---
title: "Shai Gilgeous Alexander — $46K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/shai-gilgeous-alexander"
last_updated: "2026-08-12T04:10:02.173Z"
locale: en
meta:
description: "Niche score 35/100 · $46K/yr market · 115K searches/yr · $55.16 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · $46K/yr market · 115K searches/yr · $55.16 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Shai Gilgeous Alexander — $46K/yr Amazon US Niche (2026) - Flapen"
---
# **shai gilgeous alexander**
**Skip it**
Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Market size 12Growth 28Conversion 9Competition 39Returns 42Price range 88Avg price 91Brand share 8Review moat 99Quality gap 33
**Review moat**
**Incredible****21.44**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****$55.16**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.47–$84.63**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Okay****3.6%**
return rate — above 5% kills the launch gate
**Competition**
**Okay****62%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+2.6%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$46K**
$46K/yr · 115K searches
**Conversion**
**Bad****0.7%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****97%**
top-5 brand share — brand-locked demand
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, shai gilgeous alexander is a $46K/yr Amazon United States market (115K searches/yr). The top 5 brands hold 97% of demand. Verdict: Skip it — 35/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **shai gilgeous alexander market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **$55K–$69K**
- units × avg price
- **Conversion rate**
- **0.7%**
- **Avg BSR**
- **#921**
- **Page quality**
- **0%**
- **Prime**
- **89%**
- **Sponsored**
- **56%**
- **Out of stock**
- **16.8%**
- **Avg brand age**
- **33 months**
- **Avg seller age**
- **157 days**
## **Competition & brand share**
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▼falling
**Sellers**
**31**
**Top-5 brand share**
**97%**
Top 20: 100%
**Top-5 click share**
**62%**
Top 20: 100%
**Open market**
**1%**
- Outerstuff80% - Funko9% - Generic3% - Epic Collectibles3% - 500 LEVEL2% - HOFSM.COM Hall of Fame Sports Memorabilia2% - Open — no brand owns it (1 brand, 1%)
## **Demand**
Weekly Amazon search volume, last 21 weeks — +2.6% search growth over the last 90 days.
3K2KSpike '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/shai-gilgeous-alexander/trend)
## **Top shai gilgeous alexander search terms**
- **shai gilgeous alexander**48K/yr+7.8%0.6% conv. - **shai**28K/yr+6.1%0.1% conv. - **shai gilgeous alexander jersey**26K/yr+1.8%0.4% conv. - **shai gilgeous alexander funko pop**5K/yr-6.3%5.0% conv. - **sga funko pop**4K/yr-0.1%4.9% conv. - **shai gilgeous alexander jersey youth**4K/yr-52.3%1.1% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/shai-gilgeous-alexander/search-terms)
## **Top shai gilgeous alexander products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$5K20%$9K30%$14K40%$19K110100 Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Shai Gilgeous-Alexander Oklahoma City Thunder NBA Kids Youth 8-20 Blue Icon Edition Swingman Jersey (US Numeric 14 16 Regular Blue)**Outerstuff**$84.24**4.5★49 rev](https://www.amazon.com/dp/B0CKFLS5NC) [2**Shai Gilgeous-Alexander Oklahoma City Thunder NBA Kids Youth 8-20 Blue Icon Edition Swingman Jersey (US Numeric 10 12 Regular Blue)**Outerstuff**$84.09**4.5★49 rev](https://www.amazon.com/dp/B0CKFMCZTB) [3**Funko Pop! NBA: Thunder - Shai Gilgeous-Alexander - Home Uniform - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Sports Fans - Model Figure for Collectors**Funko**$18.87**4.8★54 rev](https://www.amazon.com/dp/B0F449ZH56) [4**Shai Gilgeous-Alexander Oklahoma City Thunder NBA Kids Youth 8-20 Blue Icon Edition Swingman Jersey (US Numeric 18 20 Regular Blue)**Outerstuff**$83.91**4.5★49 rev](https://www.amazon.com/dp/B0CKFGWLFN) [5**Shai Gilgeous-Alexander Oklahoma City Thunder NBA Boys Kids 4-7 Blue Icon Edition Player Jersey (US Numeric 7 Regular Blue)**Outerstuff**$53.88**4.4★15 rev](https://www.amazon.com/dp/B0D45VFM86)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Outerstuff Shai Gilgeous-Alexander Oklahoma City Thunder NBA Kids Youth 8-20 Navy City Edition Swingman Jersey (US Numeric 10 12 Regular Navy)**Outerstuff**$69.62**2 rev3mo ago](https://www.amazon.com/dp/B0GXGH13VH) [**Custom Stitched Shai Gilgeous-Alexander Youth Jersey (US Alpha Small Regular Blue)**Generic**$44.31**2 rev4mo ago](https://www.amazon.com/dp/B0GPRBLLVK) [**Funko Pop! NBA: Thunder - Shai Gilgeous-Alexander - Home Uniform - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Sports Fans - Model Figure for Collectors**Funko**$18.87**54 rev8mo ago](https://www.amazon.com/dp/B0F449ZH56) [**Outerstuff Shai Gilgeous-Alexander SGA Oklahoma City Thunder #2 Youth Size Player Name & Number T-Shirt (Navy Youth Large-14/16)**Outerstuff**$26.13**6 rev10mo ago](https://www.amazon.com/dp/B0FPP9HJMG) [**Outerstuff Shai Gilgeous-Alexander SGA Oklahoma City Thunder #2 Youth Size Player Name & Number T-Shirt (Navy Youth X-Large-18/20)**Outerstuff**$23.55**6 rev10mo ago](https://www.amazon.com/dp/B0FPNVR7DD)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Shai Gilgeous-Alexander Oklahoma City Thunder NBA Kids Youth 8-20 Association Edition White Swingman Jersey (US Numeric 14 16 Regular Shai Gilgeous-Alexander Oklahoma City Thunder White)**Outerstuff**$77.92**4.4★**▲ 93%**](https://www.amazon.com/dp/B0DM9Y9YNL) [**Outerstuff Shai Gilgeous-Alexander Oklahoma City Thunder NBA Kids Youth 8-20 Association Edition White Swingman Jersey (US Numeric 8 Regular Shai Gilgeous-Alexander Oklahoma City Thunder White)**Outerstuff**$80.60**4.4★**▲ 92%**](https://www.amazon.com/dp/B0DMBTH3JL) [**Outerstuff Shai Gilgeous-Alexander Oklahoma City Thunder NBA Kids Youth 8-20 Navy City Edition Swingman Jersey (US Numeric 10 12 Regular Navy)**Outerstuff**$69.62**5.0★**▲ 92%**](https://www.amazon.com/dp/B0GXGH13VH) [**Outerstuff Shai Gilgeous-Alexander SGA Oklahoma City Thunder #2 Youth Size Player Name & Number T-Shirt (Navy Youth X-Large-18/20)**Outerstuff**$23.55**4.0★**▲ 75%**](https://www.amazon.com/dp/B0FPNVR7DD) [**Shai Gilgeous-Alexander Oklahoma City Thunder NBA Boys Kids 4-7 Blue Icon Edition Player Jersey (US Numeric 5 6 Regular Blue)**Outerstuff**$54.60**4.4★**▲ 71%**](https://www.amazon.com/dp/B0D45XGKXT)
**~~View all trending →~~**
## **What buyers say about shai gilgeous alexander**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gifting Purpose**51%
*“Gift”*
**Quality-Overall**37%
*“Great quality Funko pop”*
**Collectibles**8%
*“I highly recommend this collectible”*
**Value For Money**4%
*“Pretty decent value for the money”*
### **What buyers complain about **
**Print Quality**50%
*“Was a little disappointed about the printed signature”*
**Value For Money**50%
*“However, sports items like this are priced too high”*
### **Top return reasons **
**Size-Overall**71%
**Value For Money**7%
**Sleeve Fit**3%
**Length**3%
**Advertised Vs Actual Product**3%
**Arm Fit**3%
**Scratch Resistance**2%
**Gifting Purpose**2%
**Shoulder Fit**1%
**Print Quality**1%
## **Common questions**
- **Is shai gilgeous alexander profitable to sell on Amazon United States?**
- The niche generates $46K/yr across 18 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is +2.6%. Flapen's verdict: Skip it (35/100).
- **How competitive is the shai gilgeous alexander niche?**
- 7 brands and 31 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 97% of demand.
- **What do buyers complain about in shai gilgeous alexander?**
- Top complaints mined from reviews: Print Quality, Value For Money. The return rate is 3.6%.
- **What does it cost to enter the shai gilgeous alexander niche?**
- Listings span $8.47–$84.63; the average listing price is $55.16 (sweet spot $15–$100). The average incumbent carries 21 reviews — the moat a new listing must climb.
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