---
title: "Shewee — $350K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/shewee"
last_updated: "2026-08-12T02:58:55.614Z"
locale: en
meta:
description: "Niche score 48/100 · $350K/yr market · 569K searches/yr · $13.30 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $350K/yr market · 569K searches/yr · $13.30 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Shewee — $350K/yr Amazon US Niche (2026) - Flapen"
---
# **shewee**
**Skip it**
A concentrated shelf (top 5 take 71% of clicks) — this niche doesn't clear our bar today.
Market size 53Growth 60Conversion 55Competition 24Returns 53Price range 57Avg price 61Brand share 31Review moat 24Quality gap 63
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Good****$13.30**
avg listing price — sweet spot $15–$100
**Growth**
**Good****+35.2%**
90-day search growth — must beat 0% to launch
**Price range**
**Good****$5.80–$27.37**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****4.6%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****$350K**
$350K/yr · 569K searches
**Returns**
**Good****2.9%**
return rate — above 5% kills the launch gate
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Competition**
**Bad****71%**
top-5 click share — a locked-up shelf
**Review moat**
**Bad****6,359.07**
avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, shewee is a $350K/yr Amazon United States market (569K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Jun–Jul. Verdict: Skip it — 48/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **shewee market data**
- **Units sold / yr**
- **25K–30K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **$333K–$399K**
- units × avg price
- **Conversion rate**
- **4.6%**
- **Avg BSR**
- **#65**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **80%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **41 months**
- **Avg seller age**
- **153 days**
## **Competition & brand share**
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**10 **▼falling
**Sellers**
**15**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**71%**
Top 20: 100%
**Open market**
**9%**
- Sunany47% - SaniGirl12% - TRIPTIPS12% - SHEWEE10% - Lewis N. Clark5% - Luxiv4% - Open — no brand owns it (4 brands, 9%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +35.2% search growth over the last 90 days.
15K10KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jun, Jul · busiest ÷ quietest = 2.5×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/shewee/trend)
## **Top shewee search terms**
- **shewee**101K/yr+48.8%3.0% conv. - **pee funnel for women**70K/yr+24.4%4.8% conv. - **she wee**71K/yr+40.2%3.2% conv. - **she wee for women travel**55K/yr+30.8%4.4% conv. - **shewee for women**42K/yr+23.1%3.7% conv. - **womens pee funnel**26K/yr+52.2%4.6% conv. - **women pee funnel**25K/yr+31.2%3.6% conv. - **she wee for women**15K/yr+170.1%4.3% conv. - **pee funnel**22K/yr+34.6%3.9% conv. - **female pee funnel**16K/yr+41.2%3.9% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/shewee/search-terms)
## **Top shewee products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$52K30%$105K45%$157K60%$210K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 15 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Sunany Female Urination Device Reusable Female Urinal Silicone Women Pee Funnel Allows Women to Pee Standing Up Portable Womens Urinal is The Perfect Companion for Camping Outdoor Travel**Sunany**$10.11**4.4★9,924 rev](https://www.amazon.com/dp/B08HV7JH69) [2**TRIPTIPS Pee Conch Foldable Female Urinal Device Portable Urinal Funnel for Women Travel with Tube and Case (A-Blue)**TRIPTIPS**$13.93**4.4★2,193 rev](https://www.amazon.com/dp/B0C33GLBYD) [3**SaniGirl Pee Funnel for Women - Female Urinals for Women - Disposable Recyclable Womens Pee Funnel for Travel & Camping Essentials Leak-Proof Female Urination Device for Outdoors & Travel (20 Pack)**SaniGirl**$15.95**4.5★2,351 rev](https://www.amazon.com/dp/B0883D9RGD) [4**EllaPee Womens Urinal Funnel Female Urination Device for Women Camping Accessories Hiking Outdoor Activities & More with Medical Grade Silicone (Reusable) Purple**Lewis N. Clark**$11.49**4.4★3,731 rev](https://www.amazon.com/dp/B08WRN2S6Z) [5**SHEWEE Extreme Female Urinal UK Made Reusable Stand to Pee Funnel Travel Essential Camping Accessories Festival Female Urination Device**SHEWEE**$16.58**4.3★7,174 rev](https://www.amazon.com/dp/B0722V4T7D)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**40pcs Pee Funnel for Women Disposable Female Urination Device Womens Urinal Funnel Stand to Pee Female Travel Urinal para Hacer PIPI para Mujeres**FASBET**$8.40**135 rev1y ago](https://www.amazon.com/dp/B0F4BXX2Z8) [**TRIPTIPS Pee Conch Foldable Female Urinal Device Portable Urinal Funnel for Women Travel with Tube and Case (A-Blue)**TRIPTIPS**$13.93**2,193 rev3y ago](https://www.amazon.com/dp/B0C33GLBYD) [**Female Urinal Spill Proof 32 oz (1 Pack) - Urinal for Women - Pee Funnel - Women Bed Pan - Portable Urinals for Women - Sturdy Female Urination Device for Car Travel Road Trip Essentials**Innovative Designworks**$18.95**2,718 rev4y ago](https://www.amazon.com/dp/B0B5KYY1MH) [**EllaPee Womens Urinal Funnel Female Urination Device for Women Camping Accessories Hiking Outdoor Activities & More with Medical Grade Silicone (Reusable) Purple**Lewis N. Clark**$11.49**3,731 rev5y ago](https://www.amazon.com/dp/B08WRN2S6Z) [**Sunany Female Urination Device Reusable Female Urinal Silicone Women Pee Funnel Allows Women to Pee Standing Up Portable Womens Urinal is The Perfect Companion for Camping Outdoor Travel**Sunany**$10.11**9,924 rev5y ago](https://www.amazon.com/dp/B08HV7JH69)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**SHEWEE Extreme Female Urinal UK Made Reusable Stand to Pee Funnel Travel Essential Camping Accessories Festival Female Urination Device**SHEWEE**$16.58**4.3★**▲ 49%**](https://www.amazon.com/dp/B0722V4T7D) [**v cool livat Travel Female Urination Device - 2 Pack Reusable Silicone Portable Lady Urinal Pee Funnel Pee Urine Cups Standing Up Camping Outdoor Drawstring Discreet Carry Bag**v cool livat**$5.80**4.1★**▲ 39%**](https://www.amazon.com/dp/B07YTLR553) [**40pcs Pee Funnel for Women Disposable Female Urination Device Womens Urinal Funnel Stand to Pee Female Travel Urinal para Hacer PIPI para Mujeres**FASBET**$8.40**4.3★**▲ 31%**](https://www.amazon.com/dp/B0F4BXX2Z8) [**SHEWEE Extreme Female Urinal UK Made Reusable Stand to Pee Funnel Travel Essential Camping Accessories Festival Female Urination Device**SHEWEE**$16.42**4.3★**▲ 26%**](https://www.amazon.com/dp/B01N44AIQ7) [**Luxiv 20 50 Pcs Disposable Female Urination Device Portable Girl Urinal Funnel Women Outside Pee Cup Waterproof Paper Standing Pee Disposable Cup Female Urinal for Camping Hiking (20)**Luxiv**$8.07**4.4★**▲ 20%**](https://www.amazon.com/dp/B07VS2LYVF)
**~~View all trending →~~**
## **What buyers say about shewee**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Use**21%
*“Ease of use”*
**Quality-Overall**10%
*“Excellent product”*
**Advertised Vs Actual Product**9%
*“Just what I needed”*
**Leak-Proof**9%
*“it doesn't leak”*
**Ease Of Cleaning**7%
*“Totally clean, and the container is discrete and sanitary”*
**Portability**5%
*“Great for travel”*
**Efficiency**5%
*“Does the job safely and efficiently”*
**Value For Money**5%
*“Worth the price”*
**Urinary Bladder Health**3%
*“For effective for catching urine for culture”*
**Size-Overall**3%
*“Fits well”*
### **What buyers complain about **
**Size-Overall**19%
*“TOO SMALL”*
**Leak-Proof**15%
*“urine leaks out”*
**Ease Of Use**15%
*“Difficult to use”*
**Ease Of Cleaning**5%
*“it was a mess”*
**Functionality-Overall**5%
*“Doesnt work”*
**Strength**3%
*“I think its a bit too flimsy”*
**Durability**3%
*“Broke after 4 uses”*
**Quality-Overall**2%
*“Not good quality”*
**Flexibility**2%
*“that it doesn't fold easily”*
**Design-Overall**2%
*“Improper Design”*
### **Top return reasons **
**Size-Overall**31%
**Functionality-Overall**11%
**Leak-Proof**10%
**Advertised Vs Actual Product**8%
**Ease Of Use**6%
**Defective Material/Parts**5%
**Value For Money**4%
**Material Quality**3%
**Strength**3%
**Comfort-Overall**2%
## **Common questions**
- **Is shewee profitable to sell on Amazon United States?**
- The niche generates $350K/yr across 15 tracked products. 90-day search growth is +35.2%. Flapen's verdict: Skip it (48/100).
- **How competitive is the shewee niche?**
- 10 brands and 15 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in shewee?**
- Top complaints mined from reviews: Size-Overall, Leak-Proof, Ease Of Use. The return rate is 2.9%.
- **When does demand for shewee peak?**
- Demand peaks in Jun–Jul; the busiest month runs 2.5× the quietest.
- **What does it cost to enter the shewee niche?**
- Listings span $5.80–$27.37; the average listing price is $13.30 (sweet spot $15–$100). The average incumbent carries 6,359 reviews — the moat a new listing must climb.
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