---
title: "Toddler Soccer — $409K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/toddler-soccer"
last_updated: "2026-08-11T10:41:42.473Z"
locale: en
meta:
description: "Niche score 44/100 · $409K/yr market · 2.7M searches/yr · $28.65 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $409K/yr market · 2.7M searches/yr · $28.65 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Toddler Soccer — $409K/yr Amazon US Niche (2026) - Flapen"
---
# **toddler soccer**
**Skip it**
Weak search conversion (0.5%) — this niche doesn't clear our bar today.
Market size 56Growth 17Conversion 7Competition 17Returns 80Price range 88Avg price 95Brand share 30Review moat 38Quality gap 78
**Avg price**
**Incredible****$28.65**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$10.20–$62.61**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.7%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Market size**
**Good****$409K**
$409K/yr · 2.7M searches
**Review moat**
**Okay****2,677.08**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-15.1%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****79%**
top-5 click share — a locked-up shelf
**Conversion**
**Bad****0.5%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, toddler soccer is a $409K/yr Amazon United States market (2.7M searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Jun–Jul. Verdict: Skip it — 44/100.
Data updated Jul 26, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **toddler soccer market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **$172K–$229K**
- units × avg price
- **Conversion rate**
- **0.5%**
- **Avg BSR**
- **#257**
- **Page quality**
- **0%**
- **Prime**
- **92%**
- **Sponsored**
- **92%**
- **Out of stock**
- **3.9%**
- **Avg brand age**
- **42 months**
- **Avg seller age**
- **152 days**
## **Competition & brand share**
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**10 **▼falling
**Sellers**
**27**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**79%**
Top 20: 100%
**Open market**
**10%**
- Franklin Sports58% - Amazon Basics13% - Generic8% - KLAODOT4% - MUROZA4% - Little Tikes3% - Open — no brand owns it (4 brands, 10%)
## **Demand & seasonality**
Weekly Amazon search volume, last 74 weeks — -15.1% search growth over the last 90 days.
60K40KSpike '25Prime Day '25Holiday '25Spike '26 seasonMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jun, Jul · busiest ÷ quietest = 12.0×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/toddler-soccer/trend)
## **Top toddler soccer search terms**
- **sports and outdoors**2.1M/yr-19.7%0.0% conv. - **outdoor sports**419K/yr-9.2%0.0% conv. - **toddler soccer**67K/yr-7.1%1.0% conv. - **soccer toddler**18K/yr+19.1%0.6% conv. - **baby soccer goal**15K/yr+51.1%1.5% conv. - **toddler soccer set**16K/yr+12.4%2.9% conv. - **soccer goal toddler**15K/yr+21.0%1.8% conv. - **toddler soccer goal set**8K/yr+34.5%1.6% conv. - **little tikes soccer goal set**12K/yr+9.5%1.8% conv. - **soccer goal for toddlers 1-3**12K/yr-11.9%1.5% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/toddler-soccer/search-terms)
## **Top toddler soccer products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$61K30%$123K45%$184K60%$245K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Franklin Sports 3 Insta Soccer Goal Set Neon Green 36 x 24 x 24**Franklin Sports**$23.67**4.3★10,342 rev](https://www.amazon.com/dp/B075W2JYSH) [2**Amazon Basics Portable Pop Up Soccer Goal Set for Kids Training Equipment Outdoor Sports Games Backyard Soccer 2.5 Feet Blue 2-Pack**Amazon Basics**$30.39**4.4★3,634 rev](https://www.amazon.com/dp/B0758BKVL5) [3**Franklin Sports Kids Soccer Goal with Ball & Pump - 24 X 16**Franklin Sports**$23.86**4.4★5,426 rev](https://www.amazon.com/dp/B07HHQYV45) [4**Mens Tactical Cargo Pants Durable Multi-Pocket Work Trousers Adjustable Waist for Outdoor (Small Khaki)**Generic**$10.20**3.2★17 rev](https://www.amazon.com/dp/B0GMMJXDY7) [5**KLAODOT Golf Net with Practice Mat Golf Hitting Aid Nets 10x7FT for Backyard Driving Chipping Training Swing with Target Mat Balls for Outdoor IndoorGifts for Men Dad Him and Golfer**KLAODOT**$62.61**4.1★1,415 rev](https://www.amazon.com/dp/B0DFYFM5G8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Mens Tactical Cargo Pants Durable Multi-Pocket Work Trousers Adjustable Waist for Outdoor (Small Khaki)**Generic**$10.20**17 rev5mo ago](https://www.amazon.com/dp/B0GMMJXDY7) [**Kids Soccer Goal Soccer Goals for Backyard Set**MUROZA**$31.37**89 rev6mo ago](https://www.amazon.com/dp/B0GHY9CWR6) [**2x1.3FT Mini Kids Soccer Goal with Size 1 Soccer Ball and Carry Bag**LOMGWAYS**$16.04**289 rev1y ago](https://www.amazon.com/dp/B0FDFL798K) [**Small Soccer Goal Set with 3 Ball Pump for Baby Toddler Kid 6 Soccer Mini Goals Training Equipment for Garden Indoor Outdoor Backyard Gift for Boy Girl Sports Family Game 24x18 Inch**LNCOJOLM**$18.14**101 rev1y ago](https://www.amazon.com/dp/B0FCQZPJB6) [**KLAODOT Golf Net with Practice Mat Golf Hitting Aid Nets 10x7FT for Backyard Driving Chipping Training Swing with Target Mat Balls for Outdoor IndoorGifts for Men Dad Him and Golfer**KLAODOT**$62.61**1,415 rev1y ago](https://www.amazon.com/dp/B0DFYFM5G8)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Kids Soccer Goal Soccer Goals for Backyard Set**MUROZA**$31.37**4.3★**▲ 108%**](https://www.amazon.com/dp/B0GHY9CWR6) [**Amazon Basics Portable Pop Up Soccer Goal Set for Kids Training Equipment Outdoor Sports Games Backyard Soccer 2.5 Feet Blue 2-Pack**Amazon Basics**$30.39**4.4★**▲ 69%**](https://www.amazon.com/dp/B0758BKVL5) [**Mens Tactical Cargo Pants Durable Multi-Pocket Work Trousers Adjustable Waist for Outdoor (Small Khaki)**Generic**$10.20**3.2★**▲ 67%**](https://www.amazon.com/dp/B0GMMJXDY7) [**2x1.3FT Mini Kids Soccer Goal with Size 1 Soccer Ball and Carry Bag**LOMGWAYS**$16.04**4.4★**▲ 33%**](https://www.amazon.com/dp/B0FDFL798K) [**Franklin Sports Kids Soccer Goal with Ball and Pump 24inch x 16inch Folding Goal Great for Backyard or Indoor Play Pink/Purple**Franklin Sports**$27.49**4.1★**▲ 12%**](https://www.amazon.com/dp/B08MXQH95V)
**~~View all trending →~~**
## **What buyers say about toddler soccer**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**22%
*“Solid product at a good price point”*
**Fun/Entertainment Experience**11%
*“lots of fun”*
**Durability**7%
*“Very durable”*
**Assembly/Installation**7%
*“easy to assemble”*
**Size-Overall**6%
*“Its a good size”*
**Value For Money**6%
*“Good price”*
**Ease Of Use**5%
*“Easy to use”*
**Suitability Beginner**5%
*“Good to train with”*
**Advertised Vs Actual Product**4%
*“Better than expected”*
**Exercise/Sports Suitability**2%
*“Overall, it was a fun and enjoyable product that provided a great practice experience”*
### **What buyers complain about **
**Durability**28%
*“Broken”*
**Size-Overall**13%
*“Too big”*
**Quality-Overall**12%
*“Low quality- broke quickly”*
**Assembly/Installation**6%
*“Will not assemble properly”*
**Strength**5%
*“they are a bit flimsy”*
**Material Quality**3%
*“The material ripped right away”*
**Thickness**2%
*“Too thin”*
**Product Condition**2%
*“The Product came like it was used”*
**Advertised Vs Actual Product**2%
*“Everything about the product was deceiving pictures on Amazon was deceiving”*
**Shape/Style**1%
*“cannot hold its shape properly”*
### **Top return reasons **
**Size-Overall**54%
**Defective Material/Parts**9%
**Value For Money**6%
**Strength**4%
**Quality-Overall**4%
**Advertised Vs Actual Product**3%
**Durability**3%
**Assembly/Installation**2%
**Thin**2%
**Material Quality**2%
## **Common questions**
- **Is toddler soccer profitable to sell on Amazon United States?**
- The niche generates $409K/yr across 13 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -15.1%. Flapen's verdict: Skip it (44/100).
- **How competitive is the toddler soccer niche?**
- 10 brands and 27 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in toddler soccer?**
- Top complaints mined from reviews: Durability, Size-Overall, Quality-Overall. The return rate is 1.7%.
- **When does demand for toddler soccer peak?**
- Demand peaks in Jun–Jul; the busiest month runs 12.0× the quietest.
- **What does it cost to enter the toddler soccer niche?**
- Listings span $10.20–$62.61; the average listing price is $28.65 (sweet spot $15–$100). The average incumbent carries 2,677 reviews — the moat a new listing must climb.
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