Growth 11Conversion 51Competition 36Returns 45Price range 95Avg price 95Brand share 62Review moat 44Quality gap 43

**Avg price**

**Incredible****$28.01**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$16.94–$52.13**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Great****$881K**

$881K/yr · 754K searches

**Brand share**

**Good****68%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Good****4.2%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Okay****3.6%**

return rate — above 6% kills the launch gate

**Review moat**

**Okay****2,066.71**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****63%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-27.7%**

90-day search growth — must beat 0% to launch