---
title: "Target Stickers — $76K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/target-stickers"
last_updated: "2026-08-11T10:31:59.836Z"
locale: en
meta:
description: "Niche score 38/100 · $76K/yr market · 98K searches/yr · $11.88 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · $76K/yr market · 98K searches/yr · $11.88 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Target Stickers — $76K/yr Amazon US Niche (2026) - Flapen"
---
# **target stickers**
**Skip it**
Strong incumbent ratings (4.7★) — this niche doesn't clear our bar today.
Market size 19Growth 20Conversion 71Competition 21Returns 98Price range 38Avg price 49Brand share 36Review moat 56Quality gap 18
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Conversion**
**Good****6.5%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****1,257.82**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****$11.88**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****$8.26–$19.10**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****83%**
top-5 brand share — brands hold most of the demand
**Competition**
**Bad****75%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-10.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$76K**
$76K/yr · 98K searches
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, target stickers is a $76K/yr Amazon United States market (98K searches/yr). The top 5 brands hold 83% of demand. Verdict: Skip it — 38/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **target stickers market data**
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **$59K–$71K**
- units × avg price
- **Conversion rate**
- **6.5%**
- **Avg BSR**
- **#206**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.7%**
- **Avg brand age**
- **42 months**
- **Avg seller age**
- **183 days**
## **Competition & brand share**
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**9 **▼falling
**Sellers**
**14**
**Top-5 brand share**
**83%**
Top 20: 100%
**Top-5 click share**
**75%**
Top 20: 100%
**Open market**
**12%**
- Splatterburst Targets49% - PTPHJEG17% - SaiDianrk6% - TFONSIGI6% - Chardime6% - Zxglxinyao5% - Open — no brand owns it (3 brands, 12%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -10.4% search growth over the last 90 days.
2K2KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/target-stickers/trend)
## **Top target stickers search terms**
- **target stickers**57K/yr-14.8%2.4% conv. - **shooting target stickers**9K/yr+7.5%4.4% conv. - **target stickers for shooting range**7K/yr-3.2%3.2% conv. - **shooting stickers**5K/yr-9.8%1.6% conv. - **target sticker**5K/yr+1.4%1.5% conv. - **splatter target stickers**4K/yr+5.8%1.6% conv. - **sticker targets**4K/yr-10.8%3.7% conv. - **stick on targets**4K/yr-1.8%2.2% conv. - **adhesive targets**4K/yr-26.5%1.5% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/target-stickers/search-terms)
## **Top target stickers products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$11K30%$23K45%$34K60%$46K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 11 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Splatterburst Targets 8-Inch Stick and Splatter Adhesive Shooting Targets 25-Pack**Splatterburst Targets**$11.59**4.8★11,960 rev](https://www.amazon.com/dp/B0179ROVWO) [2**PTPHJEG 12x12 Inch Splatter Adhesive Fluorescent Yellow Shooting Target Stickers - Compatible with Handguns Rifles BB Guns Airsoft Pellet Guns (10 Pack)**PTPHJEG**$9.14**4.7★135 rev](https://www.amazon.com/dp/B0DWXRZZ8L) [3**250 Pcs Shooting Target Stickers 3 Splatter Targets Circular Self Adhesive Splatter Targets Yellow Instantly Visible Suitable for Pellet Gun Rifle Airsoft Shooting Practice**SaiDianrk**$10.00**4.6★146 rev](https://www.amazon.com/dp/B0F6KW9GH3) [4**TFONSIGI 6 x 6 Splatter Shooting Targets Self Adhesive Bullseye Reactive Paper Fluorescent Round Shooting Target Stickers Instant Color Splatter for Target Practice (Bullseye+ 100 Pack)**TFONSIGI**$19.10**5.0★30 rev](https://www.amazon.com/dp/B0FF48L74L) [5**Chardime Target Stickers and Pasters for Shooting Practice - Target Pasters 1 inch 2 Rolls 2000 Pieces | Adhesive Markers for Shooting Range TargetsBlack**Chardime**$10.00**4.7★267 rev](https://www.amazon.com/dp/B0CN5NV91H)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Jieting 3 Inch Shooting Splatter Targets Stickers 200 Pcs Self-Adhesive Reactive Target Stickers for Range Practice Archery Training & Accuracy Feedback (3 Inch (200pcs))**Jieting**$8.26**9 rev6mo ago](https://www.amazon.com/dp/B0GHM21XT4) [**TFONSIGI 6 x 6 Splatter Shooting Targets Self Adhesive Bullseye Reactive Paper Fluorescent Round Shooting Target Stickers Instant Color Splatter for Target Practice (Bullseye+ 100 Pack)**TFONSIGI**$19.10**30 rev1y ago](https://www.amazon.com/dp/B0FF48L74L) [**250 Pcs Shooting Target Stickers 3 Splatter Targets Circular Self Adhesive Splatter Targets Yellow Instantly Visible Suitable for Pellet Gun Rifle Airsoft Shooting Practice**SaiDianrk**$10.00**146 rev1y ago](https://www.amazon.com/dp/B0F6KW9GH3) [**PTPHJEG 12x12 Inch Splatter Adhesive Fluorescent Yellow Shooting Target Stickers - Compatible with Handguns Rifles BB Guns Airsoft Pellet Guns (10 Pack)**PTPHJEG**$9.14**135 rev1y ago](https://www.amazon.com/dp/B0DWXRZZ8L) [**12x18 inch Silhouette Splatter Targets - Bright Fluorescent Yellow Easily seen on Impact When Hitting Target for BB Guns airguns Rifles Indoor and Outdoor ranges (10 Pack)**PTPHJEG**$11.21**391 rev1y ago](https://www.amazon.com/dp/B0DPFT9GPZ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Jieting 3 Inch Shooting Splatter Targets Stickers 200 Pcs Self-Adhesive Reactive Target Stickers for Range Practice Archery Training & Accuracy Feedback (3 Inch (200pcs))**Jieting**$8.26**4.7★**▲ 130%**](https://www.amazon.com/dp/B0GHM21XT4) [**12x18 inch Silhouette Splatter Targets - Bright Fluorescent Yellow Easily seen on Impact When Hitting Target for BB Guns airguns Rifles Indoor and Outdoor ranges (10 Pack)**PTPHJEG**$11.21**4.6★**▲ 111%**](https://www.amazon.com/dp/B0DPFT9GPZ) [**PTPHJEG 12x12 Inch Splatter Adhesive Fluorescent Yellow Shooting Target Stickers - Compatible with Handguns Rifles BB Guns Airsoft Pellet Guns (10 Pack)**PTPHJEG**$9.14**4.7★**▲ 83%**](https://www.amazon.com/dp/B0DWXRZZ8L) [**TFONSIGI 6 x 6 Splatter Shooting Targets Self Adhesive Bullseye Reactive Paper Fluorescent Round Shooting Target Stickers Instant Color Splatter for Target Practice (Bullseye+ 100 Pack)**TFONSIGI**$19.10**5.0★**▲ 63%**](https://www.amazon.com/dp/B0FF48L74L) [**Splatterburst Targets 8-Inch Stick and Splatter Adhesive Shooting Targets 25-Pack**Splatterburst Targets**$11.59**4.8★**▲ 24%**](https://www.amazon.com/dp/B0179ROVWO)
**~~View all trending →~~**
## **What buyers say about target stickers**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**26%
*“Great price”*
**Quality-Overall**13%
*“Nice quality”*
**Ease Of Use**13%
*“Easy to use”*
**Adhesion/Stickiness**11%
*“The adhesion is quite good”*
**Size-Overall**8%
*“Just the right size”*
**Range**4%
*“Easy peel and stick make it easy for new targets on range”*
**Efficiency**4%
*“They are good for practice”*
**Fun/Entertainment Experience**3%
*“The kids enjoy plinking at these small targets with their bb guns”*
**Advertised Vs Actual Product**3%
*“Does the job”*
**Durability**2%
*“they seem durable”*
### **What buyers complain about **
**Size-Overall**22%
*“Large”*
**Adhesion/Stickiness**18%
*“Stickers don't stick”*
**Visibility**11%
*“making the visibility difficult at range”*
**Value For Money**8%
*“I bought two rolls it was always some money”*
**Functionality-Overall**8%
*“it dont quite work at all”*
**Quality-Overall**5%
*“Junk”*
**Range**5%
*“9mm at five yards I can barely see my hits”*
**Image/Picture Clarity**3%
*“Actual shots are not really visible from afar”*
**Durability**3%
*“not very durable tear easy”*
### **Top return reasons **
**Size-Overall**55%
**Adhesion/Stickiness**11%
**Advertised Vs Actual Product**7%
**Range**5%
**Defective Material/Parts**3%
**Functionality-Overall**3%
**Wrinkles**2%
**Storage Capacity**2%
**Color**2%
**Brightness/Shine/Glow**2%
## **Common questions**
- **Is target stickers profitable to sell on Amazon United States?**
- The niche generates $76K/yr across 11 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -10.4%. Flapen's verdict: Skip it (38/100).
- **How competitive is the target stickers niche?**
- 9 brands and 14 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 83% of demand.
- **What do buyers complain about in target stickers?**
- Top complaints mined from reviews: Size-Overall, Adhesion/Stickiness, Visibility. The return rate is 0.4%.
- **When does demand for target stickers peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the target stickers niche?**
- Listings span $8.26–$19.10; the average listing price is $11.88 (sweet spot $15–$100). The average incumbent carries 1,258 reviews — the moat a new listing must climb.
## **Related niches in Sports & Outdoors**
- 74 [**hydrogen water**](https://flapen.com/research/us/sports-outdoors/hydrogen-water)$6.6M/yr-20.2%**Worth a look**- 74 [**england soccer jersey**](https://flapen.com/research/us/sports-outdoors/england-soccer-jersey)$141K/yr>1,000%**Worth a look**- 74 [**argentina jersey**](https://flapen.com/research/us/sports-outdoors/argentina-jersey)$309K/yr>1,000%**Worth a look**- 74 [**frisbee**](https://flapen.com/research/us/sports-outdoors/frisbee)$1.9M/yr+59.7%**Launch it**- 75 [**trampoline basketball hoop**](https://flapen.com/research/us/sports-outdoors/trampoline-basketball-hoop)$2.3M/yr+49.2%**Launch it**- 75 [**golf glove**](https://flapen.com/research/us/sports-outdoors/golf-glove)$4.1M/yr+62.5%**Launch it**[**All Sports & Outdoors niches **](https://flapen.com/research/us/sports-outdoors)