---
title: "Search terms — surfboard - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/surfboard/search-terms"
last_updated: "2026-08-10T10:23:12.623Z"
locale: en
meta:
  description: "Niche score 56/100 · $697K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · $697K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — surfboard - Flapen"
---

# **surfboard**

**Worth a look**

Shows a thin review moat (338 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 68Growth 73Conversion 6Competition 58Returns 61Price range 18Avg price 48Brand share 50Review moat 83Quality gap 68

**Review moat**

**Great****337.94**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Good****+56.2%**

90-day search growth — must beat 0% to launch

**Market size**

**Good****$697K**

$697K/yr · 808K searches

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Returns**

**Good****2.6%**

return rate — above 5% kills the launch gate

**Competition**

**Good****50%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****75%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Okay****$187.46**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****$13.97–$478.27**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Bad****0.5%**

search→purchase rate — share of searches ending in a sale

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Search terms