---
title: "Search terms — strip cards - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/strip-cards/search-terms"
last_updated: "2026-08-11T17:46:34.054Z"
locale: en
meta:
  description: "Niche score 47/100 · $42K/yr market · 41K searches/yr · $15.43 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · $42K/yr market · 41K searches/yr · $15.43 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — strip cards - Flapen"
---

# **strip cards**

**Skip it**

Soft demand (-81.0% this quarter) — this niche doesn't clear our bar today.

Market size 11Growth 0Conversion 72Competition 24Returns 94Price range 53Avg price 76Brand share 56Review moat 90Quality gap 83

**Returns**

**Great****1.0%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****208.63**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Great****$15.43**

avg listing price — sweet spot $15–$100

**Conversion**

**Good****6.6%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Price range**

**Good****$6.21–$24.98**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Bad****71%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****$42K**

$42K/yr · 41K searches

**Growth**

**Bad****-81.0%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Search terms