---
title: "Steelers Jersey — $57K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/steelers-jersey"
last_updated: "2026-08-05T19:28:20.020Z"
locale: en
meta:
description: "Niche score 36/100 · $57K/yr market · 278K searches/yr · $55.60 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · $57K/yr market · 278K searches/yr · $55.60 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Steelers Jersey — $57K/yr Amazon US Niche (2026) - Flapen"
---
# **steelers jersey**
**Skip it**
Weak search conversion (0.4%) — this niche doesn't clear our bar today.
Market size 14Growth 30Conversion 5Competition 52Returns 19Price range 69Avg price 91Brand share 23Review moat 84Quality gap 52
**Avg price**
**Great****$55.60**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****315.72**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****$13.89–$136.34**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****54%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+3.7%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****91%**
top-5 brand share — brand-locked demand
**Returns**
**Bad****6.7%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****$57K**
$57K/yr · 278K searches
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, steelers jersey is a $57K/yr Amazon United States market (278K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Jan–Sep–Oct–Nov–Dec. Verdict: Skip it — 36/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **steelers jersey market data**
- **Units sold / yr**
- **1K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$70K–$83K**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#8,907**
- **Page quality**
- **0%**
- **Prime**
- **80%**
- **Sponsored**
- **52%**
- **Out of stock**
- **26.8%**
- **Avg brand age**
- **43 months**
- **Avg seller age**
- **185 days**
## **Competition & brand share**
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▼falling
**Sellers**
**10**
**Top-5 brand share**
**91%**
Top 20: 100%
**Top-5 click share**
**54%**
Top 20: 95%
**Open market**
**5%**
- NFL PRO LINE44% - FOCO20% - Outerstuff13% - Fansamer10% - Ultra Game4% - HOFSM.COM Hall of Fame Sports Memorabilia4% - Open — no brand owns it (4 brands, 5%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +3.7% search growth over the last 90 days.
60K40KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 25.4×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/steelers-jersey/trend)
## **Top steelers jersey search terms**
- **steelers jersey**119K/yr+4.1%0.2% conv. - **pittsburgh steelers jersey**40K/yr+18.6%0.1% conv. - **steelers jersey men**58K/yr+9.5%0.1% conv. - **pittsburgh steelers jersey men**13K/yr+6.0%0.1% conv. - **custom steelers jersey**5K/yr+16.3%0.1% conv. - **steelers jerseys**11K/yr-21.0%0.0% conv. - **steeler jersey**6K/yr+14.5%0.2% conv. - **steelers football jerseys**3K/yr-22.1%0.2% conv. - **steeler jerseys for men**7K/yr-24.3%0.0% conv. - **steelers jerseys for men**4K/yr-31.9%0.0% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/steelers-jersey/search-terms)
## **Top steelers jersey products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$3K10%$6K15%$9K20%$11K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**NFL PRO LINE Mens T.J. Watt Black Pittsburgh Steelers Team Jersey**NFL PRO LINE**$131.17**4.2★11 rev](https://www.amazon.com/dp/B0G3STFVWM) [2**NFL PRO LINE Mens T.J. Watt Black Pittsburgh Steelers Team Jersey**NFL PRO LINE**$129.47**4.2★11 rev](https://www.amazon.com/dp/B0G3TBJV6W) [3**Womens City Football Fans Vintage Sporty V Neck Tee Shirts - Yellow & Black Size: XX-Large**Fansamer**$28.89**4.6★152 rev](https://www.amazon.com/dp/B0D86VMBRS) [4**NFL PRO LINE Mens T.J. Watt Black Pittsburgh Steelers Team Jersey**NFL PRO LINE**$130.01**4.2★11 rev](https://www.amazon.com/dp/B0G3SZXGTL) [5**Najee Harris Pittsburgh Steelers NFL Nike 8-20 Black Home On-Field Game Day Jersey (US Numeric 10 12 Regular Najee Harris Pittsburgh Steelers Black)**Outerstuff**$24.05**5.0★5 rev](https://www.amazon.com/dp/B0G36HQJJN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Custom Football Jersey Personalized Name Number Practice Shirt Customized Team Player Uniform for Men Women Youth**Generic**$23.37**30 rev7mo ago](https://www.amazon.com/dp/B0G6Z1NGCR) [**George Pickens Pittsburgh Steelers NFL Nike Kids Youth 8-20 Black Home On-Field Game Day Jersey (US Numeric 14 16 Regular George Pickens Pittsburgh Steelers Black)**Outerstuff**$23.77**21 rev7mo ago](https://www.amazon.com/dp/B0G4559HV5) [**George Pickens Pittsburgh Steelers NFL Nike Kids Youth 8-20 Black Home On-Field Game Day Jersey (US Numeric 10 12 Regular George Pickens Pittsburgh Steelers Black)**Outerstuff**$24.11**21 rev7mo ago](https://www.amazon.com/dp/B0G453YSBP) [**NFL PRO LINE Mens T.J. Watt Black Pittsburgh Steelers Team Jersey**NFL PRO LINE**$131.17**11 rev7mo ago](https://www.amazon.com/dp/B0G3STFVWM) [**NFL PRO LINE Mens T.J. Watt Black Pittsburgh Steelers Team Jersey**NFL PRO LINE**$129.47**11 rev7mo ago](https://www.amazon.com/dp/B0G3TBJV6W)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**PNORATM Team Color Football Shirt for Men: Game Day Season Shirts Football Team Fans Short Sleeve Tops**PNORATM**$13.89**4.8★**▲ 90%**](https://www.amazon.com/dp/B0FYM42HC9) [**Womens City Football Fans Vintage Sporty V Neck Tee Shirts - Yellow & Black Size: XX-Large**Fansamer**$28.89**4.6★**▲ 77%**](https://www.amazon.com/dp/B0D86VMBRS) [**Geneisteck Womens Football Fans V Neck City Raglan T-Shirts - Black & Yellow XX-Large**Geneisteck**$28.16**4.6★**▲ 72%**](https://www.amazon.com/dp/B0CD881BM5) [**NFL PRO LINE Mens T.J. Watt Black Pittsburgh Steelers Team Jersey**NFL PRO LINE**$130.01**4.2★**▲ 71%**](https://www.amazon.com/dp/B0G3SZXGTL) [**NFL PRO LINE Mens T.J. Watt Black Pittsburgh Steelers Team Jersey**NFL PRO LINE**$129.47**4.2★**▲ 71%**](https://www.amazon.com/dp/B0G3TBJV6W)
**~~View all trending →~~**
## **What buyers say about steelers jersey**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**35%
*“Good fit”*
**Quality-Overall**25%
*“Good Jersey”*
**Advertised Vs Actual Product**13%
*“exactly as described”*
**Shrinkage Resistance**6%
*“Doesnt shrink after washing”*
**Weight Light**6%
*“lightweight love the cut of the jersey”*
**Breathability**6%
*“breathable”*
**Value For Money**4%
*“Definitely good custom jersey for the price”*
**Comfort-Overall**4%
*“Comfortable jersey”*
### **What buyers complain about **
**Size-Overall**50%
*“conferences also very oversized”*
**Value For Money**25%
*“This jersey was expensive for this to be happening”*
**Quality-Overall**25%
*“Expensive for quality”*
### **Top return reasons **
**Size-Overall**61%
**Material Quality**14%
**Waist Fit**4%
**Advertised Vs Actual Product**3%
**Value For Money**2%
**Length**2%
**Sleeve Fit**2%
**Defective Material/Parts**2%
**Print Quality**2%
**Shape/Style**1%
## **Common questions**
- **Is steelers jersey profitable to sell on Amazon United States?**
- The niche generates $57K/yr across 25 tracked products. 0 of 14 products launched in the last 360 days are still selling. 90-day search growth is +3.7%. Flapen's verdict: Skip it (36/100).
- **How competitive is the steelers jersey niche?**
- 10 brands and 10 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 91% of demand.
- **What do buyers complain about in steelers jersey?**
- Top complaints mined from reviews: Size-Overall, Value For Money, Quality-Overall. The return rate is 6.7% — above our launch gate.
- **When does demand for steelers jersey peak?**
- Demand peaks in Jan–Sep–Oct–Nov–Dec; the busiest month runs 25.4× the quietest.
- **What does it cost to enter the steelers jersey niche?**
- Listings span $13.89–$136.34; the average listing price is $55.60 (sweet spot $15–$100). The average incumbent carries 316 reviews — the moat a new listing must climb.
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