---
title: "Seahawks Blanket — $56K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/seahawks-blanket"
last_updated: "2026-08-12T01:51:45.211Z"
locale: en
meta:
description: "Niche score 41/100 · $56K/yr market · 81K searches/yr · $32.68 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · $56K/yr market · 81K searches/yr · $32.68 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Seahawks Blanket — $56K/yr Amazon US Niche (2026) - Flapen"
---
# **seahawks blanket**
**Skip it**
Soft demand (-79.7% this quarter) — this niche doesn't clear our bar today.
Market size 14Growth 0Conversion 26Competition 62Returns 73Price range 95Avg price 95Brand share 40Review moat 43Quality gap 45
**Avg price**
**Incredible****$32.68**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$16.08–$61.92**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Good****2.1%**
return rate — above 5% kills the launch gate
**Competition**
**Good****48%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,166.69**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****81%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Okay****2.1%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$56K**
$56K/yr · 81K searches
**Growth**
**Bad****-79.7%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, seahawks blanket is a $56K/yr Amazon United States market (81K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Feb–Nov–Dec. Verdict: Skip it — 41/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **seahawks blanket market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$82K–$98K**
- units × avg price
- **Conversion rate**
- **2.1%**
- **Avg BSR**
- **#587**
- **Page quality**
- **0%**
- **Prime**
- **69%**
- **Sponsored**
- **62%**
- **Out of stock**
- **29.7%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **207 days**
## **Competition & brand share**
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▲rising
**Sellers**
**15**
**Top-5 brand share**
**81%**
Top 20: 100%
**Top-5 click share**
**48%**
Top 20: 95%
**Open market**
**14%**
- Northwest32% - Pegasus Home Fashions24% - Generic10% - FOCO9% - HTAPCHLY5% - Littlearth5% - Open — no brand owns it (6 brands, 14%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -79.7% search growth over the last 90 days.
7K5KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Feb, Nov, Dec · busiest ÷ quietest = 15.4×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/seahawks-blanket/trend)
## **Top seahawks blanket search terms**
- **seahawks blanket**48K/yr-81.1%2.8% conv. - **seattle seahawks blanket**19K/yr-77.0%2.3% conv. - **seahawks throw blanket**6K/yr-77.8%3.8% conv. - **seahawks blanket throw**5K/yr-77.3%2.1% conv. - **seahawk blanket**4K/yr-79.7%1.3% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/seahawks-blanket/search-terms)
## **Top seahawks blanket products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$2K8%$4K12%$7K16%$9K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Pegasus Home Fashions Seattle Seahawks 50 x 60 Collage Icons Polar Fleece Blanket**Pegasus Home Fashions**$24.69**4.3★259 rev](https://www.amazon.com/dp/B0B3TS22WC) [2**Cozy Flannel Throw Blanket 60x50 Inch Football Pattern Single Layer Lightweight Soft Blanket Ideal for Couch Bed Sofa Nice Gift for Sports Enthusiasts**Generic**$25.77**4.8★7 rev](https://www.amazon.com/dp/B0GL7ZXS91) [3**Pegasus Home Fashions Seattle Seahawks 60 x 80 Retro Jazz Coral Fleece Blanket**Pegasus Home Fashions**$30.12**4.3★39 rev](https://www.amazon.com/dp/B09LRQ61B8) [4**Northwest NFL Seattle Seahawks Unisex-Adult Micro Raschel Throw Blanket 46 x 60 40-Yard Dash**Northwest**$25.08**4.6★1,462 rev](https://www.amazon.com/dp/B01IB0BYD2) [5**Northwest NFL Seattle Seahawks 46x60 Micro Raschel Run Design RolledBlanket Team Colors One Size (1NFL059050022RET)**Northwest**$29.67**4.6★4,317 rev](https://www.amazon.com/dp/B07YM6NWXV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Football Blanket Gifts for Men 50 X 60 City Football Lovers Fan Gifts Merch Gear Suff Sports Fan Throw Blankets for Sofa Bed Bedroom Living Room Navy and Green**Generic**$29.92**359 rev3mo ago](https://www.amazon.com/dp/B0GWQFY75P) [**HTAPCHLY Football Fan Throw Blanket Game Day City Colors Collage Flannel Blanket for Tailgate & Couch Cozy Sports Lover Gift**HTAPCHLY**$21.92**4 rev3mo ago](https://www.amazon.com/dp/B0GVH9TCMB) [**HTAPCHLY Football Fan Throw Blanket Game Day City Colors Collage Flannel Blanket for Tailgate & Couch Cozy Sports Lover Gift**HTAPCHLY**$16.59**4 rev3mo ago](https://www.amazon.com/dp/B0GVGZWN1J) [**Cozy Flannel Throw Blanket 60x50 Inch Football Pattern Single Layer Lightweight Soft Blanket Ideal for Couch Bed Sofa Nice Gift for Sports Enthusiasts**Generic**$25.77**7 rev4mo ago](https://www.amazon.com/dp/B0GL7ZXS91) [**DKEAQZ Football Gifts for Men Women Gifts for Sports Fans Football Flannel Blanket for Men Women Sports and Outdoors Blanket for Sofa Bed Chair 60x50**DKEAQZ**$22.10**175 rev5mo ago](https://www.amazon.com/dp/B0GGXYCZYR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Littlearth NFL Seattle Seahawks Love Rope Tote Team Color 19 x 6 x 14**Littlearth**$24.25**4.7★**▲ 781%**](https://www.amazon.com/dp/B08TBYWQ5G) [**HTAPCHLY Football Fan Throw Blanket Game Day City Colors Collage Flannel Blanket for Tailgate & Couch Cozy Sports Lover Gift**HTAPCHLY**$21.92**3.4★**▲ 775%**](https://www.amazon.com/dp/B0GVH9TCMB) [**Football Blanket Gifts for Men 50 X 60 City Football Lovers Fan Gifts Merch Gear Suff Sports Fan Throw Blankets for Sofa Bed Bedroom Living Room Navy and Green**Generic**$29.92**4.6★**▲ 771%**](https://www.amazon.com/dp/B0GWQFY75P) [**Littlearth NFL Seattle Seahawks Sheer Infinity Scarf Team Color 70 x 25**Littlearth**$16.08**4.7★**▲ 749%**](https://www.amazon.com/dp/B00KYLAMNA) [**Cozy Flannel Throw Blanket 60x50 Inch Football Pattern Single Layer Lightweight Soft Blanket Ideal for Couch Bed Sofa Nice Gift for Sports Enthusiasts**Generic**$25.77**4.8★**▲ 686%**](https://www.amazon.com/dp/B0GL7ZXS91)
**~~View all trending →~~**
## **What buyers say about seahawks blanket**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Soft Feel**24%
*“Blanket super soft and comfy”*
**Comfort-Overall**15%
*“It was comfortable”*
**Quality-Overall**9%
*“Good quality”*
**Gifting Purpose**8%
*“A gift for my son in law”*
**Weight Light**8%
*“Its not light nor heavy, just right”*
**Design-Overall**6%
*“The design looks just like the picture”*
**Size-Overall**5%
*“sizes are great too”*
**Value For Money**5%
*“Great price”*
**Color**5%
*“Love the color”*
**Advertised Vs Actual Product**4%
*“Great product, item as described”*
### **What buyers complain about **
**Thickness**38%
*“Thin”*
**Quality-Overall**21%
*“Quality terrible”*
**Thin**14%
*“Thin”*
**Advertised Vs Actual Product**7%
*“Anyways, received blanket, lets just say the pictures are very misleading”*
**Warmth**5%
*“Would not keep you warm”*
**Material Quality**5%
*“Thin material”*
### **Top return reasons **
**Material Quality**32%
**Thin**23%
**Size-Overall**8%
**Quality-Overall**7%
**Advertised Vs Actual Product**6%
**Color**4%
**Thickness**3%
**Value For Money**3%
**Stitch/Finish/Polish**3%
**Transparency**1%
## **Common questions**
- **Is seahawks blanket profitable to sell on Amazon United States?**
- The niche generates $56K/yr across 26 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -79.7%. Flapen's verdict: Skip it (41/100).
- **How competitive is the seahawks blanket niche?**
- 12 brands and 15 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 81% of demand.
- **What do buyers complain about in seahawks blanket?**
- Top complaints mined from reviews: Thickness, Quality-Overall, Thin. The return rate is 2.1%.
- **When does demand for seahawks blanket peak?**
- Demand peaks in Feb–Nov–Dec; the busiest month runs 15.4× the quietest.
- **What does it cost to enter the seahawks blanket niche?**
- Listings span $16.08–$61.92; the average listing price is $32.68 (sweet spot $15–$100). The average incumbent carries 2,167 reviews — the moat a new listing must climb.
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