---
title: "Toronto Maple Leafs Hat — $18K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/toronto-maple-leafs-hat"
last_updated: "2026-08-11T04:04:02.585Z"
locale: en
meta:
description: "Niche score 40/100 · $18K/yr market · 18K searches/yr · $25.28 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · $18K/yr market · 18K searches/yr · $25.28 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Toronto Maple Leafs Hat — $18K/yr Amazon US Niche (2026) - Flapen"
---
# **toronto maple leafs hat**
**Skip it**
A small market ($18K/yr) — this niche doesn't clear our bar today.
Market size 5Growth 10Conversion 50Competition 60Returns 48Price range 95Avg price 95Brand share 21Review moat 91Quality gap 27
**Avg price**
**Incredible****$25.28**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$16.67–$37.64**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****185.42**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****49%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Good****4.0%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Okay****3.2%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-29.0%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$18K**
$18K/yr · 18K searches
According to Flapen's Amazon United States niche tracking, toronto maple leafs hat is a $18K/yr Amazon United States market (18K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 40/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **toronto maple leafs hat market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$13K–$19K**
- units × avg price
- **Conversion rate**
- **4.0%**
- **Avg BSR**
- **#6,291**
- **Page quality**
- **0%**
- **Prime**
- **85%**
- **Sponsored**
- **69%**
- **Out of stock**
- **11.3%**
- **Avg brand age**
- **59 months**
- **Avg seller age**
- **190 days**
## **Competition & brand share**
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▲rising
**Sellers**
**22**
**Top-5 brand share**
**92%**
Top 20: 100%
**Top-5 click share**
**49%**
Top 20: 93%
**Open market**
**8%**
- AMERICAN NEEDLE34% - ZHATS25% - 4713% - Tech Design9% - New Era5% - Outerstuff5% - Open — no brand owns it (5 brands, 8%)
## **Demand & seasonality**
Weekly Amazon search volume, last 62 weeks — -29.0% search growth over the last 90 days.
1K600Spike '25Holiday '25 seasonJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.8×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/toronto-maple-leafs-hat/trend)
## **Top toronto maple leafs hat products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$7278%$1K12%$2K16%$3K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**AMERICAN NEEDLE Officially Licensed NHL Hockey Orville Team Hat Toronto Maple Leafs Navy/Stone Distressed Dad Cap Mesh Back Snapback Adjustable**AMERICAN NEEDLE**$33.90**4.7★53 rev](https://www.amazon.com/dp/B0CKFJ19CT) [2**AMERICAN NEEDLE Toronto Maple Leafs Unisex Blue Line Officially Licensed NHL National Hockey League Team Baseball Hat Adjustable Buckle Strap Dad Cap (40742B-TML-ROY)**AMERICAN NEEDLE**$27.65**4.7★2,427 rev](https://www.amazon.com/dp/B086H7NKHL) [3**AMERICAN NEEDLE Toronto Maple Leafs Officially Licensed NHL Blue Line Adjustable Snapback Baseball Hat Ivory/Royal (EM004A-TML-IROY)**AMERICAN NEEDLE**$22.35**4.7★114 rev](https://www.amazon.com/dp/B0D6WKPW8J) [4**Canada Flag Red Maple Leaf Baseball Cap Embroidered Cotton Adjustable Dad Hat**Tech Design**$17.99**4.8★93 rev](https://www.amazon.com/dp/B08DDLPPRJ) [5**47 NHL Team Color Alternate Primary Logo Clean Up Adjustable Cap Dad Hat Adult One Size Fits All - Toronto Maple Leafs Blue**47**$33.99**4.5★134 rev](https://www.amazon.com/dp/B0F67QH4RV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**NHL Kids Youth 8-20 Official 2-Tone Snapback Hat Cap One Size (US Alpha One Size Toronto Maple Leafs)**Outerstuff**$17.49**38 rev8mo ago](https://www.amazon.com/dp/B0G2795VFR) [**Navy Toronto Maple Leafs Core A-Frame 9FORTY Adjustable Hat by New Era**New Era**$37.10**0 rev12mo ago](https://www.amazon.com/dp/B0F79TY34S) [**Toronto Maple Leafs NHL Officially Licensed Adjustable Snapback Hat Dakota Element Black**ZHATS**$27.44**197 rev1y ago](https://www.amazon.com/dp/B0DCRJFW5K) [**Toronto Maple Leafs NHL Officially Licensed Adjustable Snapback Hat Marquee Ivory**ZHATS**$25.44**114 rev1y ago](https://www.amazon.com/dp/B0DCF3HD39) [**Toronto Maple Leafs NHL Officially Licensed Rope Hat Snapback Memento White**ZHATS**$22.99**53 rev1y ago](https://www.amazon.com/dp/B0DCHN4TP9)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Mens Baseball Cap Canadian Maple Leaf Embroidered Washed Cotton Vintage Dad Gifts Hat (Black)**Syuesyinihoot**$18.89**5.0★**▲ 207%**](https://www.amazon.com/dp/B0DDR2G16P) [**Navy Toronto Maple Leafs Core A-Frame 9FORTY Adjustable Hat by New Era**New Era**$37.10**0.0★**▲ 193%**](https://www.amazon.com/dp/B0F79TY34S) [**Mens Baseball Caps Canadian Maple Leaf Embroidered Classic Dad Hat(Navy)**L8502-LXYB**$18.91**2.8★**▲ 169%**](https://www.amazon.com/dp/B0BG5617CC) [**Canada Flag Red Maple Leaf Baseball Cap Embroidered Cotton Adjustable Dad Hat**Tech Design**$17.99**4.8★**▲ 152%**](https://www.amazon.com/dp/B08DDLPPRJ) [**AMERICAN NEEDLE Officially Licensed NHL Hockey Orville Team Hat Toronto Maple Leafs Navy/Stone Distressed Dad Cap Mesh Back Snapback Adjustable**AMERICAN NEEDLE**$33.90**4.7★**▲ 151%**](https://www.amazon.com/dp/B0CKFJ19CT)
**~~View all trending →~~**
## **What buyers say about toronto maple leafs hat**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**59%
*“Well made hats”*
**Size-Overall**19%
*“Perfect fit”*
**Advertised Vs Actual Product**13%
*“Exactly what I wanted”*
**Color**3%
*“Vibrant colours”*
**Comfort-Overall**3%
*“Comfortable fit and great look”*
**Adjustability/Rotatability/Reclining**3%
*“Easy fit and adjustable”*
### **Top return reasons **
**Size-Overall**76%
**Color**10%
**Advertised Vs Actual Product**7%
**Quality-Overall**3%
**Material Quality**3%
**Shape/Style**2%
**Stretchability/Expandability/Elasticity**2%
**Length**2%
## **Common questions**
- **Is toronto maple leafs hat profitable to sell on Amazon United States?**
- The niche generates $18K/yr across 26 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -29.0%. Flapen's verdict: Skip it (40/100).
- **How competitive is the toronto maple leafs hat niche?**
- 11 brands and 22 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 92% of demand.
- **When does demand for toronto maple leafs hat peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 3.8× the quietest.
- **What does it cost to enter the toronto maple leafs hat niche?**
- Listings span $16.67–$37.64; the average listing price is $25.28 (sweet spot $15–$100). The average incumbent carries 185 reviews — the moat a new listing must climb.
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