---
title: "Stott Pilates — $37K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/stott-pilates"
last_updated: "2026-07-21T17:41:42.831Z"
locale: en
meta:
  description: "Niche score 33/100 · $37K/yr market · 26K searches/yr · $180.25 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 33/100 · $37K/yr market · 26K searches/yr · $180.25 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Stott Pilates — $37K/yr Amazon US Niche (2026) - Flapen"
---

# **stott pilates**

**Skip it**

Prices mostly outside the sweet spot ($8.43–$2657.89) — this niche doesn't clear our bar today.

Market size 9Growth 19Conversion 10Competition 57Returns 64Price range 3Avg price 49Brand share 23Review moat 63Quality gap 50

**Returns**

**Good****2.5%**

return rate — above 6% kills the launch gate

**Review moat**

**Good****976.03**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****51%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.5★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Okay****$180.25**

avg listing price — sweet spot $15–$100

**Brand share**

**Bad****91%**

top-5 brand share — brand-locked demand

**Growth**

**Bad****-11.5%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$37K**

$37K/yr · 26K searches

**Price range**

**Bad****$8.43–$2657.89**

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, stott pilates is a $37K/yr Amazon United States market (26K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 33/100.

Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **stott pilates market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**100–250**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$18K–$45K**</dd><dd>units × avg price</dd>

<dt>**Launch success**</dt><dd>**—**</dd><dd>1 of 1 new (360d)</dd>

<dt>**Conversion rate**</dt><dd>**0.8%**</dd>

<dt>**Avg BSR**</dt><dd>**#265**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**48%**</dd>

<dt>**Sponsored**</dt><dd>**36%**</dd>

<dt>**Out of stock**</dt><dd>**25.9%**</dd>

<dt>**Avg brand age**</dt><dd>**49 months**</dd>

<dt>**Avg seller age**</dt><dd>**187 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**11 **▲rising

**Sellers**

**29**

**Top-5 brand share**

**91%**

Top 20: 100%

**Top-5 click share**

**51%**

Top 20: 90%

**Open market**

**5%**

- Merrithew68% - Trideer8% - TRX6% - STOTT PILATES6% - Gaiam4% - The Pilates Body4% - Open — no brand owns it (5 brands, 5%)

## **Demand**

Weekly Amazon search volume, last 42 weeks — -11.5% search growth over the last 90 days.

700500Spike '25Black Friday '25Sep '25Nov '25Dec '25Feb '26Apr '26May '26

[**Open Trend **](https://flapen.com/research/us/sports-outdoors/stott-pilates/trend)

## **Top stott pilates search terms**

- **merrithew**14K/yr-4.6%0.3% conv. - **stott pilates**10K/yr-15.6%0.2% conv. - **stott**3K/yr-30.9%0.0% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/stott-pilates/search-terms)

## **Top stott pilates products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$1K8%$3K12%$4K16%$6K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 33 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![STOTT PILATES Mini Stability Ball (Lime) 10 Inch / 25 cm](https://m.media-amazon.com/images/I/31TeX7DGM6L.jpg)**STOTT PILATES Mini Stability Ball (Lime) 10 Inch / 25 cm**Merrithew**$11.87**4.4★1,742 rev](https://www.amazon.com/dp/B0076ORRYA) [2![Merrithew Elevated at Home SPX Reformer Package (Black) (ST-11010)](https://m.media-amazon.com/images/I/41cOWhzw0TL.jpg)**Merrithew Elevated at Home SPX Reformer Package (Black) (ST-11010)**Merrithew**$2657.89**4.4★244 rev](https://www.amazon.com/dp/B004FGT0TM) [3![STOTT PILATES MERRITHEW Foam Cushion C 10 13 2.5 Inch](https://m.media-amazon.com/images/I/31FzuHA-s8L.jpg)**STOTT PILATES MERRITHEW Foam Cushion C 10 13 2.5 Inch**Merrithew**$41.48**4.0★42 rev](https://www.amazon.com/dp/B000O63HVO) [4![MERRITHEW Soft Dumbbells Pair (Orange) 1.1 lbs / 0.50 kg Each](https://m.media-amazon.com/images/I/41+3++NX7KL.jpg)**MERRITHEW Soft Dumbbells Pair (Orange) 1.1 lbs / 0.50 kg Each**Merrithew**$17.68**4.6★230 rev](https://www.amazon.com/dp/B0076VZ17I) [5![Trideer Exercise Ball Stability Yoga Ball for Physical Therapy Active Sitting Pregnancy & Birth Labor Prep Core Strength Balance Training Posture Improvement and Daily Stretching 55/65/75cm](https://m.media-amazon.com/images/I/41V+eIUGF7L.jpg)**Trideer Exercise Ball Stability Yoga Ball for Physical Therapy Active Sitting Pregnancy & Birth Labor Prep Core Strength Balance Training Posture Improvement and Daily Stretching 55/65/75cm**Trideer**$18.49**4.6★5,804 rev](https://www.amazon.com/dp/B08ZCZG1QZ)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Foldable Pilates Reformer for Home Use Pilates Reformer Machine with Adjustable Resistance Bands Space-Saving Pilates Machine for Core Strength&Full Body Workout](https://m.media-amazon.com/images/I/41j0iQc05hL.jpg)**Foldable Pilates Reformer for Home Use Pilates Reformer Machine with Adjustable Resistance Bands Space-Saving Pilates Machine for Core Strength&Full Body Workout**WNPANE**$271.74**18 rev8mo ago](https://www.amazon.com/dp/B0G12GDHX1) [![The Pilates Pillow by The Pilates Body Reformer Accessories Head and Neck Support Pillow Fits Merrithew Stott Aeropilates Reformer Machines Workout Accessory](https://m.media-amazon.com/images/I/21ya2E0i5SL.jpg)**The Pilates Pillow by The Pilates Body Reformer Accessories Head and Neck Support Pillow Fits Merrithew Stott Aeropilates Reformer Machines Workout Accessory**The Pilates Body**$67.25**19 rev1y ago](https://www.amazon.com/dp/B0FBJ8DYD6) [![PAETA Pilates Chair Pilates Combo Chair Wunda Chair with Resistance Bands Handles and Split Pedals Professional Yoga Chair Pilates Machine for Home and Studio Use Extra Large](https://m.media-amazon.com/images/I/41tMwG0hEEL.jpg)**PAETA Pilates Chair Pilates Combo Chair Wunda Chair with Resistance Bands Handles and Split Pedals Professional Yoga Chair Pilates Machine for Home and Studio Use Extra Large**PAETA**$312.87**33 rev1y ago](https://www.amazon.com/dp/B0F47ZFRLB) [![Gaiam Pilates Ring 12 Fitness Circle - Lightweight & Durable Foam Padded Handles | Flexible Resistance Exercise Equipment for Toning Arms Thighs/Legs & Core Dusty Pink/Seafoam](https://m.media-amazon.com/images/I/41n1KdpseBL.jpg)**Gaiam Pilates Ring 12 Fitness Circle - Lightweight & Durable Foam Padded Handles | Flexible Resistance Exercise Equipment for Toning Arms Thighs/Legs & Core Dusty Pink/Seafoam**Gaiam**$15.00**3,380 rev1y ago](https://www.amazon.com/dp/B0DYJY4GK4) [![Cork Reformer Mat by The Pilates Body Non-Slip Natural Cork Top & 1.5mm Rubber Base - High-Traction Carriage Protector & Grip Topper for Balanced Body Merrithew and Studio Reformers](https://m.media-amazon.com/images/I/31i5fjt+08L.jpg)**Cork Reformer Mat by The Pilates Body Non-Slip Natural Cork Top & 1.5mm Rubber Base - High-Traction Carriage Protector & Grip Topper for Balanced Body Merrithew and Studio Reformers**The Pilates Body**$47.07**110 rev1y ago](https://www.amazon.com/dp/B0D9HZBPZP)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Toes Home Pilates Socks for Women with Grippers Non Slip Yoga Crew Socks for Barre Hospital Exercise Workout Sticky Athletic Slipper Socks 4 Pairs](https://m.media-amazon.com/images/I/41s2b8UMpcL.jpg)**Toes Home Pilates Socks for Women with Grippers Non Slip Yoga Crew Socks for Barre Hospital Exercise Workout Sticky Athletic Slipper Socks 4 Pairs**Toes Home**$13.37**4.6★**▲ 112%**](https://www.amazon.com/dp/B0CCJFMRN1) [![Cork Reformer Mat by The Pilates Body Non-Slip Natural Cork Top & 1.5mm Rubber Base - High-Traction Carriage Protector & Grip Topper for Balanced Body Merrithew and Studio Reformers](https://m.media-amazon.com/images/I/31i5fjt+08L.jpg)**Cork Reformer Mat by The Pilates Body Non-Slip Natural Cork Top & 1.5mm Rubber Base - High-Traction Carriage Protector & Grip Topper for Balanced Body Merrithew and Studio Reformers**The Pilates Body**$47.07**4.5★**▲ 109%**](https://www.amazon.com/dp/B0D9HZBPZP) [![Foldable Pilates Reformer for Home Use Pilates Reformer Machine with Adjustable Resistance Bands Space-Saving Pilates Machine for Core Strength&Full Body Workout](https://m.media-amazon.com/images/I/41j0iQc05hL.jpg)**Foldable Pilates Reformer for Home Use Pilates Reformer Machine with Adjustable Resistance Bands Space-Saving Pilates Machine for Core Strength&Full Body Workout**WNPANE**$271.74**4.8★**▲ 109%**](https://www.amazon.com/dp/B0G12GDHX1) [![TRX Training Stability Ball](https://m.media-amazon.com/images/I/41rIHgTGQfL.jpg)**TRX Training Stability Ball**TRX**$34.04**4.3★**▲ 105%**](https://www.amazon.com/dp/B09G2RBXLJ) [![Gaiam Pilates Ring 12 Fitness Circle - Lightweight & Durable Foam Padded Handles | Flexible Resistance Exercise Equipment for Toning Arms Thighs/Legs & Core Dusty Pink/Seafoam](https://m.media-amazon.com/images/I/41n1KdpseBL.jpg)**Gaiam Pilates Ring 12 Fitness Circle - Lightweight & Durable Foam Padded Handles | Flexible Resistance Exercise Equipment for Toning Arms Thighs/Legs & Core Dusty Pink/Seafoam**Gaiam**$15.00**4.5★**▲ 104%**](https://www.amazon.com/dp/B0DYJY4GK4)

**~~View all trending →~~**

## **What buyers say about stott pilates**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**18%

*“Love the quality of the ball”*

**Exercise/Sports Suitability**13%

*“Great Exercise Ball”*

**Advertised Vs Actual Product**10%

*“As described”*

**Value For Money**8%

*“Great value”*

**Size-Overall**7%

*“Excellent fit”*

**Ease Of Use**5%

*“Easy to use”*

**Comfort-Overall**4%

*“They are comfortable”*

**Durability**3%

*“They hold up well”*

**Stretchability/Expandability/Elasticity**3%

*“Good quality and sufficient elasticity”*

**Inflation/Deflation**2%

*“Easy to inflate”*

### **What buyers complain about **

**Durability**19%

*“Break easily”*

**Size-Overall**5%

*“Too tight”*

**Smell**5%

*“The smell is so strong it gives me a headache”*

**Quality-Overall**5%

*“This ball is cheaply made. at least this color”*

**Advertised Vs Actual Product**5%

*“False advertisement”*

**Value For Money**4%

*“they are quite expensive”*

**Thickness**4%

*“Material is very THIN”*

**Inflation/Deflation**3%

*“The ball once inflated looses air very fast”*

**Hard Feel**2%

*“Too hard and cheaply made”*

**Assembly/Installation**2%

*“Assembly took several hours tho”*

### **Top return reasons **

**Size-Overall**44%

**Value For Money**7%

**Advertised Vs Actual Product**5%

**Feet Fit**5%

**Material Quality**4%

**Quality-Overall**3%

**Inflation/Deflation**3%

**Functionality-Overall**2%

**Thin**2%

**Length**2%

## **Common questions**

<dl>

<dt>**Is stott pilates profitable to sell on Amazon United States?**</dt><dd>The niche generates $37K/yr across 33 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -11.5%. Flapen's verdict: Skip it (33/100).</dd>

<dt>**How competitive is the stott pilates niche?**</dt><dd>11 brands and 29 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 91% of demand.</dd>

<dt>**What do buyers complain about in stott pilates?**</dt><dd>Top complaints mined from reviews: Durability, Size-Overall, Smell. The return rate is 2.5%.</dd>

<dt>**What does it cost to enter the stott pilates niche?**</dt><dd>Listings span $8.43–$2657.89; the average listing price is $180.25 (sweet spot $15–$100). The average incumbent carries 976 reviews — the moat a new listing must climb.</dd>

</dl>

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