---
title: "Reviews — steelers blanket - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/steelers-blanket/reviews"
last_updated: "2026-08-10T13:36:31.648Z"
locale: en
meta:
  description: "Niche score 54/100 · $188K/yr market · 166K searches/yr · $31.62 avg price. Soft demand (-20.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $188K/yr market · 166K searches/yr · $31.62 avg price. Soft demand (-20.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — steelers blanket - Flapen"
---

# **steelers blanket**

**Worth a look**

Shows a sweet-spot price point ($31.62 avg), but soft demand (-20.0% this quarter) keeps it on the watch list.

Market size 38Growth 15Conversion 45Competition 74Returns 87Price range 95Avg price 95Brand share 47Review moat 43Quality gap 53

**Avg price**

**Incredible****$31.62**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$16.93–$89.41**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Great****1.4%**

return rate — above 5% kills the launch gate

**Competition**

**Good****41%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****77%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****3.6%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Okay****2,219.13**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****$188K**

$188K/yr · 166K searches

**Growth**

**Bad****-20.0%**

90-day search growth — must beat 0% to launch

## Reviews