---
title: "Syracuse University Apparel — $149K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/syracuse-university-apparel"
last_updated: "2026-08-11T21:50:39.725Z"
locale: en
meta:
description: "Niche score 48/100 · $149K/yr market · 260K searches/yr · $28.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $149K/yr market · 260K searches/yr · $28.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Syracuse University Apparel — $149K/yr Amazon US Niche (2026) - Flapen"
---
# **syracuse university apparel**
**Skip it**
Weak search conversion (2.0%) — this niche doesn't clear our bar today.
Market size 32Growth 47Conversion 25Competition 53Returns 50Price range 75Avg price 95Brand share 38Review moat 80Quality gap 42
**Avg price**
**Incredible****$28.24**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****409.15**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****$11.57–$124.17**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****53%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Okay****3.0%**
return rate — above 5% kills the launch gate
**Growth**
**Okay****+17.8%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Market size**
**Okay****$149K**
$149K/yr · 260K searches
**Conversion**
**Okay****2.0%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, syracuse university apparel is a $149K/yr Amazon United States market (260K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Sep–Dec. Verdict: Skip it — 48/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **syracuse university apparel market data**
- **Units sold / yr**
- **6K–8K**
- avg 0–100/product
- **Revenue / yr**
- **$169K–$226K**
- units × avg price
- **Conversion rate**
- **2.0%**
- **Avg BSR**
- **#2,780**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **59%**
- **Out of stock**
- **6.5%**
- **Avg brand age**
- **52 months**
- **Avg seller age**
- **172 days**
## **Competition & brand share**
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▼falling
**Sellers**
**12**
**Top-5 brand share**
**82%**
Top 20: 100%
**Top-5 click share**
**53%**
Top 20: 90%
**Open market**
**14%**
- Syracuse University52% - Pro Sport Brand13% - YouTheFan7% - ZHATS6% - LOGOVISION4% - Rico Industries4% - Open — no brand owns it (7 brands, 14%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +17.8% search growth over the last 90 days.
13K8KSpike '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Dec · busiest ÷ quietest = 3.9×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/syracuse-university-apparel/trend)
## **Top syracuse university apparel search terms**
- **syracuse university apparel**91K/yr-6.1%1.1% conv. - **syracuse**44K/yr+12.7%0.6% conv. - **syracuse university merch**15K/yr+174.1%0.9% conv. - **syracuse t shirt**14K/yr+131.8%0.7% conv. - **syracuse university**14K/yr+40.3%0.7% conv. - **syracuse hat**17K/yr+7.0%2.4% conv. - **syracuse merch**12K/yr+18.7%1.3% conv. - **syracuse shirt**7K/yr+75.5%0.8% conv. - **syracuse sweatshirt**14K/yr-45.6%0.0% conv. - **syracuse university hats**4K/yr+41.1%2.6% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/syracuse-university-apparel/search-terms)
## **Top syracuse university apparel products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$15K20%$30K30%$45K40%$60K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Syracuse University Official Otis Unisex Adult T-Shirt Navy Medium**Syracuse University**$18.36**4.4★85 rev](https://www.amazon.com/dp/B092C684CM) [2**Syracuse University Official Vintage Otto Unisex Adult T-Shirt White Large**Syracuse University**$18.65**4.6★94 rev](https://www.amazon.com/dp/B091RV6XH1) [3**YouTheFan NCAA Syracuse Orange 2 x 3 Wood Cornhole Game with Logo Bags**YouTheFan**$124.17**4.6★119 rev](https://www.amazon.com/dp/B0CSTC3XLX) [4**Collegiate Mesh Offroad Adjustable Hats (US Alpha One Size Syracuse)**Pro Sport Brand**$24.91**4.2★99 rev](https://www.amazon.com/dp/B0F6VQDK6P) [5**Syracuse University Official Vintage Otto Unisex Adult T-Shirt Athletic Heather Medium**Syracuse University**$17.81**4.6★94 rev](https://www.amazon.com/dp/B091RR6S36)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Syracuse T-Shirt**Syracuse TH**$16.62**2 rev8mo ago](https://www.amazon.com/dp/B0FYRJN8YP) [**Collegiate Primary Color Team Arch Adjustable Hats (US Alpha One Size Syracuse)**Pro Sport Brand**$24.82**47 rev10mo ago](https://www.amazon.com/dp/B0FRNLD8PV) [**Collegiate Mesh Offroad Adjustable Hats (US Alpha One Size Syracuse)**Pro Sport Brand**$24.91**99 rev1y ago](https://www.amazon.com/dp/B0F6VQDK6P) [**Legacy NCAA Officially Licensed Baseball Hat Syracuse Orange Lightweight Cap for Men & Women Old Favorite Trucker Adjustable (OFA) Orange Trucker One Size Fits Most Snapback Closure**Legacy**$27.57**365 rev1y ago](https://www.amazon.com/dp/B0DY8ZDJS8) [**Syracuse University Arch Logo Unisex Adult T Shirt Navy Medium**LOGOVISION**$18.99**340 rev1y ago](https://www.amazon.com/dp/B0DT9D91P4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**YouTheFan NCAA Syracuse Orange 2 x 3 Wood Cornhole Game with Logo Bags**YouTheFan**$124.17**4.6★**▲ 68%**](https://www.amazon.com/dp/B0CSTC3XLX) [**Syracuse University Official Vintage Otto Unisex Adult T-Shirt White Medium**Syracuse University**$18.30**4.6★**▲ 67%**](https://www.amazon.com/dp/B091RYP7BG) [**Syracuse University Official Otis Unisex Adult T-Shirt Navy Medium**Syracuse University**$18.36**4.4★**▲ 48%**](https://www.amazon.com/dp/B092C684CM) [**Syracuse University Official Vintage Otto Unisex Adult T-Shirt Athletic Heather Medium**Syracuse University**$17.81**4.6★**▲ 46%**](https://www.amazon.com/dp/B091RR6S36) [**Pro Sport Brand Syracuse Adjustable Hats (US Alpha One Size Syracuse Vintage)**Pro Sport Brand**$24.15**0.0★**▲ 43%**](https://www.amazon.com/dp/B0DMXW7YXV)
**~~View all trending →~~**
## **What buyers say about syracuse university apparel**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**32%
*“The colors are great”*
**Quality-Overall**23%
*“Quality”*
**Advertised Vs Actual Product**10%
*“As expected”*
**Size-Overall**10%
*“True to size”*
**Correct Contents**10%
*“found this adorable 25 piece set”*
**Strength**8%
*“providing enough stability without being too long for smaller treats”*
**Fun/Entertainment Experience**3%
*“A fun way to celebrate our team”*
**Design-Overall**3%
*“Vibrant and sturdy SU Orange party decorations”*
### **What buyers complain about **
**Print Quality**100%
*“Writing is blurry”*
### **Top return reasons **
**Size-Overall**51%
**Color**9%
**Material Quality**7%
**Quality-Overall**7%
**Shape/Style**4%
**Advertised Vs Actual Product**4%
**Sleeve Fit**3%
**Length**3%
**Chest Fit**2%
**Width**2%
## **Common questions**
- **Is syracuse university apparel profitable to sell on Amazon United States?**
- The niche generates $149K/yr across 27 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +17.8%. Flapen's verdict: Skip it (48/100).
- **How competitive is the syracuse university apparel niche?**
- 13 brands and 12 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in syracuse university apparel?**
- Top complaints mined from reviews: Print Quality. The return rate is 3.0%.
- **When does demand for syracuse university apparel peak?**
- Demand peaks in Sep–Dec; the busiest month runs 3.9× the quietest.
- **What does it cost to enter the syracuse university apparel niche?**
- Listings span $11.57–$124.17; the average listing price is $28.24 (sweet spot $15–$100). The average incumbent carries 409 reviews — the moat a new listing must climb.
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