---
title: "Target Darts — $262K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/target-darts"
last_updated: "2026-08-11T11:23:38.569Z"
locale: en
meta:
description: "Niche score 44/100 · $262K/yr market · 408K searches/yr · $62.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $262K/yr market · 408K searches/yr · $62.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Target Darts — $262K/yr Amazon US Niche (2026) - Flapen"
---
# **target darts**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 48Growth 8Conversion 13Competition 89Returns 76Price range 32Avg price 89Brand share 4Review moat 61Quality gap 43
**Competition**
**Great****26%**
top-5 click share — an open shelf
**Avg price**
**Great****$62.35**
avg listing price — sweet spot $15–$100
**Returns**
**Great****2.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****1,057.36**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$262K**
$262K/yr · 408K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****$10.68–$272.31**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Bad****1.0%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-34.8%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, target darts is a $262K/yr Amazon United States market (408K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 44/100.
Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **target darts market data**
- **Units sold / yr**
- **4K–5K**
- avg 0–100/product
- **Revenue / yr**
- **$249K–$312K**
- units × avg price
- **Conversion rate**
- **1.0%**
- **Avg BSR**
- **#342**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **58%**
- **Out of stock**
- **9.1%**
- **Avg brand age**
- **62 months**
- **Avg seller age**
- **183 days**
## **Competition & brand share**
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.
**Brands**
**6 **▼falling
**Sellers**
**18**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**26%**
Top 20: 58%
**Open market**
**0%**
- Target Darts69% - RED DRAGON17% - Winmau8% - Harrows3% - LANNEY2% - Formula Sports2% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 25 weeks — -34.8% search growth over the last 90 days.
9K7KSpike '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/target-darts/trend)
## **Top target darts search terms**
- **target darts**121K/yr-32.5%0.3% conv. - **red dragon darts**80K/yr-34.3%0.8% conv. - **winmau darts**44K/yr-28.8%0.8% conv. - **harrows darts**32K/yr-33.7%0.2% conv. - **luke littler darts**29K/yr-49.8%0.9% conv. - **target darts steel tip**23K/yr-41.6%0.3% conv. - **swiss point darts**19K/yr-45.2%0.2% conv. - **target steel tip darts**9K/yr-20.5%0.1% conv. - **tungsten steel darts**5K/yr+47.6%0.2% conv. - **harrows darts steel tip**12K/yr-51.2%0.4% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/target-darts/search-terms)
## **Top target darts products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$8K6%$16K9%$24K12%$31K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Target Darts K-Shift No.2 Integrated Flights & Shafts | K Shift No.2 Flight & Shaft System Clear K-Flex Short Shift Spin Base Professional Dart Accessories**Target Darts**$20.66**4.5★285 rev](https://www.amazon.com/dp/B0G94HD7M7) [2**Target Darts Luke Littler G1 Steel Tip Swiss Point Darts 90% Tungsten Dart 23G | Generation 1 Steel Tip Dart Player Edition Swiss Points Dart Sets with Tool Pro Grip Shafts & No.2 Flights**Target Darts**$138.43**4.5★351 rev](https://www.amazon.com/dp/B0C2QK8VMC) [3**RED DRAGON Pegasus Tungsten Steel Darts Set - 24 Gram - Black Stems and Black Flights**RED DRAGON**$34.11**4.4★8,441 rev](https://www.amazon.com/dp/B00H1Q5JYI) [4**Target Darts Luke Littler Edge Steel Tip Swiss Point Dart Set 23G | 95% Tungsten Darts The Nuke Player Edition with Takoma Wallet Additional Fire Points & No.2 K-Flex Flights**Target Darts**$272.31**4.7★58 rev](https://www.amazon.com/dp/B0G2T18GLL) [5**Target Darts Luke Littler Loadout Steel Tip Swiss Point Darts 90% Tungsten Dart 23G | Steel Tip Dart Set Player Edition Swiss Points Dart Sets with Tool Pro Grip Shafts & No.2 Flights**Target Darts**$72.46**4.3★893 rev](https://www.amazon.com/dp/B0CSPFFWC1)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Target Darts K-Shift No.2 Integrated Flights & Shafts | K Shift No.2 Flight & Shaft System Clear K-Flex Short Shift Spin Base Professional Dart Accessories**Target Darts**$20.66**285 rev7mo ago](https://www.amazon.com/dp/B0G94HD7M7) [**Target Darts K-Shift No.2 Integrated Flights & Shafts | K Shift No.2 Flight & Shaft System Clear K-Flex Intermediate Shift Spin Base Professional Dart Accessories**Target Darts**$21.19**285 rev7mo ago](https://www.amazon.com/dp/B0G94J152Z) [**Target Darts Luke Littler Edge Steel Tip Swiss Point Dart Set 23G | 95% Tungsten Darts The Nuke Player Edition with Takoma Wallet Additional Fire Points & No.2 K-Flex Flights**Target Darts**$272.31**58 rev8mo ago](https://www.amazon.com/dp/B0G2T18GLL) [**Winmau Professional Steel Tip Darts Set - Alex Spellman Signature Series - for Adult Players - 22g - 90% Tungsten Barrel Flights and Shafts Included - Black and Gold**Winmau**$76.88**4 rev11mo ago](https://www.amazon.com/dp/B0FMKJVKN8) [**Winmau Soft Tip Darts Set 90% Tungsten - Mike Maloney Series - for Adult Players - 16 g Barrel / 18 g Full Weight - Flights and Shafts Included for Electronic Dartboards - Black/Green**Winmau**$94.58**2,101 rev11mo ago](https://www.amazon.com/dp/B0FMKK6KZ4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Winmau Professional Steel Tip Darts Set - Alex Spellman Signature Series - for Adult Players - 22g - 90% Tungsten Barrel Flights and Shafts Included - Black and Gold**Winmau**$76.88**5.0★**▲ 202%**](https://www.amazon.com/dp/B0FMKJVKN8) [**Target Darts Takoma Home Darts Wallet Red Home Kit**Target Darts**$38.68**4.6★**▲ 195%**](https://www.amazon.com/dp/B07WSJDL2X) [**Target Darts K-Shift No.2 Integrated Flights & Shafts | K Shift No.2 Flight & Shaft System Clear K-Flex Short Shift Spin Base Professional Dart Accessories**Target Darts**$20.66**4.5★**▲ 192%**](https://www.amazon.com/dp/B0G94HD7M7) [**Winmau Soft Tip Darts Set 90% Tungsten - Mike Maloney Series - for Adult Players - 16 g Barrel / 18 g Full Weight - Flights and Shafts Included for Electronic Dartboards - Black/Green**Winmau**$94.58**4.1★**▲ 171%**](https://www.amazon.com/dp/B0FMKK6KZ4) [**Target Darts Josh Rock Gen 1 Steel Tip Swiss Point Darts 90% Tungsten Darts Generation 1 24G | Steel Tip Dart Set Player Edition Darts with Swiss Storm Nano Points**Target Darts**$133.15**4.6★**▲ 127%**](https://www.amazon.com/dp/B0DR98WCTX)
**~~View all trending →~~**
## **What buyers say about target darts**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**27%
*“Good quality board”*
**Grip**9%
*“Grip is comfortable”*
**Value For Money**9%
*“Worth every penny”*
**Suitability Beginner**7%
*“Good for beginners”*
**Advertised Vs Actual Product**7%
*“Works as intended”*
**Durability**5%
*“They hold up well”*
**Weight Light**4%
*“I like the added weight”*
**Design-Overall**3%
*“Its very sleek very clean looking”*
**Soft Feel**3%
*“They feel good in the hand”*
**Fun/Entertainment Experience**2%
*“Fun times”*
### **What buyers complain about **
**Durability**26%
*“Broken shafts”*
**Quality-Overall**7%
*“Terrible quality, falling apart after a month”*
**Size-Overall**7%
*“Darts were longer”*
**Ease Of Use**5%
*“But crazy hard to remove”*
**Grip**4%
*“No really grip”*
**Thickness**4%
*“The wires are super thin”*
**Weight Heavy**3%
*“Heavier than darts that come with set”*
**Weight Light**3%
*“The weight was to light”*
**Advertised Vs Actual Product**2%
*“Advertised product size information might not be accurate”*
**Shape/Style**2%
*“Just not my style of darts”*
### **Top return reasons **
**Advertised Vs Actual Product**12%
**Defective Material/Parts**11%
**Weight Heavy**10%
**Grip**9%
**Size-Overall**8%
**Durability**7%
**Weight Light**6%
**Value For Money**6%
**Quality-Overall**5%
**Functionality-Overall**4%
## **Common questions**
- **Is target darts profitable to sell on Amazon United States?**
- The niche generates $262K/yr across 73 tracked products. 2 of 16 products launched in the last 360 days are still selling. 90-day search growth is -34.8%. Flapen's verdict: Skip it (44/100).
- **How competitive is the target darts niche?**
- 6 brands and 18 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in target darts?**
- Top complaints mined from reviews: Durability, Quality-Overall, Size-Overall. The return rate is 2.0%.
- **What does it cost to enter the target darts niche?**
- Listings span $10.68–$272.31; the average listing price is $62.35 (sweet spot $15–$100). The average incumbent carries 1,057 reviews — the moat a new listing must climb.
## **Related niches in Sports & Outdoors**
- 74 [**hydrogen water**](https://flapen.com/research/us/sports-outdoors/hydrogen-water)$6.6M/yr-20.2%**Worth a look**- 74 [**england soccer jersey**](https://flapen.com/research/us/sports-outdoors/england-soccer-jersey)$141K/yr>1,000%**Worth a look**- 74 [**argentina jersey**](https://flapen.com/research/us/sports-outdoors/argentina-jersey)$309K/yr>1,000%**Worth a look**- 74 [**frisbee**](https://flapen.com/research/us/sports-outdoors/frisbee)$1.9M/yr+59.7%**Launch it**- 75 [**trampoline basketball hoop**](https://flapen.com/research/us/sports-outdoors/trampoline-basketball-hoop)$2.3M/yr+49.2%**Launch it**- 75 [**golf glove**](https://flapen.com/research/us/sports-outdoors/golf-glove)$4.1M/yr+62.5%**Launch it**[**All Sports & Outdoors niches **](https://flapen.com/research/us/sports-outdoors)